Growth Hacking 101: Introduction to Growth Hacking

Learn the basics of Growth Hacking. Growth Hacking Definition, the Funnel, the importance of Metrics and GH KPIs
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  • Lectures 14
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
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About This Course

Published 12/2014 English

Course Description

LATEST: Course Updated May 2015

OVER 9.000 STUDENTS HAVE ALREADY ENROLLED IN MY GROWTH HACKING COURSES!

How many of you have MILLIONS to spend in advertising?

And even if you do, would you do it?

Growth Hacking is a set of techniques aimed to attract customers automatically and fast. These are techniques that the most successful companies have followed to increase their users.

In Growth Hacking 101 I will teach YOU the basic of Growth Hacking.

  • The History
  • The Definition
  • The phases of the Growth Hacking Funnel
  • Product/Market Fit
  • Metrics and KPIs
  • The Measuring Tools you can use

Also as a personal gift to you, I will give you FREE access to my second Growth Hacking course:

Get Traffic! 20+ Growth Hacking Acquisition Techniques

If you create a Growth Hacking strategy the correct way, following my teachings your company will stand out much more than your competitor's companies and you will attract more customers and make more money.

But Growth Hacking is only for experts, right?

Use my experience, my knowledge from 5 years of Growth Hacking my company, follow my videos and written lectures - and be as successful as me (or even more so!).

Click the "take this course" button, top right, now ... every hour you delay is costing you new customers...

Enroll Now!

What are the requirements?

  • You should already be familiar with online marketing.
  • You should have a computer with internet acces.
  • You should be ready to learn and use the 60+ techniques we are going to talk about.

What am I going to get from this course?

  • Create a loyal and engaged audience for their products.
  • Create targeted traffic with great conversion rates.
  • Master the real-life skill of promoting a product or a service online.
  • Learn how to make your customer come back to your website more often and convert him into a paying customer.

What is the target audience?

  • Online marketers or business developers who want to perfection and update their marketing knowledge to the latest techniques in the field.
  • Startups and entrepreneurs who have developed a service or product who want to have a huge exposure and reach customers online applying the latest techniques used by the biggest players of the market.
  • Anyone who wants to build a loyal and engaged audience online.
  • Anyone who wants to have or grow an online business or product and want to promote it online.
  • Anyone who wants to increase their earnings, online and offline.
  • Anyone who has an offline business where they teach skills and trade time for money and want to start and market their product online.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Before you start
Private Facebook Group
Article
My Present to you
Article
Section 2: What is Growth Hacking?
01:55

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • What is Growth Hacking? +10 Growth Hacking definitions
  • What skills Growth Hacking combines?

Please, let me know if you have any questions about it.

All the best!

Laura

01:06

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • The History of Growth Hacking
  • Which company used first Growth Hacking techniques to Grow their user base
  • Other companies that are using Growth Hacking to grow
  • Who created the Growth Hacking term

Please, let me know if you have any questions about it.

All the best!

Laura

00:55

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • The characteristics of a Growth Hacker
  • Which skills Growth Hackers have

Please, let me know if you have any questions about it.

All the best!

Laura

04:21

Growth Hacking: Create a Great Audience and Generate More Leads

In this lesson we are going to talk about Product/Market fit:

  • Why is it essential for the successful startup?
  • How can you find a product that fits the market?
  • How can you validate that it fits the market?
  • Which tools can you use?

If you have any question, please let me know.

All the best!

Laura

Section 3: The Growth Hacking Funnel
03:42

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • The Growth Hacking Funnel definition
  • The Growth Hacking Funnel phases, which are:
    • Acquisition
    • Activation
    • Retention
    • Revenue
    • and Referral
  • We are also going to talk about Metrics

Please, let me know if you have any questions about it.

All the best!

Laura

00:35

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • What are good conversion rates
  • Why they are very difficult to calculate

Please, let me know if you have any questions about it.

All the best!

Laura

Section 4: Metrics
01:44

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • Why metrics are vital for the Growth Hacker
  • What are the advantages of Metrics

Please, let me know if you have any questions about it.

All the best!

Laura

03:58

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • What is a KPI
  • What are the essential KPIs for Growth Hackers
  • What are other important terms to know in Growth Hacking

Please, let me know if you have any questions about it.

All the best!

Laura

01:22

Growth Hacking: Create a Great Audience and Generate More Leads

In this lecture, we will talk about:

  • What is are the best tools to measure your data
  • What are some of the dashboards you can use to access your data easily using one or more tools

Please, let me know if you have any questions about it.

All the best!

Laura

Section 5: Bonus Section
Webinar: Introduction to Growth Hacking - Part 1
17:53
19:46

This video has an introduction to Growth Hacking and 3 strategies you can implement straight away to build and increase your super engaged audience and generate more leads.

Thank you.

Laura

Growth Hacking 101: Master PDF Presentation
66 pages

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Instructor Biography

Laura Moreno Cabanillas, Growth Hacker, Podcast Host, Entrepreneur & Startup Mentor

I love entrepreneurs and I help them succeed!

I am growth hacking expert. I get to know and work for some of the most amazing entrepreneurs in the world. My other passion is teaching and In all the courses I created, I reveal the amazing techniques the best entrepreneurs use to grow and succeed!

My mission in is to help 300 million people be happier and succeed and I hope to count on you too!

My CV:

Entrepreneur

My name is Laura Moreno and in 2010 I created my first company, Avanza. Applying growth hacking techniques the company grew fast and before I knew, I was working with Fortune 100 companies that searched my advice.

Working for myself, I earned more income than ever before and 5 years later I decided to be a full-time Growth Hacker and to teach others how to grow companies fast applying Growth Hacking techniques.

Growth Hacking Expert

I advise international companies of all sizes on their online presence, particularly on Growth Hacking (GH).

I also teach them how to create internal growth teams, as I firmly believe growth hackers have to belong to the company for optimal results.

General Assembly (GA) Instructor

I teach Growth Hacking at General Assembly New York, a prestigious international education institute for startups. This is an amazing space in the center of New York where I get to meet the fantastic entrepreneurs and startup founders from all over the world.

The Growth Hacking Podcast

In April 2015 I started the Growth Hacking Podcast. It is an amazing experience to talk to the world leaders in startups and growth hacking and I enjoy every single second of it!

Lessons learnt so far? Blogging is still super hot! Focus, focus and focus and keep your eyes on PR!

What others have said about me:

"On top of her expert knowledge in BtoB or BtoC growth startegies, Laura masters the consulting techniques. She asks the rights questions, takes time to understand your problem before making very relevant recommandations." - Nicolas Julia

"Well where to start, Laura was super. Full of great advise for what I am trying to do as a startup in the action sports apparel sector." - Kieran Sammon

"Laura has excellent insight and ideas to help businesses grow. I was impressed with her energy, connections and advice." - Matthew Rolnick

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