This course will introduce you to the art and science of political campaigning. This course is designed for anyone who wants to take part in political campaigns as a candidate, manager, consultant, activist or voter.
The study of the topic will begin with viewing the Animated Edutainment Series “The Election Game: Once in a New Democracy”. Then each problem situation will be considered in a special lecture.
1. Making strategic decision
2. Campaign management
3. Coalition Building
4. Volunteers and professionals
5. Campaign fundraising
6. Benchmark Polls
7. Opposition research
8. Negative campaigning
Vadim Goncharov is a Russian political consultant and social scientist (PhD, Saint-Petersburg University, 1999). He has written several articles about political consulting, public relations, political fundraising, Russian political parties and mass communications. He is the author of the books "Modern political consulting" (2007) and "Knights-errant of democracy: Political consultants in the XXI century" (2014).