Promo Video Success: Make Winning Promotional Videos
3.8 (37 ratings)
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Promo Video Success: Make Winning Promotional Videos

Promotional videos are one of the most important skills online or off-line - learn how to do them the right way!
3.8 (37 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,548 students enrolled
Created by Paul Jenkins
Last updated 7/2016
English
Current price: $10 Original price: $200 Discount: 95% off
1 day left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 1 Article
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Make outstanding promo videos
  • Know how to engage your audience in a promo video
  • Know how to sequence powerful psychological triggers in promo videos
  • Know what gear to choose and what to avoid
  • Know how to choose exterior and interior locations
  • Know how to be confident and fluid on camera
View Curriculum
Requirements
  • Pen
  • Paper
  • Open mind
Description

Can you imagine being able to crunch out truly winning promotional videos? 

Without pain, cost or time?

What would it be like to be able to draw your audience in to whatever your offering, in a way that is authentic and ethical? 

Is this a skill you could use?

This course takes you step-by-step through a powerful and proven process to make the very best kind of promo videos, whatever your brand, product or experience. 

It's taught by a veteran filmmaker, who understands perfectly what works and what does not on camera.

Enrol in the course by clicking the "take this course" button right now!

Who is the target audience?
  • Anyone who needs to promote anything - really!
  • Marketers
  • Course creators
  • Sales people
  • Entrepreneurs
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Curriculum For This Course
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Promo performance
1 Lecture 04:09
Confidence and energy
04:09
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The triggers you need to use in sequence
10 Lectures 19:16

The first trigger
03:32

How to develop the first trigger
01:49

Examples of the first trigger
02:45

The second trigger
01:58

How to research the second trigger content
02:39

The third trigger
01:31

Third trigger examples
01:15

The fourth trigger
01:15

Development of the fourth trigger
01:54
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Technical stuff you need to know
9 Lectures 18:35

Specific exterior considerations
01:35

How to avoid exterior problems
01:40

Awareness of ambience
02:03

Stabilisation and why it matters
02:23

How to use focus to your advantage
02:20

A great (and cheap) professional cinematographic effect
01:36

How to do multiple takes
01:03

The importance of handles
01:40
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Gear
4 Lectures 08:34

The advantages of 'portrait' lenses
01:53

Microphone and audio choices
03:08

Choices for lights
01:20
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Developing your skills
1 Lecture 01:12
Next steps
01:12
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Bonus lecture
1 Lecture 00:11
Here's how to join Paul's Facebook group
00:11
About the Instructor
Paul Jenkins
4.6 Average rating
546 Reviews
15,482 Students
15 Courses
Film Director & Author

Effective and creative storytelling is an essential part of success in many walks of life - and fun when you do it right, because you feel the 'flow'.

Film and video techniques and visual storytelling can add much to your overall creative output, and be highly satisfying and impactful arts in their own right.

The techniques I teach, I use daily as a professional documentary film director and author.

In my courses, you'll get insights, strategies and working methods that I've developed over 20+ years while making films for the world's top broadcasters (BBC, PBS, ARTE etc).

My teaching style is to guide you through the processes that matter - explaining why they matter - in a personal, 'fireside' fashion. 

You also get direct access to me through the Discussion area of each course. This means that any challenges or questions you have can be resolved directly. 

I'm very open to feedback, therefore please feel free to feed ideas for lectures and courses to me and I'll do my very best to accommodate.

See you inside the courses!

Paul