Best marketing to promote an agency or consulting business
5.0 (20 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
169 students enrolled
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Best marketing to promote an agency or consulting business

Marketing for services business, consulting or agency like mobile app or software development, design, SEO, social media
Best Seller
5.0 (20 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
169 students enrolled
Created by Alex Genadinik
Last updated 3/2017
English
Current price: $10 Original price: $200 Discount: 95% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 3 hours on-demand video
  • 1 Article
  • 4 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Get more traffic for your agency
  • Get more clients for your agency
  • Grow your business
  • Get better clients
  • Know the top ways to promote your business instead of trying random things
  • If you have a service business (marketing, design, some forms of coaching, etc) this course is made for you
View Curriculum
Requirements
  • Be excited about doing of the strategies in this course
  • please speak English because there are no subtitles or translations for the course
Description

In this course you will learn the most effective ways to promote your agency or consultancy business.

I will teach you to:

  • Appear credible and authoritative
  • Increase your sales conversion rate
  • Draw clients with SEO
  • Promote with a YouTube show or a podcast
  • Promote as a local business
  • Give you negotiation basics
  • Introduce you to Facebook ads
  • Show you how and where to get freelancing clients to convert them to clients of your agency
  • Business networking and building up your referral and recommendation network

VERY HOLISTIC AND WELL ROUNDED APPROACH

As you see, I took all the different types of strategies and only chose the ones that would be most effective at getting relevant and targeted traffic and converting that traffic to clients .

If you want to get more clients for your agency or a consulting business, get this course today, and begin growing your business.

Who is the target audience?
  • Anyone operating a consulting or agency business
  • Coaches
  • Tutors
  • Anyone offering services online who wants more clients
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Curriculum For This Course
61 Lectures
03:05:18
+
Course and instructor introduction
2 Lectures 05:13
+
SEO
8 Lectures 23:12
Why we are focusing on SEO first: push vs. pull and keywords
01:21

Example of keyword research for a web design agency or consulting or
04:08

How to install the Yoast SEO plugin in WordPress
01:02

How to set your SEO title and description meta tags
03:13

Link-building overview and complete overview from start to long-term
07:21

Easiest links to get - interlink your website content
02:59

SEO targeting in different languages
01:09

SEO for new websites
01:59
+
Business networking
9 Lectures 32:24
Go to local events where your clients and peers go
01:56

Build a business referral network
03:12

Body language for successful networking
06:34

How to design your cards
05:11

Practical example: get your business card professionally designed for just $5
02:21

Basic business card elements to have on your cards
08:06

Including a photo
01:00

How to get your first batch printed for free or at a very discounted rate
02:41

Best practices for what to do with cards you collect
01:23
+
Local business marketing
4 Lectures 10:44
Overview of local business marketing - lots of the foundation already laid out
01:02

Google for business
02:53

Yelp and local listing websites
03:47

Will fliers work for you?
03:02
+
Freelancing to get leads
4 Lectures 07:59
Freelancing to get leads - introduction
00:23

Fiverr
04:13

UpWork
01:50

Clarity.fm
01:33
+
Branding yourself with a show
11 Lectures 41:17
Introduction to the section on creating your own show and its benefits
01:52

Marketing for a podcast
06:17

Marketing for a YouTube show
04:25

Longer vs. shorter episodes
02:39

Daily, weekly or monthly episodes?
04:10

Topic coverage
02:02

Solo show or with guests?
04:47

Signing up for podcast hosting
02:36

Before setting up your podcast on iTunes
01:09

Podcast equipment
04:40

YouTube equipment
06:40
+
Selling with free promotion on social media
5 Lectures 14:08
Social media updates to make you look like an expert
02:46

Social media to re-engage old clients or people who forgot about you
03:03

Quora for traffic and to establish yourself as a thought leader
02:49

How I sell on Facebook in an effective and legitimate way
03:52

How to find good Facebook groups to promote your business
01:38
+
Don't go after bad clients
1 Lecture 02:26
Conversation with a former student
02:26
+
How to sell and negotiate
3 Lectures 09:00
Should you give free consultations?
02:28

Should you tell your prices?
01:50

Negotiation fundamentals
04:42
2 More Sections
About the Instructor
Alex Genadinik
4.4 Average rating
4,090 Reviews
94,501 Students
110 Courses
Love helping you succeed: 80,000 students & 100 courses

3-time best selling Amazon author, creator of top entrepreneur mobile apps, and host of a popular business and marketing channel on YouTube.

I am the creator of the Problemio business apps which are some of the top mobile apps for planning and starting a business with 1,000,000+ downloads across iOS, Android and Kindle.

I am also an author of three business books (marketing to reach 1,000,000 people, on starting a business, and on the mobile app business).

I am also a business coach. On my apps and in my private coaching practice I have helped over 1,000 entrepreneurs. That means I can probably help you quite a bit as well.

My areas of expertise are mobile apps, software engineering, marketing (SEO and social), and entrepreneurship.

I created over 100 courses on Udemy with 80,000+ students by whom I am humbled and who I try to help any way I can!