How to design a KILLER advert!
5.0 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
232 students enrolled
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How to design a KILLER advert!

The complete guide to creating GREAT adverts that WORK! - Generate many more leads and sales using these proven methods.
5.0 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
232 students enrolled
Created by Ian Dickson
Last updated 6/2015
English
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Create great adverts that WORK!
  • Know the 10 essential strategies for creating great adverts
  • Complete the FUN 20 Question Advertising Quiz
  • Understand the importance and differences in Target, Offer, Copy
  • Use the provided advert designer form to create great performing adverts
View Curriculum
Requirements
  • The basics of selling, marketing and advertising in a business.
Description

This is a six lecture course that covers the principles behind great advert design. The course includes a quiz, video content and an advert design "crib-sheet" to download and use. You will learn about the AIDA concept, the difference and importance between target market, what you are offering and your basic copy. The course also shares 10 essential strategies for ensuring your advertising is a success. We also include some great examples of before and after adverts using the AIDA principles.

In summary. Here are 5 great reasons to take this course.

  1. Learn how to design highly effect adverts
  2. Know the value of Target, Offer, Copy
  3. Have fun with the 20 question advert quiz
  4. Use the Advert designing form to check your adverts and design better ones
  5. Learn about the 10 essential strategies for advertising success
Who is the target audience?
  • Anyone responsible for advertising in a business
  • Business Owners
  • People selling advertising space
  • Business Development Managers considering advertising as a marketing tool
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Curriculum For This Course
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Introduction to Unlock Success and Course Content
2 Lectures 07:06

In this lecture we will give an overview of your instructor, the key principles of unlock success and the structure of this course in detail.

Preview 05:51

Take this 20 question quiz and see how you measure up when it comes to advert design.

Preview 01:15

Test your knowledge and skills on Advertising

Advertising Quiz
20 questions
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Advertising Essentials and AIDA Principles
2 Lectures 21:34

In this Lecture we explain the importance of Target, Offer and Copy. We also share 10 essential strategies for advertising.

Preview 09:49

In this lecture we explain the AIDA principles in detail.

AIDA
11:45
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Advert Examples
2 Lectures 14:06

See some real examples of how an advert can look after AIDA is applied.

Before and After Adverts
09:42

Advert Designer Form. Use this form to help design that KILLER advert. Keep It Somewhere Safe! (KISS)

Giving AIDA a big KISS!
04:24
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Summary
1 Lecture 03:10

Closing summary and reminder of the course content.

Closing summary of what the course has taught you.
03:10
About the Instructor
Ian Dickson
4.3 Average rating
12 Reviews
1,083 Students
3 Courses
Founder of Unlock Success

Business Coach & Speaker

I have coached and mentored 100's of businesses throughout the UK. In the last ten years I have delivered over 250 Professional Business Seminars and Motivational Speeches.

As an experienced business coach and motivational speaker with an extensive and colourful career path taking me from Brixton Police Officer to Corporate Director, you are guaranteed exciting and relevant content drawn from my knowledge, experience and background.

Partner, Dad, Brother and Trusted Friend… I am always up… In fact I say to my clients – When you are up I am up, when you are down I am up!

Two of my favourite quotes.. Never wish your life was easier, wish that you were better. Work harder on yourself than you do your job….