Promo Videos: Increase Sales with a Quality Promo Video
4.6 (22 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Promo Videos: Increase Sales with a Quality Promo Video

Having a quality promo video is a proven way to get a customers attention and boost sales. Make your own in this course
4.6 (22 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
801 students enrolled
Created by Rob Molloy
Last updated 12/2015
English
Current price: $10 Original price: $195 Discount: 95% off
1 day left at this price!
30-Day Money-Back Guarantee
Includes:
  • 2.5 hours on-demand video
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Understand customer psychology and the reason why video is so effective.
  • Learn how long you have to get someone's attention and strategies on how to keep it.
  • Learn what to say in your video to gain a customer's trust and what to avoid so you don't lose it.
  • Understand the 5 steps you need to take to convert a passive viewer into an active buyer.
  • Decide what production equipment to use, and how to get access to it for pennies on the dollar.
  • Create crystal clear, studio quality sound.
  • Learn how to add stunning text to your video to reinforce a message.
  • Learn how to create backgrounds, add effects, and edit your video to turn it into a selling machine.
  • Learn the #1 mistake people make with their promo video and how to avoid it.
View Curriculum
Requirements
  • To take this course you need nothing! Your audience is waiting for you, you just need to show them what to buy.
  • You do not need any prior video experience or sales experience. Anyone can do this!
  • You will need a quiet place to learn and practice.
Description

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People who view a web video are 64% more likely to purchase than other site visitors!

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You can increase sales with a great promo video! If you want to drive traffic and increase conversion rates for your product or service, there is no better way than with a promotional video.

In this course you will go step by step through the process of creating a promo video that your audience will love.

You will learn effective sales and script writing techniques, what equipment to use and how to save money when choosing it, and how to film and edit to create a final product that is sure to keep your audience engaged and boost your sales numbers.

The course is geared towards anyone who wants to increase their sales through the use of promotional videos.

There are currently more than 25 lectures and quizzes designed to take you step by step through making your first video. There are a total of four sections designed to completed at your own pace. Take as long as you like. You are in control of your learning experience.

Once the course is completed you will have the skills necessary to create an outstanding video that you can place wherever you see fit.

Students get lifetime access to the course! Enroll now and start creating your video today. Every second you wait is costing you money!


Who is the target audience?
  • Anyone in any country!
  • Anyone who wants to make more money with their product or service by creating a promo video.
  • Anyone of any age or ability - you can make a great video whether you're 9 or 90!
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Curriculum For This Course
Expand All 26 Lectures Collapse All 26 Lectures 02:17:05
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An Introduction and Overview of What to expect in the course
1 Lecture 02:59
In this introduction, you will learn how things are laid out and how to get the most out of this course.
Preview 02:59
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The Secrets to Selling on Screen
6 Lectures 31:59

Everyone, everywhere, is selling!

Everything is Sales-and You're Better at it than you Think!
04:12

These steps are the most critical when it comes to any type of sales. Follow them, and your success rate will shoot through the roof!

Preview 09:44

How long do you have to get it, and how do you keep it?

Can I have your Attention please?
05:26

Without it, no one will buy anything from you.

Building Trust- How to Turn a Stranger into a Customer
04:41

People need a push to buy.

How to Get Someone Off the Fence and Ready to Buy!
06:03

It's time to write your script!

Writing Your Script
01:53

Use this quiz as a checklist to see if you have included all of the elements you need in your script/copy.

How Does Your Script Look?
7 questions
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Equipment for Any Budget
5 Lectures 22:07

There's a lot of choices out there. Which one is best for you?

Choosing a Camera for any Budget
04:31

Learn the different types of microphones and their function.

Audio Equipment for Crystal Clear Studio Sound
05:00

Videos lose some of their magic if you can see the mic. Find out where to hide them here.

Hiding a Microphone- Keep their Eyes on You, and Their Attention on the Message
03:55

Understand the function of a green screen and the Chromakey effect.

Building Your Own Green Screen for Half the Price of Retail
04:45

Learn the different types and functions of studio lighting.

Preview 03:56

Use this quiz to ensure you are ready to move on to the filming section.

Equipment Quiz
6 questions
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Lights, Camera, Action!
1 Lecture 04:27

Time for your first take!...and your second...and your third...

In 5...4...3...2...1...
04:27
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Editing-Creating a Masterpiece that Will Sell
12 Lectures 01:14:12

There are plenty of software applications out there. In my opinion there is only one worth using.

$2,000 Editing Software you can use for Free
04:48

Time to bring in all that wonderful video and audio.

Importing- The Beginning of a Masterpiece
05:44

The timeline is where you will piece together your video. In this lecture learn how to manipulate your footage.

Timeline Controls
07:04

Now that it's here, let's match it up!

Matching Audio with Video
07:58

Because you want something other than that green screen.

Creating that Clean Background
06:28

Let's get rid of some of the garbage and give ourselves some pieces to work with.

Making Cuts
03:20

Now it's time to move those pieces around...

Moving clips and Splicing
06:04

What's better than watching one video? Watching two videos a the same time! Learn how here.

Adding Pictures that Fade In
09:51

Want your pictures to float across the screen? Here's how.

Adding Pictures with Motion
05:00

Give your talent a bit of credibility by giving them a title.

Adding Text and Titles
08:12

Fade to black? Dip to white? Learn how to add transitions between clips here.

Adding Soundtracks and Creating Transitions
06:23

You've completed your masterpiece. Time to finish the process.

Exporting Your Finished Product
03:20
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Summary and Send Off
1 Lecture 01:21

Next steps and final thoughts.

Before I Go...
01:21
About the Instructor
Rob Molloy
4.6 Average rating
22 Reviews
801 Students
1 Course
Salesman |Teacher | Coach| Student

Rob has been in the Sales industry for over 15 years including time spent as a financial adviser, cruise consultant, and business owner. 

With several courses on educational theory and techniques under his belt he has been working with the Clark County School District as a guest teacher. 

Combining those skill sets he has been able to share his knowledge with hundreds of people across the Udemy platform and others. 

He currently resides in Las Vegas, NV with his wife, Lizzy, and three daughters and has plans on tackling self improvement and the insurance worlds next.