Demo Video: Tips On How To Make & Produce Your Own!

Learn how to make your own demo video, crowdfunding or kickstarter video, sales video or explainer video.
2.9 (15 ratings)
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6,670 students enrolled
Instructed by Robert Brown Business / Media
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  • Lectures 28
  • Length 1.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 7/2014 English

Course Description

Video = Awesome

Interested in how video can increase your sales? With video we can show people exactly why they should do business with us what the benefits are and what action they need to take to get started. Research shows that video is a really valuable and important tool in persuading customers to take action.

Don't let your business miss out on the video revolution!

You will learn everything you need:

This course is short, concise and too the point. No time wasted on padding and fluff.

We will look at:

The benefits of video.

What separates a good script that gets people taking action from a bad script that people ignore.

What elements make up a good video.

How to produce a great quality video no matter what your budget or expertise level.

How to get your video online and how to share it with the world.


The first part of the course is just a quick talk covering general principles.

The last two vids you will see those principles in action in a walkthrough step by step example.

I'm not teaching 'the one and only way to create a video'. There is no one approach or one software you can learn, I'm just discussing ideas about how you can go out and make your own videos with your own approach.

While I cover the basics, if you feel you need to learn a certain software in depth like, screenflow, aftereffects, photoshop, there are plenty of courses covering those on udemy already.

Miguel Hernandez's course "How to Create an Awesome Demo Video for Your Business" good as it is, only works if you then spend months learning how to illustrate with adobe illustrator and animate with adobe aftereffects, which are a very expensive and very complex, professional, industry-standard programmes. It can take expert animators weeks to produce a 1-2min video using AE so it's unrealistic that the average person is going to go that route.

The guy who left the 1 star review was missing the point.

About your instructor:

In the last two years I've written and produced nearly 200 demo/sales/explainer videos for business clients, so I know about what separates a video that will bring in a big ROI vs a video that people will just ignore. Save yourself time and effort learning things the hard way and grab a shortcut to success.

Completely risk free guarantee:

If you feel this course was of no value to you udemy will refund you within 30 days. Simple.

So what are you waiting for?

Sign up and start creating your own sales increasing videos right now!

What are the requirements?

  • mac or PC
  • camera that can film at least 720pHD (optional)
  • microphone (optional)
  • basic video editing software like imovie/windowsmoviemaker
  • basic presentation creating software like powerpoint/keynote
  • screen recording software like screenflow/camtasia
  • a way to record audio - mp3 recorder, phone app, software like garageband/audactiy

What am I going to get from this course?

  • learn how to showcase your ideas and motivate people to take action
  • learn how to write a compelling and persuasive 1-2min pitch
  • learn how to think up good visual ideas
  • learn how to turn your ideas into great visuals
  • learn how to produce an amazing video
  • learn how to share and distribute your finished video

Who is the target audience?

  • startups
  • entrepreneurs
  • businesses
  • marketers
  • crowdfunding projects

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Full walkthrough step by step - WATCH LAST!
Section 2: Talk - WATCH FIRST!
Welcome to the course!
Our Fundamental Goal: Getting people to take action!
Showing Vs. Telling: Winners show, losers tell.
Video = Showing and persuading
Section 3: Essential Elements
Approach: filmed or non filmed?
Overview of what we need
Section 4: Script - The most important element
engage the viewer: be Specific and concrete.
who is the video for?
what problem do they have?
what solution do you offer?
how it works
What action do you want the viewer to take?
Drafting, revising, finishing
Section 5: Visuals approach 1: live action
hiring a freelancer
Section 6: Visual approach 2: animation
recording a voice over
animation softwares
Section 7: Production
editing and outputting
Section 8: Visualising our video
Turning the script into visuals
Section 9: Distribution
uploading and sharing
Section 10: Final Thoughts
Go create your vid!

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Instructor Biography

Robert Brown, Founder of demojive

I have a masters degree in fine art from the university of arts London.

As a designer I have advanced experience with photoshop, illustrator, flash, aftereffects, as well as web design with html/css.

I also have extensive business experience, I am the founder of animation agency demojive In the last two years I've scripted and directed around two hundred explainer/sales/demo videos at demojive.

I also have experience in digital marketing setting up ppc, seo and social campaigns for various clients, and I also have experience with ui/ux design, web analytics and conversion optimisation.

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