This is a one of a kind course bringing the fundamental methods to product development from the high-tech start up world to the music business. To minimize your risk and safe-proof your way to become a full-time artist.
Suitable for Musicians, Artists, Rappers, Producers and DJ's that has already some fans or starting from zero.
Invest In Your Talents And Enroll This Course To Get A New Way of Thinking On How You Can Build Your Career While Building Your Fanbase.
We'll go trough:
A Powerful Method That Will Give You An Entrepreneurial Mindset
Major Universities such as Harvard, Stanford, Berkley and top MBA programs are already embracing these methods to develop products or services that people are actually willing to pay for. In this course I will teach you how you can use the same methods to develop your career to become a famous singer, rapper, DJ or Producer.
Content and Overview
In 1.5 hours over 22 short videos we'll go trough what the Lean Method is, its background and some examples on how you can implement it to Music Production, Artwork, Getting gigs and Titles.
We'll discuss the concept of '1000 True Fans' by Kevin Kelly how it is crucial to build your true-fan base in the process to become a full-time artist.
I will also include the secret weapon of marketeers A/B Testing, the powerful technique for increasing conversions and revenue on their marketing campaigns.
The last video ends with an exercise to immediately start using this method to start engaging with new fans.
You will end this course with a new kind of mindset that will help you on building your music career but also as a bonus know how to start a profitable business.
Short introduction about the journey you're about to take with this course :)
It's important to have an end goal with this to know what you exactly strive for. I present the concept "1000 true fans" by Kevin kelly and it's meaning.
After that you read the article on the concept "1000 true fans" by Kevin kelly we'll discuss what opportunities opens up when you have a strong yet small fanbase.
In this clip we're going to discuss what Validated Learning is.
What will your MVP (Minimum Viable Product) is and can be
This lesson talks about why you should start thinking in doing things the unconventional way and not be afraid to be non-perfect infront of your new fans. And also how to deal with the feedback you will receive.
Before the era of the MP3's artist already did experiments but with a way longer production cycle. Find out how.
This lesson is how you can implement the method into finding the right track to finish.
How to find the right artwork or graphic identity for your music.
Get your fans to name your track. We'll go trough the process step-by-step and see what the effects will be.
We go through the process of step-by-step how to fulfill a tour in different cities using this method.
I share the story when a singer told me they've come to a writers block and I shared how he could overcome it with these methods.
How to make use of all the feedback we've getting in an easy way
You may think that by doing this method will make you a sell out but I will explain why its not so.
The importance of having your own email list!
We talk briefly about building your tribe the concept presented by Seth Godin
Short video on the benefits about Live Broadcasting
This method is used by all marketeers to find the most optimal way for certain outcome
Short background on how I used this method to create this course
Last video finalizing the course :)
My passion for music and the music industry has been a life long relationship. Started out as a DJ in my early teens ending up representing my city in the DMC Swedish Masterships in 2005. Since then I've had club events been an artist agent, festival coordinator and now lately doing PR campaigns for electronic releases and festivals. Graduated in Music & Event Management in Sweden and Music Business in Hollywood.
For the last 5 years I have found a new passion which is entrepreneurship and business development. By combining my to passions I created this course to share my knowledge with the public.