How to Use MailChimp Email Marketing Software - Hands on!
4.6 (143 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5,538 students enrolled
Wishlisted Wishlist

Please confirm that you want to add How to Use MailChimp Email Marketing Software - Hands on! to your Wishlist.

Add to Wishlist

How to Use MailChimp Email Marketing Software - Hands on!

MailChimp for Beginners: From Zero to Building Your First Email Marketing Campaign
Best Seller
4.6 (143 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5,538 students enrolled
Created by Charlie Craine
Last updated 4/2016
English
English [Auto-generated]
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • 25 lectures and over 1.5 hours of content!
  • Learn to setup MailChimp account and your Free Forever Plan
  • Learn to from beginning to end how to build and send your full email marketing campaign
  • Learn how to create your first mailing list
  • Learn how to design forms to capture customer information
  • Learn how to create your first campaign using MailChimp templates
  • Learn how to track the success of your email campaigns with reports
  • Learn to build MailChimp email templates without any code!
View Curriculum
Requirements
  • Recommended web browser: Chrome or Firefox
  • Laptop, Desktop or tablet
Description

Learn how to use MailChimp email marketing software step-by-step. This course is a hands-on course that walks you through each step required to send out an email to your email list. It doesn't matter if you are a beginner and have never sent an email marketing campaign. Once you are done you'll feel like an expert!

This course is your guide for jumping into email marketing with one of the best platforms--MailChimp. Even better, MailChimp can be used for free! 

This means you can marketing to your customers, students, clients and more with a powerful email marketing platform that makes you and your business look like a pro. Don't be jealous of other digital marketing experts because by the end of this course you will look like one too! 

As with many of my other courses, I'm here to help and answer questions, offer advice and update with bonus material along the way. This is your course -- I'm here to help!

***** UP-TO-DATE AS OF 04/13/2016 *****

Who is the target audience?
  • Anyone interested in email marketing
  • Built for beginners, no experience necessary!
  • Anyone interested in expanding their online business
  • Anyone who wants to use MailChimp but just never got started
Compare to Other Email Marketing Courses
Curriculum For This Course
26 Lectures
02:05:46
+
Welcome to How to Use MailChimp Email Marketing Software!
1 Lecture 01:21
+
Setting up MailChimp
2 Lectures 04:48

Learn how to sign-up for your MailChimp email marketing account. Best of all, we will show you how to get a free account!

How to Setup Your Free MailChimp Account
01:29

Learn the differences between a free and paid account on MailChimp. 

Free or Paid - It's up to your Needs
03:19
+
Setup and Manage Your MailChimp Email List
5 Lectures 27:40

You will learn how to create a list within MailChimp so that you can add email and other attributes from your email list. 

Creating Your First Email List
03:30

Learn how to import a list of emails and other attributes, such as first name, last name, company, etc. from either a text or Excel or CSV files. 

Importing a List: text or Excel (CSV) and How to Add New Subscribers
06:49

Learn how to edit or delete users within your email lists. 

How to Edit User Settings for Your List
03:22

Facts on Creating a List
07:23

Learn how to manage all of your email lists for best practices. 

Preview 06:36
+
How to Create Email Forms
7 Lectures 39:10

You will learn how to create your first email form that will allow you to collect emails from new users. 

Create Your First Email Form
10:37

Learn how to transform your email form from a very basic design to something much more interesting and professional. 

How to Design a Form
08:35

Learn all of the form options that MailChimp has to offer. 

Form Options
04:26

Learn the various ways in which you can embed your email form such as social media. 

How to Promote Your Email Form
03:26

Learn how to embed your form within your website to allow users to signup for your email list. 

How to Embed a Form on Your Website
03:22

MailChimp allows you to setup a popup on your website that asks users to signup for your emails. We teach you how to set the popup up. 

How to Use MailChimp's New PopUp Email Subscribe Form
05:06

Want your form to be in another language? We will teach you how to translate your MailChimp form to another language. 

How to Translate a Form -- With Ease!
03:38
+
Design Emails with MailChimp Campaign Builder
7 Lectures 40:00

This is the first step to setting up your first email template in MailChimp.

How to Create an Email Template - Setup
06:03

MailChimp offers various templates to use, we teach you how to use one of the basic email templates. 

Find a Template to Fit Your Needs - Part One
12:29

MailChimp offers various templates to use, we teach you how to use one of the pre-designed email templates. 

Find a Template to Fit Your Needs - Part Two
06:22

Learn how to preview and test your email to make sure it looks the way you expect. 

Preview and Test Your Email
07:06

You will learn how to send your first email marketing campaign with MailChimp. 

Send Your First Email Campaign
03:31

Did you send an email and want to do it again? We show you how to duplicate an email and send it again, or to make a duplicate and slightly modify the next send. 

Preview 01:36

Want to segment your list based on location, language, etc? Well we will show you how. 

How to Create Segments with your List
02:53
+
Tracking Your Email Results
2 Lectures 11:13

How well did your email send do? We will walk you through the data that will tell you if your email send was a success. 

How to Track Your Email Results with Reports
05:19

If you aren't sure which headline to use or some other feature we will show you how to test and learn which element performs the best. Even better, you can decide how many to send before sending the winner!

A/B Testing with MailChimp
05:54
About the Instructor
Charlie Craine
4.4 Average rating
205 Reviews
6,944 Students
4 Courses
Chief Technology Officer

Over 17 years of digital media experience. Currently, CTO executive for B2B publishing company with eight magazine websites as well as lead at its Interactive Agency working with Fortune 500 companies.

Our agency specializes in web development, marketing, SEO, social and email for B2B publisher. Leads agency web development, video, SEO & app development.

Previous experience includes Digital General Manager over cool magazines such as Guitar World and Revolver Magazine. And General Manager running digital for the daily newspaper in Salt Lake City with over 30 million page views per month.

Core competencies include:
(SEO) & (SEM) · Google Analytics · Social Media · Content Management · Lead Generation · Agile Project management · Web Development · Digital Marketing · Data Mining