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Are you struggling to take your business to the next level?
Are you feeling overwhelmed with the need to market your business but don’t know how?
Have you read countless marketing books but find the task of creating a marketing plan too complicated?
Are you scattering your energy and wasting money trying every new marketing fad?
Are you spending time on marketing activities that you hate?
Are you struggling to figure out whom to market your services too?
Do you believe that creating a focused marketing plan will lead you to the success that you want to achieve in your business?
If you answered yes to any of these questions then this class if for you.
This course is designed help you create a focused kick ass marketing plan.
During this course, you will learn:
I am going to walk you through what you need to know to create a marketing plan by teaching you the elements of an easy yet powerful marketing plan and I will also create a sample marketing plan for a fictitious “Career Coaching Firm” to help guide you along the way.
I have provided planning sheets to create your plan, timeline and budget sheets that you can customize. I have also provided a completed sample marketing plan.
At the conclusion of this course you will have completed a marketing plan that is tailored to your business, ready to implement and kick ass marketing your business.
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Course Overview|
Marketing Plan Worksheets
|Section 2: Step 1: Creating Goals|
Creating Goals for Your BusinessPreview
|Section 3: Step 2: Current Business Situation|
Analyzing Your Current Business SituationPreview
|Section 4: Step 3: Creating Objectives|
|Section 5: Step 4: Target Market|
Things to Consider When Determining Your Target MarketPreview
Targeting the Business MarketingPreview
Targeting the Business Market - Slides of the Lecture (PDF)
Targeting the Consumer Market
Targeting the Consumer Market - Slides of the Lecture (PDF)
Digging Deeper into Your Target Market
Digging Deeper into Your Target Market - Slides of the Lecture (PDF)
Developing A Profile of Your Buyer Persona
Buyer Persona Worksheet
Developing A Profile of Your Buyer Persona
Understanding Your Customer's Journey
Understanding Your Customer's Journey - Slides of the Lecture (PDF)
|Section 6: Step 5: Creating Strategies|
Creating Strategies for Your Business
Creating Strategies for Your Business - Slides of the Lecture (PDF)
|Section 7: Step 6: Creating Tactics|
Creating Tactics for Your Business
Creating Tactics for Your Business - Slides of the Lecture (PDF)
|Section 8: Step 7: Implementation Timeline|
Developing an Implementation Timeline
Implementation Timeline- Slides of the Lecture (PDF)
|Section 9: Step 8: Measurement|
Creating Measurements to Keep Your Marketing on Target
Marketing Measurements - Slides of the Lecture (PDF)
|Section 10: Step 9: Budget|
Creating a Budget for Your Marketing Activities
Marketing Budget - Slides of the Lecture (PDF)
|Section 11: Bonuses|
Sample Business Plan
132 Marketing Activities
|Section 12: Conclusiion|
am the owner of Wordzopolis Marketing specializing in helping solo and small to medium sized businesses, professional service firms and sales professionals create plans that build awareness, generate leads, nurture leads, retain clients and generate referrals using traditional marketing combined with blogging as the foundation of their online marketing activities while integrating content, email, inbound and social media marketing.
I help you create a process to help you define your target market, how to reach your market, acquire leads, follow up with leads and build a relationship, convert leads into clients, continue to nurture those clients and turn them into referrals.
I work with solopreneurs smal to mediums sized businesses, professional service firms and sales professionals that are looking to improve their marketing process and reap greater rewards. I will help you create and plan that is tailored around the marketing activities that you enjoy, that is easy to implement and takes a small amount of time to maintain once the process is created, implemented and measure. My process is for firms that are handling the marketing themselves but need guidance to create a better process.
While I work with soloreneurs, small firms and sales professionals from many industries when we are a good fit for one another. I love all of my clients no matter the industry. I work with people not industries and my goal is to help you market successfully and enjoy yourself at the same time.