How to Use Snapchat for Business

Harness the power of Snapchat to attract and engage with customers, drive traffic to your website, and increase sales.
3.5 (17 ratings)
Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
587 students enrolled
25% off
Take This Course
  • Lectures 22
  • Length 1 hour
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works


Find online courses made by experts from around the world.


Take your courses with you and learn anywhere, anytime.


Learn and practice real-world skills and achieve your goals.

About This Course

Published 12/2013 English

Course Description

This course provides detailed knowledge about how individuals and businesses of any size and in any sector can Snapchat - the social media sphere's most exciting new innovation - as part of a successful marketing strategy.

Through narrated video, images, step-by-step instructions and many real-life examples, you will learn how to use and master the Snapchat mobile app, create content that your audience will love, attract and maintain a strong Snapchat following, and drive engagement and interest in your brand.

If you would like to harness the power of Snapchat and its hundreds of millions of users to grow your audience, engage with customers, and encourage an increase in sales, this is the course for you.

What are the requirements?

  • No prior knowledge of Snapchat required.

What am I going to get from this course?

  • Learn the basics of using Snapchat.
  • Learn how to master the Snapchat app.
  • Learn content strategies that audiences on Snapchat will love.

Who is the target audience?

  • Business owners and marketers
  • Entrepreneurs

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction
Welcome to the course!
Course overview...
Section 2: Introduction to Snapchat
What is Snapchat?
Why use Snapchat for business?
Section 3: Getting Started With Snapchat
Downloading and sign-up process
How to take photos and shoot video in Snapchat
How to manage contacts in Snapchat
How to open and view Snapchat messages ("snaps")
What is my Snapchat score?
What are Snapchat Best Friends?
Section 4: Advanced Snapchat Options
Filters, replays, front-flash and more....
Section 5: Snapchat Content Strategy for Business
Snapchat content strategy Part 1
Snapchat content strategy Part 2
Snapchat content strategy Part 3
Snapchat content strategy Part 4
Snapchat content strategy Part 5
Section 6: Bonus Snapchat Content Strategy
Bonus Snapchat content strategy Part 1
Bonus Snapchat content Strategy Part 2
Section 7: Snapchat Stories
What is Snapchat Stories?
Snapchat Stories content strategy
Section 8: Measuring ROI on Snapchat
Managing and Tracking Customers on Snapchat
Section 9: In Closing...
Thank you for taking part!

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

Andrew Macarthy, Social media consultant and bestselling Amazon author.

I'm Andrew Macarthy, a social media consultant based in Swansea, Wales, in the UK. I am the author of 500 Social Media Marketing Tips , the Amazon Web Marketing #1 Bestseller for the Kindle e-book platform, and in paperback.

Through my book, blog, video tutorials, and consultancy work, I have helped thousands of individuals and businesses to build, grow, and maintain a great social media strategy. I'd love to help you too!

Ready to start learning?
Take This Course