Promo Video - Make Talking Head Videos with Ease

Whether you're a course provider, blogger, or business owner - you can talk to camera with confidence. What a life skill
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$60
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  • Lectures 34
  • Contents Video: 1.5 hours
    Other: 1 hour
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 4/2015 English

Course Description

Video creation. By the end of this course you will be able to give compelling, confident, professional talking-head videos

NB UPDATED AND TWO BONUS SECTIONS ADDED AUGUST 2015

Whether you want to create video-based courses, or whether you're a business-owner or a blogger, wanting to leverage the power of short videos online – you have a problem. You hate the thought of talking to a camera. Your natural enthusiasm drains away. It all feels so unnatural, it's embarrassing.

I'm going to help you change all that – fast

And as a 'quick win' - just 30 minutes from now, you'll have created your own professional Intro, with music – completely free of charge.

You'll learn how to eliminate 'ums and 'ers. except…er, where you decide to add them to increase the sensation of spontaneity – well-rehearsed spontaneity!

I'll show you how to write a script that doesn't SOUND like a script

How to read a script without sounding like you're reading

How to get hold of a FREE teleprompter – and how to use it without looking like a terrified goldfish

How to add the extra ENTHUSIASM a video needs, without being embarrassed or sounding like a used-car salesman

Simple body language techniques to REINFORCE a message and to BUILD your argument

Why this course? Well, because I'm NOT a BROADCASTER. I haven't spent hundreds of hours in professional studios, rubbing shoulders with media people. I'm just like you – a HUMAN. Someone who's had to learn all the wrinkles for myself. But NOW, I'm going to share them with YOU.

So, why not join me straight away? And by the end of today, there'll be a new, confident you – happy to appear to camera. Comfortable, knowing that you can do it.

What are the requirements?

  • You will need some way to record video (iPhone, iPad, video camera or DSLR) No previous knowledge required.

What am I going to get from this course?

  • Talk naturally and with confidence to a video camera
  • Write scripts that don't sound like it's scripted
  • Read scripts without sounding as though you are reading
  • Know how to get a free teleprompter
  • Use a teleprompter without looking like a frightened goldfish
  • Become infinitely more photogenic - and we're not talking about makeup here
  • Use simple on-camera body language to emphasize your message or to build your argumment
  • Create professional intros
  • Boost number of views and improve engagement
  • NB THIS COURSE DOES NOT COVER TECHNICALITIES, SUCH AS CAMERAS, MICS, LIGHTING. It is all about making YOU more effective

What is the target audience?

  • Course providers wanting to improve their promo videos and lesson delivery
  • Business owners wanting to leverage the power of marketing videos
  • Bloggers wanting to inject professional videos into their platform

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Free 'taster' lesson
02:05

Not decided whether the course is for you? This is free access to one of the lessons. An opportunity to see if you like the way I teach. Enjoy!

Section 2: Welcome and Introduction
02:12

Before we begin in earnest, l'd like to give you a very quick rundown on what you will learn - and where in the course you will find each topic. Takes only a couple of minutes.

02:18

YOU MAY BE ABLE TO SKIP THIS LESSON!

It's intended for people new to Udemy. It quickly shows you things like how to contact me with questions, how to download your notes, how to contact support and how to get your 'Certificate of Completion'.

Section 3: Quick win - creating your 'Ident'
02:05

Learn what is meant by an ident - your way of branding your videos. I also show you what I mean by an animated link. In our next lesson, you're going to create an ident and a link of your own.

02:13

Wow - your chance to become a film producer. Yes, you're about to create an animation.

Section 4: But I hate my face
03:34

One of the main inhibitors preventing people from appearing to-camera is feeling uncomfortable with our own looks. I give you a very simple (but incredibly effective) strategy to tone down our imperfections.

4 pages

These are your downloadable notes. Your opportunity to print them off.

Section 5: Body language
05:27

Don't worry, we're not going to get bogged down with lots of body language ploys. Just a couple of incredibly effective ways to emphasize your points and build arguments.

5 pages

These are your downloadable notes. Your opportunity to print them off.

Section 6: Writing your script - why and how
02:13

Learn how using a script and a teleprompter make life so much easier - and less painful - even when you are a subject expert

04:56

This is where you learn to write scripts that don't SOUND as though they are scripted.

9 pages

These are your downloadable notes. Your opportunity to print them off.

7 pages

Two of my own scripts that are in Written English. Your opportunity to get your hands dirty and try to convert them to Spoken English.

6 pages

A pdf showing the contractions I made to our two test scripts.

MARKUP EXERCISE - MY VERSION
6 pages
04:10

A very brief exercise where we simply record our own voice reading just a couple of paragraphs. Next exercise will improve our performance

02:24

In this very brief exercise, we add a little passion

Section 7: Your FREE Autocue - and how to make it your friend
05:50

This is where I give you a link to free Teleprompter software - as used by the professionals. And I show you how to use it.

Section 8: It's a PERFORMANCE
03:11

In this exercise we take a script and, using Autocue, ramp up the voltage.

Section 9: Creating PIP
Use PowerPoint for your backdrops
04:49
PRINTABLE HANDOUT - using PowerPoint for backdrops
4 pages
How to create the PiP
04:39
PRINTABLE DOWNLOAD Creating a PIP
4 pages
Section 10: CASE STUDY Scriptwriting
Case Study - introduction
03:00
03:31

We take a brief look at the execution but, more importantly, we start examining the script

CASE STUDY script template
02:36
CASE STUDY - draft script
02:32
Section 11: ADDING A 'SLOW REVEAL' to a PiP video the easy way
A real-life example
03:07
Marking up the script
Article
The process
03:41
The finished promo
03:21
Section 12: It's a wrap
02:48

Some recent data showing exactly why business owners should be incorporating mini online videos in their MARCOMS strategy.

02:14

We've come a long way. Time to claim your Certificate of Completion. Before you go, a quick reminder that I'm always here to answer your queries. And a very quick summary of what we've learned.

Erin video
02:25

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Instructor Biography

Len Smith, Freelance copywriter and communications consultant

For the past 20 odd years Len has run his own business, Copywriting On Demand and manages The-Writers-Guru.

He works from home, writing copy for organisations around the world - and lots of them have become personal friends.

With forty years' experience in marketing, he spent three years in Paris responsible for IBM product marketing in 14 countries across EMEA.

His biggest market is the USA, followed by the UK, the Arab states and the Netherlands. His business comes via the web and his website attracts more than 1,000 visits a day.

Clients are as diverse as Vodafone, The Finance Leasing Association, Lloyds, PricewaterhouseCoopers, the BBC, a number of multinational pharmaceutical companies - even a TV 'Secret Millionaire'.

Married for more than 50 years (a world record?) he has three sons.

He lives in a rambling old vicarage in Yorkshire that has the distinction of having been built by the Brönte sisters’ Uncle Fennel. Charlotte’s earliest recorded letter was written from the vicarage during one of the children’s brief holidays there.

His interests have included competitive rallying (including an attempt at the Monte Carlo Rally and the Paris Marrakesh), and paragliding. These days he is content with art and opera.

Vacation time aside, Len aims to answer student queries within hours.

Instructor Biography

Sean Kaye, Wordpress Expert in SEO, Security and Content Marketing

Sean has had a long and rewarding career in the Enterprise Technology world and has built a successful business in coaching, online marketing, SEO, Wordpress security and content marketing. During his career, Sean has been responsible for multi-million dollar businesses with seven figure profit numbers.

From his years of management experience, Sean is an accomplished business strategist but also an excellent communicator who can teach and educate people in complicated topics. His laid back style and dedication to his students' learning, as well as achieving their desired results makes Sean a leader in online education.

Sean originally comes from Toronto, Ontario but is now based in Sydney, Australia.

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