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What makes a good business idea great?

How do we turn good ideas into great ideas and build a business. These simple steps and tools will help you do just that
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51 students enrolled
Created by Bruce Wade
Last updated 8/2013
$15 $20 25% off
30-Day Money-Back Guarantee
  • 1 hour on-demand video
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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Discover ways to generate good ideas from observing people and communities. Then sift these ideas into good ideas and polish them into great ideas and potential businesses.

We will walk you through a number of steps and tools that will assist you in creating those essential business ideas for your future.

Who is the target audience?
  • entrepreneurs
  • business owners
  • students
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What Will I Learn?
know how to brain storm new business ideas
understand what a great idea is composed of
understand how to use and apply the Opportunity Filter
Understand how to use and apply the Feasibility Assessment
View Curriculum
  • basic business skills
  • Innovation
  • Entrepreneurship
Curriculum For This Course
Expand All 11 Lectures Collapse All 11 Lectures 01:12:00
1 Lecture 02:22

Welcome to What makes a good business idea great. I trust that this course will help you cement your ideas into some solid business plans for the future.

Preview 02:22
Origin of Good Ideas
2 Lectures 13:43

Where do ideas come from?

How do you convert simple thoughts into solid ideas?

It all starts right here.

Preview 05:50

Turning every day thoughts and ideas into business ideas. What needs to be done in your life to get into the habit of creative thoughts?

Preview 07:53
Idea Validation
3 Lectures 23:21

Any idea has to do the following: Solve a problem, add value, offer convenince and create some sort of experience.

Market Validation

The first rule of Entrepreneurship is: Niche thyself. This applies to your ideas as well. Look at the niche model and help format your idea into something sustainable.

Defining a Niche

Convergence is a short lived season when Opportunity, innovation, market readiness and skill intersect to create a product. Are you prepared for these seasons?

The Convergence Model
Idea Assessment
4 Lectures 19:28

Scoring your idea using the opportunity filter is a simple way to gain the 'Plausible' box ticked for your idea. Discover here how it works.

The Opportunity Assessment Tool

Opportunity Tool
3 pages

The feasibility assessment gives you a simple yet profound tool to score your business idea against some of the issues you will be facing when developing a business. This tool gives you a snap shot assessment on how well prepared you are to go forward into business.

the Feasibility Assessment

Feasibility Assessment
9 pages
1 Lecture 01:06

Congratulations on completing this course. Please feel free to give us some feedback and rate this experience.

We would love to hear back from you on how your ideas have grown using this course and tools.

About the Instructor
4.0 Average rating
36 Reviews
1,797 Students
13 Courses
Coach and Owner at the Entrepreneur Incubator

I am a well-balanced leader with good problem solving and management skills. I am passionate about human behaviour and development and love interacting with people at all levels of industry. My career has covered a huge range of job functions and experience that has developed both my character and expertise.

I currently own a business involved in coaching and mentoring small business owners and entrepreneurs. The Entrepreneur Incubator and Academy has been functioning since 2005 in various forms assisting both local and national clients

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