Social Enterprises are powerful. They have the ability to generate high profits whilst positively changing society.
Social Enterprises exist in all industries. From technology to food, fashion, sport, media and now more than ever, the world needs more.
Let’s make the world fairer through business. Be Your Own Boss and Create Positive Change. What could be better? This is a course for people who want to make a real difference to their local communities and even the whole world, whilst making money too.
How to Build a Social Enterprise will talk you through creating a business of your own that also does good for both society and the environment. The course is filled with plenty of resources and tools to make sure you are on the right path.
You will also be encouraged to grow as a person through the lecture on Personal Goals.
With Udemy’s 30-day Money Back Guarantee, if you find learning about Social Enterprise isn’t for you, Udemy will give you a full refund.
Be an Entrepreneur with a difference. Or even if you are curious and want to learn more about Social Enterprises, this is an opportunity to expand your knowledge.
Please do contact me if you have any questions. Take care, speak soon.
This lecture will define what a Social Enterprise is through:
1. Explaining the definition and purpose
2. Introducing the Triple Bottom Line and Social Enterprise Business Model
3. Explain why the world needs Social Enterprises
This lecture will explain the Social Enterprise Business Model and will have you thinking whether the world of Social Enterprise is for you.
This lecture will introduce you to what the Global Goals are and also give you a background to the United Nations. A useful resource tool is also included.
After completion of this lecture, test your knowledge with the Global Goals quiz.
Learning about the People part of the Social Enterprise Business Model.
This lecture will highlight the importance of Employing with a difference.
This lecture will bring all the learning together from the People lecture and show you how real Social Enterprises put theory into practise.
The mini-case studies will be an eye-opener, as learning from example is powerful.
This lecture will explore the Planet part of the Social Enterprise Business Model. Three key concepts will be discussed:
1. How businesses have negatively impacted the environment
2. Planet problems which currently exist
3. How Social Enterprises take care of the environment
This lecture will take a closer look at the Profit aspect within the Social Enterprise Business Model.
Explanations will be given for:
4. Break-even point
This lecture will introduce the differences and similarities between Charities, Businesses and Social Enterprises.
The importance of Social Media will also be briefly explored.
This lecture is part two of the previous lecture. Three key concepts will be taught:
1. The 3 Model Matrix
2. Traditional charities and charities generating revenue
3. Traditional businesses and Corporate Social Responsibility
This lecture will be exploring the key theme of Social Issues. You will learn:
1. The definition of Social Issues and why they are harmful
2. Examples of connecting the dots between the many Social Issues
This lecture will bring the learning of Social Issues together with knowledge of the Global Goals.
This lecture will discuss the theme of The Ripple Effect.
The Ripple Effect is designed to help you engage how your Social Enterprise may help prevent many Social Issues though the objectives of your business.
The Ideas Generator is invaluable. Helping you generate an idea for your own Social Enterprise through a number of downloadable tools.
It can be a risky business setting up as an Entrepreneur. Don't fall into the trap of not thinking about the practical side to creative ideas.
The risk-assessment tool will help guide you and is downloadable.
Strategy is key to helping you and your Social Enterprise strive in the right direction. This tool will help you keep to the direction you wish to take your business to.
Use the Social Enterprise Strategy Overview as a 'snapshot' of your business. It is a downloadable tool.
This lecture will take you step-by-step on completing the SWOT Analysis. The What, How and Why will all be taught.
This lecture will help you use SWOT Analysis for your own Personal Goals. Self-development is important when becoming an Entrepreneur.
Templates of a variety of versions of the SWOT are included, as well as a list of skills.
It is important to learn from example, as it will help you thinking logistically about how your learning can be put into practise. Gandys is truly a fantastic Social Enterprise. Here students will see how they operate against the Triple Bottom Line.
This lecture will explain What Measuring Impact is all about and Why we need to do it, as measuring the impact your Social Enterprise is making is vital.
It is important for your customers and employees to understand the objectives of your business.
This lecture will follow on from the previous lecture. Here you will learn How to measure impact.
Learning is enhanced through the explanation of theory against a case-study example.
This lecture will introduce you to Marketing and Communications and what the module entails.
This lecture will teach you all about the 4P's and the Marketing Mix, as the 4P's is an important in Marketing theory.
In this lecture, you will learn how to use Social Media strategically for business.
Included are Top Tips to get you started on the right path to Social Media.
This lecture will explore the world of Public Relations. Getting your Social Enterprise into a newspaper, magazine or online source is an exciting concept! In this lecture, students will learn practical ways in putting their content into the world through PR, with a step-by step guide.
This lecture will discuss the important business theory of both Competitor and Customer Analysis. After completion of this lecture students will have a number of key questions to help guide them to carry out their analysis on both their competition and customers.
Kimberley loves business, but she loves it more when businesses improve the lives of people and communities all around the world. When businesses make a real positive difference to people and the planet, this is when Kimberley is most happy.
This passion for business mixed with social justice led Kimberley to not only learn about the topic of Social Enterprise, but to teach it too. Kimberley has taught the theory of Social Enterprise around a number of schools in Birmingham (UK) and helped hundreds of students put this theory into real practice and create a sustainable business of their own.
Having graduated from one of Europe’s Top 20 Business Schools; Aston Business School - Aston University, Kimberley went on to work for the UK’s National Centre for Entrepreneurship in Education, working on a number of both national and international Entrepreneurship teaching programmes.
Currently Kimberley works for the British Government in the Department for Education.
Kimberley has also recently worked for an English Premier League Football (soccer) Club working on their community initiatives; programmes which help make a positive difference to people and the local community. This role further inspired Kimberley that business and social good can work together hand in hand.
Through this role, Kimberley became an accredited Social Enterprise mentor.
Working in the fields of Marketing and PR has also allowed Kimberley to develop a sound understanding of the world of communications.
Teaching, business and social justice. Three things Kimberley would love to share with you. Feel free to drop her a message about any of her courses, she will more than happy to hear from you.