Investing in Commercial Real Estate doesn’t have to be any different than investing in residential real estate. The only difference is the number of Zeros. This course aims to overcome one big challenge with investing in commercial real estate, finding the true owner so that you can personalize your marketing, get past the gatekeepers and negotiate the deal.
I used The Strategy Outlined In This Course To Find, And Purchase A 24,000 Square Foot Retail Strip Center And A $60,000 Billboard. It will work for what you are looking at doing.
Learn and Master how to get the owners’ name of any commercial real estate property you are looking at buying, thus bypassing the gatekeepers and getting the deal.
A Powerful Weapon in Your Marketing Arsenal.
Learning the fundamentals of finding the owner(s) to any commercial real estate property or business (es) you are looking at buying puts a powerful and useful strategy in your hands. This process is easy to learn and is the foundation for all business deals that you will encounter in the Commercial Real Estate investing field or in the business buying arena.
If you hired a lawyer to sue a company, he would follow the same process I show you for a 10th. of the cost. And afterwards you have the complete process documented and are able to use it over and over again. Use it on your first Commercial Real Estate Deal to your 100th deal.
The ability to get past the gatekeeper that is a skill that is in demand in this new economy because people are just overwhelmed with content, so if your content (sales letter) makes an impression you will more than likely get a chance at that commercial real estate deal that your competition won’t.
In the commercial real estate investing business your prospect list is what can make or break you. Getting the names of the "Real" owners of properties and businesses that you want to purchase is critical to making money.
Contents and Overview:
This course is suitable for the beginner real estate investor to the advanced, through this course of 17 lectures and more than 2 hours of content, you’ll learn all of the marketing fundamentals and establish a strong understanding of the concept behind getting past the gatekeepers and getting the real estate deal.
Starting with the creation and setup of your Excel spreadsheet that you will use as your prospect list this course will take you through finding prospects for Free from several sources to creating a sales letter and envelope that gets you past those gatekeepers. Additional, I show you how to print these direct mailers right in your home office, after finishing this course so you can apply what you just learned. How is that for Action?
After completing this course you will have the working knowledge of how to research and find the owner of any commercial property or business you are looking at interacting with. As well you will have a crash course in direct mail marketing that will serve any business.
You will be able to work alongside the author, in this screen capture course, as you work through each concept in this course, complete with section quizzes, you’ll be able to fully grasp each concept before moving onto the next. I show you step by step in each one of the screen capture videos what to do, then all you have to do is follow along.
What this course is not:
I do not cover items that are freely published by Udemy as these are available for free from Udemy. I present you with real evidence of what works to get your direct mail opened and to get that deal.
I will not "look at your mailing" and "tell you what's wrong". I don't know your niche or your knowledge - and it would be reckless of me to advise you. You must have something (anything!) you can mail and say to your target market.
I won't teach you anything that in any way breaks Udemy's terms, rules, conditions etc, whether they are written or implied - I value my Udemy earnings too much!
This course is not backed or produced by Udemy - it's all my own work ... but the excellent Udemy staff are there to help you, too, of course!
But, if you want my personal "insider" information - you need to get this course now ... right this minute.
Every minute you delay is actually COSTING you money ....
I Illustrate how to set up your spreadsheet for maximum effective use during this course. This spreadsheet will become your template that you will store all your prospects in.
In this video I show you how to Download A FREE Application Called OpenOffice. So You If You Don't Have Microsoft's Office Suite On Your Computer You Can Still Use And Apply The Materials In This Course.
This quiz covers just the information in Video #2
I Will Show You How To Use Google To Find Prospects For Your Business
I Will Show You Step-by-Step How To Find Prospects Using Associations, Clubs and More.
I Explain What A List Broker And A List Compiler Are, What They Do And Can't Do, And The Difference Between Them So That You Can Make An Educated Choice.
You Will Learn The Good, Bad And The Ugly Of Lists And List Buying.
Questions To Ask A List Broker
The Top Direct Mail List Compilers
This Lecture Is Where I Will Show You The Core Of This Course. You Will Learn How To Find The Owners Behind Any Corporation In The US. This Will Greatly Increase Your Prospect List As Well As Your Open Rate!
I Will Show You Screen Shot By Screen Shot How To Navigate The Corporation Document Websites To Reveal The True Owners And Decision Makers That You Will Need To Contact To Make A Deal A Reality.
This Lecture Is A Continuation Of The Last One, Where I Show You More Details To Finding The Owners Contact Information So That Your Direct Mail Campaign Is More Effective.
I Illustrate Screen Shot By Screen Shot How To Locate Any Secretary Of States' Website In The US Easily And Quickly.
Step 1 - Initial Spreadsheet Setup. After Competing This Lecture You Will Have The Microsoft Excel Spreadsheet Ready To Be Merged With The Word document. I will show you the correct format to save your spreadsheet so that it can be imported into Word.
Step 2 - I show you how to link individual columns in your spreadsheet to your letter, how to import a template letter, import a saved letter from your computer, and create address blocks and greeting lines.
Step 3 - I show you how to preview you letter, change information in your greeting and address lines, preview all letters, and complete the mail merge process. Furthermore I will show you how to print and save your merged letters.
Step 4 - I show you how to clean up your spreadsheet and only have the required column headings. I then show you how to merge two columns so that your envelope address block imports correctly.
Step 5 - I will show you how to select the correct envelope size, suggest font style and color to use for best results, and completing of the mail merge process. I also show you how to preview, print and save your merged envelopes.
I have has over 20 years experience in finance, business building, real estate investing and online marketing. I am not only a sought-after business coach, an author but also a national speaker, trainer, and life-long entrepreneur who has started several companies. I hold a MSA from Central Michigan University and currently reside as President and Chief Executive of a diversified investment and consulting firm. I started my speaking and instruction career in 1998 when I was tasked to develop, design and deliver training instruction for such clients as Ford Motor Company, General Motors, Lear Seating Systems and Chrysler Corporation. That same attention to detail in creating easy to understand, exciting and informative course materials and presentations has lead me to be involved in joint ventures with the nations’ leading experts in their fields such as Ron LeGrand, Alan Cowgill, Mark Maupin, Justin Lee, Alan Brymer, Todd Morgan, Connie Myers Ziegler, Robert Massey, The Learning Annex, Financial Freedom Network (FFN) Global Publishing, and Alex Gurevich to name a few.
I have also had the honor of being guest speaker for the Entrepreneurial Institute & Resource Center at Wayne County Community College District in Detroit. I have also spoken at local and national Real Estate Industy Associations (REIA)s </p>