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Girls Gone Global™ | Take Your Business MicroGlobal™ | 1/3

Learn how to take your business global. Identify global partnership opportunities and a strategy for Global commerce.
5.0 (1 rating)
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5 students enrolled
Last updated 8/2015
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  • 1 hour on-demand video
  • 8 Articles
  • 8 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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Live Local, Work Global.

Girls Gone Global is an entrepreneurship course created by women, for women. In this course you will learn the fundamental processes of growing a global audience and identifying foreign business opportunities. We'll provide you tools, resources, and information to help you change your perspective and get you to start thinking globally, even while living locally.

A learn-at-your-own-pace format, you should be able to comfortably complete this course in four to six weeks.

Much of the content you'll find out there is a reiteration of the same - basically how to put together a business plan. That's all well and good, but we know women like you, so we constructed a course specifically for women who already have a business (we'll be creating a more introductory course, and more advanced course in the near future!), and face some common gender-specific challenges like:

  • Little to no funding to start the business
  • Lack of capital to grow/expand
  • Stuck in a geography that won't allow your business to grow
  • Lack of human resources to facilitate growth
  • No formal training on how to identify global business opportunities
  • Doing all this while raising children
  • Lack of access to daycare or babysitters
  • ...the list goes on
Many of the women in our pilot courses came from the same place - intelligent, driven, and strong women who have the chops to pursue business, but don't have the support necessary to grow. One course can't possibly solve each of these issues for you, but Girls Gone Global will present you new ways of thinking, new models for growing your business, and encouragement to push past the barriers holding you back from success.

To keep you engaged and present information in the most easily digested and understood method possible, resources will be included in each of the weekly discussions via this platform that include: PowerPoint templates, videos, downloadable documents, and podcasts (coming soon!).

The Girls Gone Global women's entrepreneurship course will cover:

  • Vision and Mission Statements - how they differ, and how to write them effectively
  • Business Assessment & Growth Strategies - better understand your current limitations and identify larger opportunities
  • Target Markets & Market Research - who is your ideal customer? What/when/how are they likely to buy? Due diligence and research should always precede growth or expansion into foreign markets.
  • Strategy - learn how to define your playing field, and how to create a plan to win. A 30,000-foot view isn't good enough; get specific to truly make a difference.
  • Business Structure & Finance - understand different business formations and financing/fund raising options
  • Brand Identity & Global Markets - Your brand, products and services may represent one thing in the U.S., but does your brand messaging translate internationally? Identify common cultural, language, and pricing barriers in overseas commerce.
  • Online Platforms & Affiliate Marketing - to truly reap the benefits of global commerce, you'll need a complete international digital marketing plan to grow and strengthen your online presence.
  • Pitch presentations - public speaking is one of the most common fears in the entire world. The only way to improve that is to practice it. Learn how to create a pitch deck, craft your elevator pitch, and deliver an awesome presentation to funders!
Who is the target audience?
  • Women entrepreneurs who are looking to find audiences outside the US
  • Female business owners interested in micro-enterprise business growth
  • Women who run a business that has outgrown their local area and want to expand remotely
  • Stay-at-home moms who want to build a sustainable lifestyle for themselves and their children
Students Who Viewed This Course Also Viewed
What Will I Learn?
Understand the roadblocks that hold your business back from success
Create a plan to overcome those barriers and obstacles to growth
Hone your strategy and capitalize in your defined niche
Identify a target international audience
Begin commerce with your target audience
Develop affiliate relationships to help establish your brand overseas
View Curriculum
  • Complete weekly homework assignments
  • Participate in class discussions
Curriculum For This Course
Expand All 32 Lectures Collapse All 32 Lectures 02:58:13
Why Global?
4 Lectures 11:18

Why Global? In this first lesson, we introduce you to the concept of MicroGlobal™ and explain why now is the time to look at all of the resources and tools that modern technology offers micro businesses looking to break into the global marketplace.

Preview 00:57

Why Global?

Supplemental Slideshow - Lesson 1
8 pages

You Are Here = Where Are You Headed?
4 Lectures 12:46

You Are Here = Where Are You Headed? Your story is important to your brand. In this lesson, we dive into a new definition of mission and vision statement, the “Five Year Plan” and the power of sticky notes!

Preview 01:48

Lesson Outline: You Are Here = Where Are You Headed?

Supplemental Slideshow - Lesson 2
13 pages

Past, Present, Future = How Your Story Becomes Your Brand
4 Lectures 13:05

Past, Present, Future = How Your Story Becomes Your Brand. You are the walking entity of your professional brand. In this lesson we talk about how you live out your brand and use that energy to attract your tribe.

You Are Your Brand [video]

Lesson Outline: Past, Present, Future = How Your Story Becomes Your Brand

Supplemental Slideshow - Lesson 3
16 pages

Lesson 3 Video
Making Your Work, Work For You
4 Lectures 12:10

Making Your Work, Work For You. The MicroGlobal™ pathway requires a slow and steady launch, often funded by working a 9 to 5 job, or participating in multiple projects that generate some immediate income. In this lesson, we'll talk about how you can make all of your work applicable to your vision for your own business endeavor.

The Path to MicroGlobal™ [video]

Lesson Outline: Making Your Work, Work For You

Supplemental Slideshow - Lesson 4
12 pages

Lesson 4 Video
The Ugly Baby
4 Lectures 11:31

The “Ugly Baby”. When you first begin to formulate your business plan, it won't be perfect or beautiful. There's nothing wrong with that and there's also nothing wrong with protecting your idea until it's had a chance to mature. In this lesson, we discuss the process of revealing your work to the world and redefining the public perception of failure.

Love Your Ugly Baby [video]

Lesson Outline: Love Your Ugly Baby

Supplemental Slideshow - Lesson 5
10 pages

Lesson 5 Video
Smart Business Owner, Part 1 = Preparing to Grow
4 Lectures 13:02

Smart Business Owner, Part 1 = Preparing to Grow. You can't grow your business if you are not prepared for growth. In this lesson, we talk about a little bit of business 101 and how to think like a “big” business owner early on.

Being a Smart Business Owner [video]

Lesson Outline: Smart Business Owner, Part 1 = Preparing to Grow

Supplemental Slideshow - Lesson 6
9 pages

Lesson 6 Video
Smart Business Owner, Part 2 = The 3Cs ~ Connect, Create & Collaborate
4 Lectures 11:45

Smart Business Owner, Part 2 = The 3Cs. The principles of growing a MicroGlobal™ business can be summed up in three words: Connect, Create, Collaborate. In this lesson, we will discuss the practical application of all three concepts and talk about how you can apply these to your own business.

The Three C's [video]

Lesson Outline: Smart Business Owner, Part 2 = The 3C's

Supplemental Slideshow - Lesson 7
9 pages

Lesson 7 Video
See Opportunity = Open Up to Possibility
4 Lectures 05:40

See Opportunity = Open Up to Possibility. If nothing else, Level 1 is about shifting your entrepreneurial mindset. In this final lesson, we talk about the importance of recognizing opportunity in all areas of your professional and personal life, and empower you to graduate into Level 2!

Mission: Stay Open and Aware of Opportunity [Video]

Lesson Outline: See Opportunity = Open Up to Possibility

Supplemental Slideshow - Lesson 8
9 pages

Lesson 8 Video
About the Instructor
5.0 Average rating
1 Review
5 Students
3 Courses
As an advocate for Global Entrepreneurship I train, teach, preach and spread the gospel of growing your small business into global markets. I call it “Micro-Global” and it’s part of the Girls Gone Global™ manifesto.

As an advocate for Global Entrepreneurship I train, teach, preach and spread the gospel of growing your small business into global markets. I call it “Micro-Global" and it's part of the Girls Gone Global™ manifesto - where going global isn't just about finding a foreign market to make a sale. At Girls Gone Global - we believe the way to success is about how you “connect, create and collaborate" with other like-minded entrepreneurs around the world. Girls Gone Global is a community for women entrepreneurs with training, support, group interaction and global connections for taking your micro-enterprise to the world.

I've written curriculum, taught courses, produced conferences and led training seminars on the topic of global business and I'm especially interested in growing the opportunities and experiences of women entrepreneurs around the world. With a TEDx presentation on global connectivity, and projects I've created such as the board game, Know Opportunity, being featured in Forbes and Inc. Magazine, I'm looking to grow my network of like-minded women around the globe.

5.0 Average rating
1 Review
5 Students
3 Courses
Global Entrepreneur Business Coach

Angela Cordell has been an entrepreneur since the age of nine – when she spent all summer designing handmade greeting cards then recruited her friends to go door-to-door selling them. After spending 10 years in public relations, working in business development, and launching her own communications company, Angela began coaching small businesses with the potential to become "micro-global" and co-founded Girls Gone Global™. She has authored curriculum that challenges people to change their entrepreneurial mindset as they look for opportunities to grow their businesses and achieve their dreams. Angela's work with Girls Gone Global™ combines her passion for communications, mentorship and women's economic development, offering a raw, realistic and fresh approach to global business.

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