"I LOVE this course and is the BEST at Udemy so far covering Google Adwords! The Copywriting tips and insights on keywords alone will make back your investment 10x. The numerous case studies are the icing on the cake."
Dear fellow bootstrapper...
If you've been looking at Google AdWords for a while now, but still can't figure it out, this course is for you. I've been an online marketer for 7 years now. I know Google AdWords is absolutely crucial to being top of the food chain. I also know it's easy to screw up and set up wrong.
I created How To Profit With Google AdWords to show entrepreneurs just how powerful it can be. I choose 5 completely unrelated products and walk through how to go from keyword to profit.
To save you from blowing your precious ad dollars, I also go through the top 5 biggest keyword research mistakes. You'll learn:
But what if my business is hard to define with keywords?
I've included a special BONUS module: Introduction to the Google Display Network. In it, I've chosen 5 totally random, difficult to define products and explained how they would use GDN to profit.
Can you really afford not to master Google AdWords? Let Profiting With Google AdWords turn you in the dominant market leader today.
Do a deep dive into a searcher's mentality when using Google AdWords and how Google has used two critical aspects of this mentality to become the most powerful search engine in the world.
What is Broad Search and how you should use it?
What is Phrase Search and how you should use it?
What is Exact Search and how you should use it?
The most important lecture to support the profitability of your AdWords campaigns. Skip this lecture at your own peril!
Systematically dropping the CPC is one of the best ways of making your AdWords clicks worth more.
Learn the art of innovation and how to create value of thin air for your clients. Blast your ROI sky high with these 3, proven steps.
The simple steps to access the Google Keyword Planner for you to start your keyword research.
See how a real business in the car insurance niche profits with Google AdWords.
See how a real business in the Spanish language niche profits with Google AdWords.
See how a real business in the helium balloon niche profits with Google AdWords.
See how a real business in the babysitter services niche profits with Google AdWords.
See how a real business in the river cruises niche profits with Google AdWords.
Learn what the problem is with your keywords being too broad.
Learn what the problem is with your keywords being too specific.
Learn what the problem is with your keywords being irrelevant to your product.
Learn what the problem is with your keywords targeting the wrong stage of the purchase cycle.
Learn what the problem is with not regularly refining your keyword list.
If no one is searching for your sort of business and you want to drive a flood of targeted leads to your site, fear not! There is an alternative that Google provides you: it's called Google Display Network.
How to get a stream of leads for online software services with GDN.
How to get a stream of leads for hyperlocal services like corporate fruit delivery with GDN.
How to drive attendance to an event that's only going to be playing for a limited time.
How to promote and drive traffic toward a business that could be emotionally charged.
How to get people to respond to a product that's hard to find by keyword search, but is instantly recognizable when you see it.
A summary of the most important points you should have a better understanding of now after going through How To Profit With Google AdWords.
Ever since 2008, Johnson has been involved in the world of online business. Starting off as an article marketer writing articles to promote affiliate programs, he has come a long way. Having been a freelance writer, serving over a dozen clients across five continents, he has assisted online business both large and small with marketing and content strategy. To pass on his experience, he's sharing his unique concepts and thoughts with the Udemy community.
He's currently running a copywriting consultancy helping business improve their CTR by writing more emotionally compelling ads.