Your blog is one of the most powerful ways to attract visitors to your site and to generate new leads for your business. It's also one of the fundamental components for Content Marketing. But building a blog isn't enough. Most people find getting traffic to their blog one of the hardest parts of marketing online. And without traffic you won't get new clients, build your email list or get attention as an influencer in your niche.
In this course, you'll learn over 25 traffic strategies that anyone can quickly learn and use. Understand the sites that the insiders go to, tools that can help your blog grow and also see how to maximize the potential of the sites you're probably already trying to market on.
You'll find short to-the-point videos, written content, tool suggestions and examples. You'll learn how to quickly get more visitors and potential clients coming to your website and blog.
Getting traffic for your blog and website is an essential part of marketing your business online. It's also a key part of content marketing In this course, learn how to:
- Set your blog up for success in terms of social sharing
- Use networks that insiders use to get shares of their content
- Leverage the traffic of blogs 10x more popular than yours (or maybe even more)
- Use social media in new ways to get traffic
- Use my easy PR strategy to get online mentions (and links to your site) based on what you know
And much more...
Creating blog content that people will want to share in social media, on exclusive networks, in online forums and via email is an essential element of getting blog traffic. Learn the key elements of shareable content.
Find these examples of blog content that gets shared in social media. Learn what makes them valuable and how to structure the posts.
Do you understand what share-worth content is? Really? Okay, let's check
Having a blog is the first step in generating traffic online. In this lessons we discuss:
- Adding social media share buttons to your blog
- Adding connect on social media buttons
- RSS or subscribe with email forms
Is your blog optimized for social media sharing? Let's find out if you know what that means...
Twitter is a fundamental tool for getting traffic online. Knowing how to get some traffic here is important for your success. People in every industry imaginable are on Twitter. In this lesson I share Twitter traffic strategies and one secret for growing your following with a lot less manual work.
Twitter is a fundamental traffic generation tool. Do you know why?
Facebook actually has a lot of options for marketing your business online, especially if your product is focused on consumers or small businesses. Learn three ways you can market your business on Facebook, including where you may want to invest a little money to give your business a boost.
Facebook is a great way to generate traffic - especially if you focus on consumers, solopreneurs or SMB (but it can be used for B2B or Enterprise as well). Let's see what you know about marketing on Facebook!
LinkedIn is a great marketing tool - especially if you sell business-to-business. Learn four ways that you can use LinkedIn for marketing your business.
LinkedIn can be powerful for traffic generation. How would you market there?
Pinterest is a great place to market your business. For consumer products, products that are visual or products for women, it's ideal. But it can be used very effectively for men's products as well and for business-to-business companies. Learn how to market on Pinterest here.
Pinterest can drive some great blog traffic - especially for the right content and if you connect with the right people. What do you know about Pinterest marketing?
Google+ is not dead. In fact, it has many thriving communities and SEOs still think it has some effect on ranking of your content in search engines. If you're focused on techies, this is a great audience. There are other big audiences here as well - like photographers and others. So watch the lesson, log on and see where your target audience is in Google+!
Let's talk about Google+ for traffic
There are several networks which marketing insiders use to propel their content via real social media shares and visitors. These networks can quickly boost your shares and traffic and can be a great way to generate more sales for your business.
Online networks are great ways to quickly generate social shares and traffic for your blog. Let's see what you know about them!
Guest blogging is a very powerful way to use the traffic of other people's sites to drive visitors to your website. In fact, you can have people come to get a free resource from you so you can add them to your mailing list. Learn how you can tap into other people's traffic via guest blogging.
Guest blogging is a great way to tap into the traffic of other, bigger sites.
Tom Treanor is the Founder and President of Right Mix Marketing Inc. He has an MBA from the Wharton School of Business, as well as a Master of Arts in International Studies from the University of Pennsylvania.
He teaches a course on Social Media Tools at San Francisco State University's Social Media Marketing certificate program and has deep experience coaching and consulting corporate executives, small business owners and startup teams. Tom speaks regularly at live and virtual conferences and meetings (contact us here to inquire about having Tom speak at your event).
Tom is the author of the Search Engine Optimization Boot Camp and he has been quoted in the Investor's Business Daily and is a previous Google Adwords Professional and Microsoft adExcellence Member.
Prior to Right Mix Marketing, Tom worked for Hewlett Packard in leadership roles in marketing and operations, at PriceWaterhouseCoopers and Booz-Allen & Hamilton as a strategy consultant, and at Sony Electronics in product marketing.
Tom is a prolific business blogger and has been featured on top blogs such as Copyblogger, Problogger and AllTop. Kred has named him Kred Elite, part of the top 1% of influencers.</p>