Google Analytics Fundamentals Tutorial 2017
4.9 (9 ratings)
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Google Analytics Fundamentals Tutorial 2017

Google Analytics Fundamentals on setup, tracking, reporting, key concepts and productivity tools
4.9 (9 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
43 students enrolled
Created by Nikhil Parachure
Last updated 9/2017
English
Current price: $12 Original price: $25 Discount: 52% off
3 days left at this price!
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Includes:
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion

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What Will I Learn?
  • Set up Google Analytics account
  • Understand how Google Analytics works
  • Google Analytics Key Concepts
  • Google Analytics Reporting Interface
  • Google Analytics Productivity Tools
View Curriculum
Requirements
  • If you can browse internet that's All you need, Jump right in...
  • English
Description

Google Analytics Fundamentals

Google Analytics reporting can be quite confusing unless you understand fundamentals about how google analytics tracking works, how google analytics account is set up. 

This is exactly what this course is all about, this course will help you understand key concepts of Google Analytics which will make you a power user who can not only report the numbers but derive actionable insights from the reports.

This course covers important concepts on every aspect of Google Analytics

- Google Analytics Account Structure

- Google Analytics Data Collection

- Google Analytics Code Instrumentation

- Google Analytics Key Concepts

- Google Analytics Reporting Interface

Beyond this This course will also provide you with Google Analytics productivity tools which will transform you to Google Analytics Power User

Who is the target audience?
  • Marketers
  • Product Managers
  • Entrepreneurs
  • Data Analysts
  • Students
  • Web enthusiasts
Compare to Other Data Analysis Courses
Curriculum For This Course
10 Lectures
01:07:19
+
Introduction
2 Lectures 15:12

Setting up Google Analytics account is key to collecting clean data to help you arrive at insights with unbiased and clean data.

Preview 07:18

Getting hands on with Google Analytics account structure using real life account.

Google Analytics Account Real life Example
07:54

This quiz covers the first section of this course

Google Analytics Intro Quiz
5 questions
+
Installing and Using Google Analytics and Getting Started
2 Lectures 09:23
Understanding How Google Analytics Works
05:52

Google Analytics Code Instrumentation
03:31

Google Analytics Quiz on Instrumentation and Demo Account

Google Analytics Instrumentation Quiz
4 questions
+
Google Analytics Key Concepts
3 Lectures 17:56

Google Analytics Key Concepts - Users
08:46

Google Analytics Key Concepts - Attribution
04:04
+
Google Analytics Reporting
2 Lectures 16:49
Google Analytics Demo Account
05:32

Working With Google Analytics Interface
11:17
+
Introduction to Google Analytics Power tools
1 Lecture 07:59
Google Analytics Productivity Tools
07:59
About the Instructor
Nikhil Parachure
4.9 Average rating
9 Reviews
43 Students
1 Course
Google Top Contributor , Certified Marketer, Growth Hacker!

Nikhil is nothing short of "Swiss Knife of Digital Marketing" over  the course of last 10 years he has been involved in practically every facet of Digital Marketing and Analytics.

Starting career with paid search Nikhil has built and managed award winning digital campaigns, has been Google Adwords Top Contributor, Planned and implemented several complex and large scale web and mobile analytics implementations. Currently working for a leading ecommerce platform in India as Head of Digital Marketing Nikhil has also conducted analytics and marketing trainings for several MNCs.