Go Green: How you and your business can help heal the planet

Going green can save you money, help you survive the current economy, and empower you to thrive.
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7 students enrolled
Instructed by Joanne Poyourow Business / Strategy
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  • Lectures 36
  • Length 3 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2015 English

Course Description

If you are concerned about global warming, environmental issues, and the economic crisis, here's how you can make a living AND be part of the solutions.

Greener practices can save you money, and can help you access new marketplaces. At the same time, they can help you survive this economy as you position your business to be more resilient.

This course is packed with practical tips, and each lecture is followed by "Go Green action items" to get your green business going right away.

This course is about real, concrete ACTION.

  • save money as you make your business greener
  • enter new marketplaces
  • position your business to be successful in today's chaotic economic climate

Gain a unique perspective.

The world is changing -- dramatically -- as climate change and resource depletion are making significant impacts on the overall economy. Conventional business advice is very limited in its ability to help you cope with global problems.

As an entrepreneur or small business owner you have your hands full trying to juggle how to make a living and the chaos of the current economy.

This course is about balancing making a living with being part of the solutions.

Regardless of whether you're new to Green, or you've been on the greener path for a while, this course has plenty to offer you.

Contents and Overview

The course is broken into three general sections: Light Green, Medium Green, and Deep Green.

You'll find tips for beginning your journey into Green in the "Light Green" section. If you are a veteran to greener practices, the "Medium Green" section will help you access new ideas. The "Deep Green" section guides you through creating a business plan, and a business framework with a new outlook on the future.

Go Green is packed with solutions, positive steps, and a "can do" perspective. It is very achievable: it comes to you in small, concise pieces, so that it won't take you much time to implement each concept.

Go Green is designed to pull dual-duty, accomplishing multiple goals at once. For instance, its action steps include a social media component, which help you connect with like-minded others, at the same time as you expand your customer base.

If you're an entrepreneur or small business owner who's tired of business practices which are making world problems worse, come be part of the solutions. Take this course and Go Green.



What are the requirements?

  • You'll need a willingness to try new ideas.
  • To get the most out of this course, do the "action steps" at the end of each video lecture.

What am I going to get from this course?

  • save money by going greener
  • access the green marketplace
  • learn what you can do to survive the current economy
  • pay the bills AND help save the planet ... at the same time!

What is the target audience?

  • YOU - if you want your business to help save the planet
  • entrepreneurs
  • small business owners
  • people who are actively starting a green business

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

05:16

How this course is different from other business courses, and how it will position your business to fit into the emerging new economy

02:48

Course materials are grounded in Joanne's experience as a C.P.A., an environmentalist, a green business owner, and an educator.

Section 1: Light Green
03:19

This overview gives you an orientation for the flow and direction of the course

06:37

Use the old saying "reduce, reuse, recycle" to help you cut costs and save money

03:45

Turn off wasteful spending by stopping energy waste -- here's how.

02:22

Several ways that you can green your business's transportation.

02:46

Action steps are a very important part of this course. Here are multiple ways to access them.

03:48

Permaculture ethics can become a guide to business decisionmaking

06:32

Conserving your cash can be a way to say YES to your really big dreams.

06:07

The key is to spend time on what matters most -- in life and in your business. Here's how to do that.

02:59

Your choice of banking institution can support the extractive economy, or support the new greener economy

05:48

Learn to connect to what really matters to your customer

03:39

It's about "who do you know" -- but more importantly, "how are you connected?"

01:50

Your marketing messages can become something your followers eagerly look forward to

Section 2: Medium Green
14:27

We have to understand the problems in order to know what we are working to solve.

04:02

Adaptability, flexibility, and sustainability go hand-in-hand.

03:40

It's not just you - we all have this feeling sometime. Here's what to do about it.

03:27

Choose news that inspires hope, rather than that other kind

04:47

Your investment decisions can help grow the new economy and the new future.

05:05

The sharing economy offers small businesses many opportunities to save money by sharing costs.

04:21

Whenever you choose local suppliers, instead of globalized corporate suppliers, you are making a choice to support and build the resilience of your local economy.

04:00

How (and why) to become financially independent of loans, borrowing, and leveraging

07:24

Being open to a "polyculture" of payment methods helps your business, and your local economy, to be more resilient.

05:40

Capture those greener ideas, and allow them to become your new direction

06:42

Learn where to aim your efforts, so that you can gain the most impact.

04:13

Treat marketing relationships like an ecosystem that is rich and alive

03:00

Understand how easy it will be to create a Plan

Section 3: Deep Green
05:46

What comes after Capitalism? It's happening under your very nose. Here's how to see it.

03:57

Your business's mission statement can become society's solutions.

03:59

A view of ideas that are uncommon in the old ways of doing business, but becoming increasingly common now

04:56

Identify your unique experience, skills, and talents -- your tools for changing the world

04:52

As we move into a radically different future, your business will be prepared with new offerings

04:45

Sound financial planning is needed, even for green businesses

06:54

Your cost structure can make the difference in how resilient your business is

03:15

You already have all that you need for your Deep Green Business Plan

03:41

Armed with knowledge about the new future, you are now a leader ... in your local community, and in society as a whole.

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Instructor Biography

Joanne Poyourow, CPA and Director of the Environmental Change-Makers

Joanne Poyourow leads the Environmental Change-Makers community organization in Los Angeles. She was a Certified Public Accountant in public practice for more than 13 years, where she worked predominantly with small business clients.

Joanne blogs on the international platform Resilience[.org] about a wide assortment of sustainability topics. She is deeply studied in post-petroleum lifestyles and their related economic structures, and has written two books about the emerging new economy.

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