Learn How To Create Professional-Looking Corporate Videos

Learn how to create high-quality corporate videos for ambitious business endeavors of all shapes and sizes.
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  • Lectures 18
  • Length 2.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 4/2015 English

Course Description

In this course you will learn how to put together awesome corporate and presentation–style videos.

For those of you who aren't familiar with the term “corporate video", it refers to any type of video used by a company, corporation, or organization mostly for either informational or promotional purposes (or both). Corporate videos are mostly for the purposes of B2B (business to business) interactions including product pitches, promotional videos, training videos, crowd funding videos and so on.

In this course you will learn the techniques for producing high-quality corporate videos. You will learn the best techniques for using cameras, lighting, audio, and presentation as you gain the skills to developing corporate and presentation style video. You will also be learning many inexpensive and DIY solutions to help keep cost down.

What are the requirements?

  • basic knowledge of video

What am I going to get from this course?

  • Shooting techniques
  • Presentation techniques
  • Production techniques
  • Lighting techniques
  • Audio & Sound techniques
  • Learn about Cameras & the Equipment

Who is the target audience?

  • Anyone interested in producing a corporate video
  • startups
  • companies
  • entrepreneurs
  • businesses
  • non profits
  • marketers
  • crowdfunding projects

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Welcome
Getting Started
Section 2: Equipment

After completing this lesson, you’ll have a better understanding of the specific things you should look for when choosing a camera for shooting corporate and presentation style video. You’ll learn how features such as manual exposure control and manual audio control will make the process of shooting and recording much easier.


You’ve got your camera all picked out and ready to go, but what’s the best way to keep it safe and steady as you record? In this lesson, you’ll learn about the features to look for in a tripod system. Tripods may seem simple at first glance, but there are several things you should take into consideration before buying the system that will support one of your most important pieces of video equipment.

Section 3: Audio & Sound

In this lesson, you’ll learn why good audio quality is such an essential aspect of video presentation. You’ll also explore the concept of signal-to-noise ratio, which is crucial for understanding how to capture and produce proper audio.


Lavalier (lav) microphones are often a very important part of corporate and presentation style video. However, not all of these microphones are made equal. As you go through this lesson, you’ll learn what to look for in a lav mic and what to avoid.


In this lesson, you’ll get a quick overview of shotgun microphones. Additionally, you’ll come away with a knowledge of proper shotgun microphone positioning.


Whether your budget is sky high or a little on the low side, this lesson will provide you with great recommendations for microphones that will work best with your budget and with your camera.


In this lecture you’ll learn how to set microphone levels on your camera to capture the best possible sound. You’ll learn about about the dangers of setting the level too low or too high while becoming better acquainted with the limiter in your camera.

Section 4: Lighting

When working on corporate and presentation style video, light is key. However, before you can start creating stunning lighting setups, you’ll need to be able to spot good light, and understand what good lighting entails. In this lesson, you’ll gain an understanding of several lighting concepts, such as key light, fill light, background light, and hair light.


In the same way your camera needs a sturdy tripod, your lights are going to need reliable stands. In this lesson, you’ll learn about the importance of getting light stands that are sturdy and adjustable, while keeping things within your budget.


Jump into the DIY lighting world! After completing this lesson, you’ll have multiple cheap, yet affective, DIY lighting solutions at your disposal.


In this video, we’ll walk step-by-step through a basic lighting setup, looking at and learning about one light at a time. You’ll have a chance to see the theories of key light, fill light, and back light in a real world situation, and learn how to create these lighting setups on your own.


Now that you understand how to create a three light setup with key light, fill light, and back light, we’ll begin to experiment with and adjust these lights. We’ll also try adding a hair light into the mix.


In this final lighting lesson, we’ll continue experimenting with our lighting while learning about the role the background choice plays in lighting setups.

Section 5: Shooting, Presentation & Production

Standing in front of the camera and talking seems easy in theory, but once you step in front of those bright lights and hit record, even the most cool and collected among us can get a little nervous. In this lesson, you’ll gain presentation tips on the topics of posture, facial expressions, makeup, vocal tone, and more!


In this post-production lesson, we’ll take an in-depth look at the seemingly simple idea of color correction. You’ll learn how to use a gray card/focus tool, along with curves and a RGB scope, to neutralize the color cast of fluorescent lights.


In this section, we’ll examine the steps involved in taking your recorded audio to the next level. Get ready to become more familiar with audio plugins like compressors, EQ, and expanders, which will help you clean up and control the level of your audio.

Section 6: Conclusion

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Instructor Biography

Dave B., Photographer, Videographer, Blogger and Entrepreneur

David is a Videographer, Photographer, Producer, Entrepreneur & Web Content Manager.

David started his professional videography & photography businesses at the young age of 19 where he mainly worked within the sport of snowboarding. He has since expanded his services and now specializes in business promotional content and a wide variety of other camerawork.

Dave's work has taken him to Africa, Europe, Cuba, most of the Caribbean Islands, Mexico, Canada and all over the United States.

His clients make up a list of who's who of the Fortune 500: General Electric, Verizon, Costco, Sears, Ford, Coca-Cola, Macy's, 3M, AT&T, and Kraft Foods, to name a few.

He has also worked for ABC, CBS, NBC, FOX, Discovery Channel, History Channel, A&E, and ESPN.

His aim is to teach individuals and small businesses ways to create better videos and photos.

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