Learn and apply graphic design principles, color, and typography for better designs! Are you frustrated with the quality of your graphic designs, or wonder how graphic designers create effective content? Or do you simply want to learn more about graphic design or get started as a graphic designer?
In this course, you will learn and then apply design principles to create various graphic designs, including an online advertisement, an effective infographic, a gig poster with type as a design element, and an illustrative postcard design. You will learn how color schemes can be created and applied in graphic designs. You will also learn how effective typography can improve your designs as well.
You will use the industry-standard software for photo and raster editing (Photoshop), illustration and vector art (Illustrator), and publication design (InDesign) in this course to apply what you learn.
In the first few sections, you will learn about the overarching benefits of this course and then learn about various design principles such as proximity, alignment, repetition, contrast, balance, negative space, and rhythm. You will apply these design principles right away so you more effectively learn them. This will also allow you to learn design techniques.
In the color section, you will learn about effective color and then how to create color schemes in Photoshop, InDesign, and Illustrator. You will create a color wheel using Illustrator.
In the typography section, you will learn type terminology in order to know how to apply effective type. You will also learn best practices in editing and applying type.
All support files are included for the follow-along exercises and projects on design principles, color, typography, and projects. Bonus files are also included, such as photo and Photoshop brushes.
I've worked in graphic design at newspapers, magazines, and an award-winning advertising design firm. I've been managing editor of two graphic design magazines and a freelance graphic designer. For the past eight years, I've also taught graphic design at the university level.
Let's get started learning and creating!
This course will enable you to be come a better graphic designer, whether you're new to graphic design or simply want to improve. I'll see you in the course!
In this lecture, you'll complete a few graphic design activities to become familiar with Photoshop, InDesign, and Illustrator.
In this lecture, I explain the minor differences (where Preferences is located and keyboard shortcuts) between Mac and PC in the Adobe software. During the course, I include keyboard shortcuts for both Mac and PC. I have used a Mac in the field (at an advertising design firm, a newspaper, and magazines) as well as a PC (library system and university). Regardless, the software looks pretty much the same, as I explain in this lecture. This lecture also has a supplemental resource: Photoshop, Illustrator, and InDesign keyboard shortcut handouts.
In this lecture, you will be introduced to the purposes of graphic design and how it is similar to and differs from visual art.
In this lesson, you will learn about the primary elements of graphic design.
In this lecture, you will learn how to use effective composition, including using a grid, the rule of thirds, and other compositional principles and practices.
In this activity, you will learn how to use effective composition in Adobe Photoshop and InDesign.
In this lecture, you will learn the utility and beauty of alignment and why aligning text, images, illustrations, and other elements helps make a design look more professional and can help improve readability and flow of the design.
You will learn how to design an aligned grid layout using InDesign in this activity. Aligned text columns look more professional and aligning text columns with other elements creates an aesthetically pleasing layout.
You will learn how negative space or white space can add breathing room and emphasis or focus in a graphic design.
You will learn how to place elements on a page for effective negative space, using InDesign and Photoshop.
You will learn how proximity and grouping can help bring clarity and effectiveness to a graphic design.
You will learn to apply proximity and grouping in a design for better communication in a graphic design, using InDesign.
You will learn how hierarchy and dominance in graphic design leads to order and emphasis in layouts or designs.
You will learn to apply hierarchy and dominance to a design in Photoshop and layout in InDesign to create an effective example visual communication.
You will learn how using scale and proportion can create visual relevance and comparison in designs.
You will learn how to effectively apply scale and proportion in Illustrator.
You will learn how rhythm, symmetry, and asymmetry can produce effects graphic designs.
You will apply effective rhythm, symmetry, and asymmetry to produce effective designs in InDesign and Illustrator.
You will learn how repetition of elements and consistency in design can create an aesthetically pleasing look to a design.
You will apply effective repetition and consistency in a design, using InDesign.
You will learn how variation and contrast can help a design become aesthetically pleasing. Adding a reasonable amount of different types of colors, photos, illustrations, and other elements, or varying spacing, placement, font styles, and other attributes, can add interest to a design
You will apply contrast and add variety to design in Photoshop and InDesign.
In this lesson, you will learn about unity and achieving a gestalt in graphic design.
You will be introduced to the awesome power of color in graphic design and its applications.
You will learn color terminology and its applications in graphic design.
You will learn how to apply color harmony and create color schemes in designs in Photoshop, Illustrator, and InDesign.
In this lesson, you will create a color wheel using Adobe Illustrator.
You will learn about the beauty and power of typography in a graphic design context in this section.
You will learn type terminology, including terminology related to adjusting and applying type.
You will learn how relevant and effective fonts can improve a graphic design.
You will practice how to adjust type in Illustrator to create a type-based quote design.
You will learn how Photoshop, InDesign, and Illustrator can work together to create effective and relevant graphic designs.
You will apply effective proximity and spacing principles to create an effective clipping mask photo text online ad in Photoshop.
Using Illustrator, you will apply effective color and spacing principles to produce an infographic that communicates effectively.
Using Photoshop, Illustrator, and InDesign, you will apply effective design, color, and typographic principles to produce an effective gig poster that uses type as a design component.
You will apply effective design, color, and typography principles to produce an illustrative postcard design using Illustrator, Photoshop, and InDesign. Techniques learned include drawing over a photo, adding effective gradients, and applying a clipping mask effect using a pattern and a photo.
You will apply effective design, color, and typography principles to produce an illustrative postcard design using Illustrator, Photoshop, and InDesign, in part 2 of this project. Techniques learned include drawing over a photo, adding effective gradients, and applying a clipping mask effect using a pattern and a photo.
Thanks for enrolling and completing Graphic Design Hero Course!
This is a free package of InDesign templates, custom Illustrator brushes, and custom Photoshop brushes created by the instructor for use your in personal or commercial projects.
Learn even more in my other Udemy courses and follow me on various social media channels.
I love seeing students succeed in their designs, writings, productions, and careers!
Do you want to learn become a better designer or communicator? Do you want to learn industry-standard editing and effects in Photoshop? Do you want write for magazines or web sites? Do you want to learn new skills that are in demand in the new digital economy?
Welcome! I'm passionate about communication, writing, and design education, and I'm currently a full-time professor of graphic design and digital journalism at Southeastern University. I've taught classes on design, photography, and writing for the past eight years. My university students have become full-time, award-winning photographers, web designers, creative specialists, reporters, and layout designers. And now, you can learn from me as well!
Get started by enrolling in my courses, learning new skills and knowledge, and asking me questions in the discussion boards.
About the instructor:
By combining my professional in-the-field experience (both full-time and freelance), formal education, and experience in education, I've been able to produce top-notch courses that maximize learning and enable students to become better graphic designers, logo designers, photo editors, and writers.
I've worked as Webmaster and Advertising Designer at a regional newspaper (The News Chief), Internet Development Director at an award-winning advertising design firm (Reed Advertising Design, now merged with Brand Madden), Technology Librarian at a city library system, and Managing Editor at two international graphic design magazines at Kelby Media Group. I've also written for publications and designed web sites and other promotional work for clients on an on-going basis for the past 20 years.
Besides relevant marketplace experience, I also have a B.A. in Communication from Southeastern University, an M.A. in Journalism and Media Studies from the University of South Florida, St. Petersburg, and a Ph.D. in Communication from Regent University. My Ph.D. dissertation focuses on the mythic branding of Apple's Macintosh/Mac in their primary commercial campaigns (1984, Think Different, Switch/Real People, and Get a Mac).
My combination of professional real world experience, formal education, and experience in teaching have all enabled me to produce quality courses that help students become better graphic designers, photo editors, writers, and illustrators.
I'm the founder of Good Creative Academy, the premiere online school for learning and creating. If you're looking to learn more about graphic design, writing, and new media entrepreneurship, you have arrived at the right place!
Fun tech-related facts about me:
I taught myself QBasic when I was 13, and later used that programming language to write a program that simulated the DOS prompt, to fool my high school graphic design teacher into thinking the computers had been hacked.
I used web banner advertising on my web sites in high school and during my freshman year of college, which brought in about $750 a month in income.