Step-by-step media training and guidance for anyone aspiring to be a TV guest on news programs and talk shows, for publicists who are looking to book their clients, for spokespersons, CEOs, public figures and anyone who is looking to use the media to promote their message again and again.
Get media trained by TV host and producer. Markette has appeared on national programs such as NBC’s TODAY show, NPR, VH1 and more. Markette has also hosted and produced several morning talk shows, including on the CBS station in Washington, D.C.
In this section you will get a brief introduction to the overall course goals: how to get your product or service or even yourself on TV and how the process differs from getting into the press with print magazines, newspapers and radio.
Let's go to the studio! In this section, I take you onto a TV set to discuss the fundamentals of creating a great media pitch, who to send it to and why you need one in order to get on TV.
We are back in the TV studio to take a deeper dive into understanding the key elements of a media pitch. In this lecture you will learn how to speak the language of a TV producer so that you include all of the right things in your media pitch.
Get media trained by award-winning media personality and television journalist Markette Sheppard. Markette has also appeared on NBC’s TODAY show, NPR, VH1, AMC Movie News and more. She is currently host of Great Day Washington on the CBS station in Washington, DC. Markette is a graduate of American University, where she earned a master's degree in Interactive Journalism. She earned her bachelor's degree in mass media studies at the California State University Dominguez Hills.