How To Crowdfund
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|Section 1: Introduction: How to think about crowdfunding|
Definition of Crowdfunding?Preview
|Section 2: Tools of the trade: computer resources and social media tools|
Overview of crowdfunding.
DC Equity Crowdfunding
Types of crowdfunding
The JOBS Act
Banks in the way.
State level crowdfunding
Size of the crowdfunding industry
Authentication and validation
Crowdfunding value proposition
How to create a crowd in crowdfunding.
Using social media
Using email newsletters in crowdfunding.
|Section 3: How to protect your ideas|
Copyrights (http://www.copyright.gov/), Trademarks (http://www.uspto.gov/trademark), Patents (http://www.uspto.gov) and Provisional Patents (http://www.uspto.gov).
How to use these in crowdfunding to protect your idea.
|Section 4: Crowdfunding Platforms|
Lecture on the two biggest crowdfunding platforms.
Review on six of the 52 crowdfunding campaigns that have raised a million dollars or more on Kickstarter.
|Section 5: How to run a crowdfunding campaign|
This part of the course goes over the average length of time for a donations based crowdfunding campaign and teh average dollar amount for a donations based crowdfunding campaign.
A description of the Top 50 Crowdfunding campaigns and the reason for their success.
Innovation and crowdfunding
The currency of crowdfunding
Crowdfunding value proposition
You will be able to identify the top 50 crowdfunding campaigns after watching and downloading the material.
|Section 6: Equity Crowdfunding|
Introduction to equity crowdfunding
|Section 7: Real Estate Crowdfunding|
Brief introduction to Real Estate Crowdfunding
|Section 8: The JOBS Act|
An explanation of the JOBS Act.
What is an emerging growth company (EGC)?
JOBS Act reporting requirements
JOBS Act crowdfunding platforms
JOBS Act stock trading restrictions
JOBS Act investment limits
|Section 9: Title IV of the JOBS Act|
What is Title IV
How does it compare to Title III of the JOBS Act
Maximum you can raise
Can you solicit ANYONE?
Can you get money from small, unsophisticated investors?
Do you have to register the security offered with the SEC?
Register with State Securities regulators?
Annual financial reports required?
Title IV Reg A
Title IV Reg A - Tier I offerings
Title IV Reg A - Tier II offerings
Draft forms issued by the SEC
|Section 10: DC Equity Crowdfunding|
Lecture on DC Equity Crowdfunding and Equity Eats
William Michael Cunningham received his MBA in Finance and a Masters in Economics from The University of Chicago. He is currently a Capstone student advisor in the Real Estate Program at Georgetown University. A strong advocate for the integration of human values in finance, he involves his students in developing new ways to combine social values and investing. His professional interests focus on environmental, social and governance investing, socially responsible investing and community development investing, and his current projects include writing books on crowdfunding, and writing about the impact of the financial crisis on communities of color. Mr. Cunningham serves as Managing Partner for National Crowdfunding Services, and is owner of Creative Investment Research. He is the author of two books on crowdfunding.