Website Business-Create & Sell High-Ticket Digital Products
4.5 (17 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,326 students enrolled
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Website Business-Create & Sell High-Ticket Digital Products

A complete course on starting & succeeding with your own automated & profitable online business
4.5 (17 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,326 students enrolled
Created by Laura Wilson
Last updated 2/2015
Price: $195
30-Day Money-Back Guarantee
  • 16 hours on-demand video
  • 17 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Over 80 video trainings and 15 hours of content, with downloadable workbooks, templates and planners
  • Create, price and sell your own entry-level and high-ticket information products
  • Establish yourself as THE go-to person in your field online
  • Set up your simple, effective and optimised Wordpress website
  • Create a strong brand with a compelling message
  • Craft your Master Keyword List, giving you limitless content ideas that people will be searching for
  • Create great content marketing blog posts, infographic, videos
  • Plan your content creation and editorial calendar
  • Search engine optimise (SEO) your site and content to be found in Google and social media sites
  • Set up your Aweber e-mail marketing autoresponders and newsletter
  • Create powerful affiliate marketing promotions for extra revenue
  • Easily plan and run a high-converting online webinar to sell your products
  • Automate your whole online sales process and funnel
  • Outsource the tedious and repetitive tasks in your business for $1.50 per hour
  • Find and hire the best and workers to allow you truly passive income in your business
  • Leverage your key strengths so you are totally fulfilled in your work and makign the smartest use of your time
  • Create simple and time-saving Standard Operating Procedures to systematise your business
  • Earn a 5, 6 or 7 fgure annual income on autopilot
View Curriculum
  • None, as I show you step-by-step how to set up your website from scratch (but a Wordpress self-hosted site already created is beneficial)

Five Star Student Reviews:

★★★★★ "This was everything and more than I expected. Thanks so much for such a great course!" - Liam Jacob

★★★★★ "I can't recommend Website Profits System highly enough. I love the mindset training as well - Laura addresses my doubts and fears about creating your own products and selling them."

★★★★★ "Website Profits System is great. I love the workbooks. It's very strategic but at the same time very, very practical and step-by-step. Brilliant."

WPS is a comprehensive 8-module, 70+ video online coaching program on how to create a successful online business - working from home and reaching a global audience with your expertise, products and services.

You get easy step-by-step tutorials on how to discover and define your brand, create a simple downloadable product and create a website to sell it and then most importantly, how to market it - building a large online audience and customer base.

The course helps you master the 6 'P's of online success, they are:

  1. Perspective
  2. Product
  3. Positioning
  4. Presentation
  5. Perfect Pitch
  6. Promotions

The 8 Modules cover the following topics:

Module 1: Online Branding

  • How to establish your brand online to be THE go-to person
  • How to find and write your unique story (Everyone has one even if you don't see yours yet)
  • The 1 Paragraph that could be the difference between making a million or simply “surviving".
  • How to cement your expert status so you can be placed above your competition as an authority.

Module 2: Your Money Website

  • Website and blog optimisation with the relevant key pages for maximum profitability
  • Your Free Offer created and positioned right to effortlessly attract new prospective buyers
  • Building your mailing list and adding new subscribers on autopilot

Module 3: Content Marketing

  • Crafting your MKL (Master Keyword List) which will allow you to have limitless ideas of what to include with your content, whilst being found in the search engines
  • The step-by-step blog content creation method this allows you to write a keyword rich, yet content heavy piece of content that will place you as an authority and person of value
  • My personal method for creating content on time so I don't burn out or get stuck for ideas
  • Creating your first professional video decoded – this is where I will show you how you can inexpensively create a powerful professional video that will bring in more clients, customers, and prospects to your site

Module 4: Traffic Generation

  • Exactly how to structure your content for SEO and social traffic
  • How to bring in traffic from social sites like Slideshare, YouTube, and other super-effective underground sites.
  • Strategies for content distribution that have stood the test of time and have survived everything Google has ever brought out for SEO!

Module 5: E-mail Marketing

  • How to structure your emails for maximum readability, retention of information, and overall customer happiness
  • How to create powerful affiliate promotions that get read & bring in sales
  • The time-tested and proven strategy and complete 2-year blueprint for effective e-mail content.

Module 6: Unique Info-Product

  • My blueprint for turning what you know into a profit-pulling product that your customers will love and buy
  • How to create a secure membership site for your content delivery
  • How to price your product so you don't under or over charge
  • The 4-step formula for creating a high-ticket product that can realistically bring you in £700-£20,000 a month

Module 7: Webinar Cash Machine

  • The 10-Step Formula for high-converting webinars
  • How to structure your content so it engages your audience while teaching them
  • How to automate your webinars so they run every week and make sales without you needing to be there

Module 8: Outsourcing & Systems

  • How 2 powerful, simple, yet free project management tools can automate your business
  • Where to find the best outsource workers to look after your business whether you're actively growing your business or are on holiday for a month and taking a break
  • How to leverage YOUR key strengths so you are totally fulfilled and making the smartest use of your time
  • How to manage your time, energy and daily habits like the super-successful do
  • Easy Standard Operating Procedures Blueprint for your business…this is crucial for creating a highly scalable and salable business


  • Your Roadmap for SuccessStep-by-step tutorials to get you from A to B – from obscurity to authority-figure with your online brand
  • Coffee Break TrainingManageable chunks of content that you can watch and learn from in 20 minutes or less
  • iPad & Phone Compatible Watch the video training on any mobile device or tablet, for your convenience & flexibility
  • PDF Action Guides & Blueprints TooComplementing the video training, you can download the PDF slides, action guides & blueprints
  • Lifetime Access & UpdatesTraining will be updated from time to time, you get full lifetime access to the new and existing resources. You can access the training online on any computer (Mac or PC), anywhere in the world, 24/7

The course will take you anywhere between 1 week and 2 months to go through, as there is a lot of material - all you need to succeed in online business. This is your ultimate reference guide and you can come back to it anytime and re-watch the tutorials.


“£15,000 Added to My Bottom Line!"

“I went from a standing start and Laura's course has allowed me to easily market my products online and added over £15,000 to my bottom line in the past 6 weeks. I am so confident with what it does. I wanted to take my brand global and if you're looking to so the same, Laura's training allows you to effortlessly increase your brand while you get on with what you do best in your business. I would absolutely recommend it"

Lucy Johnson Owner, Fully Booked Formula

Who is the target audience?
  • This Online Business course is meant for existing business owners, affiliate marketers and people who are willing to work a few hours per week at creating a simple website and information products, that sell on autopilot for an extra income on the side, or to replace a full income.
  • This is not for people looking for get-rich-quick schemes or to make a million overnight. You can make a fantastic income with this course bit it will take some consistent work, and I teach you every step of the way.
Compare to Other Digital Product Courses
Curriculum For This Course
120 Lectures
Module 1: Online Branding
11 Lectures 01:15:31


Perfect Pitch




Module 1 - Slides
70 pages

Module 1 - Workbook
6 pages
Module 2: Your Money Website
11 Lectures 01:14:26
Module 2 - Introduction

Module 2 - Mindset

Influence and Attention

Setting Up WordPress

Home Page Irresistibility - Part 1

Home Page Irresistibility - Part 2

Free and Paid Content

Social Media Metrics and Testing

Module 2 - Metrics
409.1 kB

Module 2 - Slides
73 pages

Module 2 - Workbook
4 pages
Module 3: Content Marketing
17 Lectures 02:59:57
Module 3 - Introduction

Module 3 - Mindset

Marketing Overview

Your MKL - Part 1

Your MKL - Part 2

Thought Leading Content - Part 1

Thought Leading Content - Part 2

Written and Blog Content

Editorial Calendar

WordPress Content Tips

How To Speak To Your Audience

Video Content - Part 1

Video Content - Part 2

Video Content (Animoto, Videoscribe)

Audio, Images and Infographics

Module 3 - Slides
129 pages

Module 3 - Workbook
6 pages
Module 4: Traffic Generation
15 Lectures 01:51:24
Module 4 - Introduction

Module 4 - Mindset

Traffic Generation Overview

SEO Traffic

Creating Authorship

Press Release and Articles

Guest Blogging

Social Media Traffic - Part 1

Social Media Traffic - Part 2

Social Media Traffic - Part 3

On / Off Combo Traffic

Your Traffic Content Blueprint

Module 4 - Blueprint
152.3 kB

Module 4 - Slides
135 pages

Module 4 - Workbook
6 pages
Module 5: E-mail Marketing
15 Lectures 01:47:49
Module 5 - Introduction

Module 5 - Mindset

Email Marketing Overview

Four Factors

Content and Promotions

Content Types

Promo Types

Email Marketing Evaluator

Responding to Replies

Auto-responder Blueprint

Module 5 - Auto-responder Blueprint Plan
134.7 kB

Module 5 - Aweber Follow-up Email Format
1.4 kB

Module 5 - Email Marketing Evaluator
2.6 MB

Module 5 - Slides
97 pages

Module 5 - Workbook
7 pages
Module 6: Creating Your Unique Info-Product
13 Lectures 01:41:13
Module 6 - Introduction

Module 6 - Mindset

Unique Info-product Overview

Creating Values

Creating A Product That Sells

Four Step Product Creation Process

High Ticket Product Format - Part 1

High Ticket Product Format - Part 2

How To Teach Your Outcomes

Starting Your Unique Info-product

Tools To Deliver Your Product

Module 6 - Slides
87 pages

Module 6 - Workbook
7 pages
Module 7: Webinar Cash Machine
11 Lectures 01:08:18
Module 7 - Introduction

Module 7 - Mindset

Webinar Cash Machine Overview

Two Critical Factors For High Sales

Webinar Cash Machine Blueprint - Part 1

Webinar Cash Machine Blueprint - Part 2

Live and Automated Webinars

EBS Automated Webinars Tutorial Demo

Module 7 - Slides
59 pages

Module 7 - Blueprint
95.8 kB

Module 7 - Workbook
5 pages
Module 8: Outsourcing & Systems
23 Lectures 02:53:29
Module 8 - Introduction

Module 8 - Mindset

Systems and Outsourcing Overview

Identifying Your Job Role - Part 1

Identifying Your Job Role - Part 2

Advice On Job Role

Managing Your Time And Energy - Part 1

Managing Your Time And Energy - Part 2

Managing Your Time And Energy - Part 3

Creating An FAQ Page

Hiring An Outsourcer - Part 1

Hiring An Outsourcer - Part 2

Online Jobs Demo

Five Step Hiring Process

Six Tools For Systematising

Standard Operating Procedures

Module 8 - Initial Contact Email
1.7 kB

Module 8 - Skills Evaluation Email
612 Bytes

Module 8 - Work Style Evaluation Email
734 Bytes

Module 8 - Test Task Email
722 Bytes

Module 8 - Slides
122 pages

Module 8 - Standard Operating Procedures Template
89.0 kB

Module 8 - Workbook
8 pages
4 Lectures 01:20:22
Website Profits Seminar - Laura Wilson Presentation

4 Hour Product Creation

2 Hour Salesletter

The Website Profits Report
67 pages
About the Instructor
Laura Wilson
4.1 Average rating
101 Reviews
2,338 Students
4 Courses
Natural Health Nutritionist, Author & Online Business Coach

Hi! I'm Laura, a multi-passionate online publisher.

I have been running my own online business and earning a full-time income since 2008. I have 3 main areas of expertise - natural health and fitness (specifically, an alkaline plant-based diet for weight loss and healing of disease), online publishing & marketing, and writing (I have authored an internationally-published and translated book on Hay House - the world's leading publishing house in natural healing). Here's a more detailed breakdown of my expertise and, more importantly, how I can help you.

Nutritionist, Ultra-Marathon Runner & 'Author of The Alkaline 5 Diet'

I am a health expert - a natural health Nutritionist and author of The Alkaline 5 Diet. I worked in medical research and the fitness industry for years prior to setting up my own business. Having built a website subscriber base of over 20,000 people to my newsletter and free recipe book at Alkaline Diet Health Tips, this allowed me to get a major publishing deal and reach hundreds of thousands of people around the world with the benefits of a more alkaline (plant-based) diet.

[Side note: If you are a foodie and love to eat then this is the perfect diet for you, as you get to eat big portions of delicious food and still lose weight and get lean. This is because it turns off your fat genes. Yes, we have fat genes and this is a well-researched but little-known scientific fact!]

I went from overweight smoker in my early 20s as a student to fit ultra-marathon runner in my late-30s - in fact, I've run over 50 endurance races in the past 15 years, injury-free - this diet really works!

If you're struggling to lose weight and keep it off, have low energy or niggling health issues you want to heal, do check out my diet and health courses here on Udemy and my website.

Online Publishing & Marketing Expert

I lead an online marketing business (iBrand Boost) where I provide web design and optimisation services, consult and write website content for high-level corporates such as mobile billing, finance and money remittance and software companies, as well as solo entrepreneurs, coaches and industry experts.

Before joining Udemy, I sold my online marketing courses at business seminars and via my own websites for as much as $3,000 and I have helped thousands of people around the world to set-up and improve their website traffic, sales and conversion.

At 32 hours, my Website Profits course is one of the longest and most comprehensive courses on Udemy. If you are looking to set up an online business and make an extra passive income, this is for you.

Author & Copy Writer

I have written over 15 books and ebooks and also various online courses and digital training programmes and Udemy is a new avenue for my publishing. I have made over $50,000 selling my own ebooks from my websites.

I also write and optimise a lot of content for large corporate websites and brochures.

Why does this matter to you? I am not a newbie to online business or content creation - I am well-experienced in creating professional, engaging courses and making a good income online. This should hopefully make taking my courses a valuable and enjoyable experience for you!

Do take advantage of my free resources and newsletter at my website by my profile picture.

Thanks for stopping by, I look forward to speaking to you inside one of my courses!

Laura :-)