Generating Leads Through Digital Marketing: The Masterclass
4.0 (1 rating)
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Generating Leads Through Digital Marketing: The Masterclass

The complete course to help you build a lead generation strategy using Digital marketing
New
4.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
8 students enrolled
Last updated 8/2017
English
Current price: $10 Original price: $50 Discount: 80% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 4 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Learn to use digital marketing channels to generate leads for your business
  • Learn to build sales funnel and automation for your leads
  • Learn all about sales lifecycle
  • Learn to measure and analyze your efforts
  • Learn professional tips and tricks
View Curriculum
Requirements
  • This course assumes you have working knowledge of digital and social media marketing
Description

A simple, no nonsense course to help you build your lead generation strategy!

Marketing is a constantly changing field, that requires updating and modifying your approach to attract new customers. In today’s technology-obsessed world, marketing strategies of old days are not only not going to work, but can create some drastic results for you and your company! In the age of computers, you cannot rely on the same marketing techniques that you designed for the radio.

This is why you need to completely revamp your marketing strategy depending on the wants and needs of your users. If you’ve performed hours of lead generation exercises, you know that this isn’t the easy of tasks.

This course can help you do just that! Build an easy way to generate more leads and attract more customers for your business by helping you incorporate digital marketing to the mix. So, no more outdated techniques or practices, get on the latest bandwagon to building more relevant leads that you can effectively convert into customers.

Our course has been designed as the perfect guide to help you learn exactly how to create a brand new lead generation strategy from scratch. If you have no experience with digital marketing or lead generation, don’t worry. We’ve got you covered!

The course has been designed for no expertise in particular, but rather for newbies and experienced marketers. If you are new to marketing, then this is a great course for you to get started. And if you are an experienced marketer but stuck in a rut when it comes to new ways of lead generation, well then here is some perfect inspiration to get you back to on track!

The course will cover topics such as basic concepts including lead generation and its connection to digital marketing, what is a lead, what is lead generation, how does it differ from other campaigns, the need of lead generation and mapping it to your funnel, learning different lead generation tactics, Social Media and using social media for lead generation, turning solid leads into sales, how to exceed customer expectations, creating loyal customers, measuring and optimizing goals and activities,

various effective tools for effective lead generation and automation; and so much more.

All of this and so much more await you in this course! So, what are you waiting for? Enroll Now and become a lead generation expert!

Who is the target audience?
  • Anyone who wants to use digital marketing channels to generate leads will find this course very helpful
Compare to Other Lead Generation Courses
Curriculum For This Course
24 Lectures
03:59:09
+
Introduction
1 Lecture 02:51
+
What is Lead and Lead Generation
2 Lectures 15:42

What is Lead Generation How they Differ from Other Campaigns new
08:20
+
Need of Lead Generation
2 Lectures 21:38
How Lead Generation Campaigns Differ from Others
08:01

Need of Lead Generation Mapping it to Your Funnel
13:37
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Different Lead Generation Techniques
3 Lectures 30:13
Learning Lead Generation Tactics
10:41

More Insights About Reasons to use Social Media for Lead Generation
06:21

Defining your Target Group and Choosing top Social Media Channel for Results
13:11
+
Cycle of Prospects & Sale
2 Lectures 26:29
Learning About all Other Elements About Prospects
16:59

The Funnel of Lead Turning into a Sale
09:30
+
Understand Your Sales Funnel
2 Lectures 24:30
Various Steps for Turning Prospects to Qualifying Leads
14:13

Transform Leads to Customers
10:17
+
Helping Customers & Knowing Competition
2 Lectures 21:47
How to Create Good Positive Expereince for Customers
11:00

Finding Compition Data
10:47
+
Exceeding Customer Expectations
2 Lectures 19:17
How to Exceed your Customer Expectations
11:43

How to Exceed Customer Expectations Through Social Media
07:34
+
Generating More Sales through Existing Customers
3 Lectures 26:50
How to Create Loyal Advocates of your Product or Services
11:54

Creating Loyal Advocates Through Testimonials New
07:42

Obtaining Referrals from your Loyal Advocates
07:14
+
Importance of Measuing & Analyzing
2 Lectures 17:04
Measure and Optimize Using Goals
05:25

Measuring your Goals and Activities
11:39
2 More Sections
About the Instructor
Eduonix Learning Solutions
4.2 Average rating
50,258 Reviews
805,985 Students
190 Courses
1+ Million Students Worldwide | 200+ Courses

Eduonix creates and distributes high quality technology training content. Our team of industry professionals have been training manpower for more than a decade. We aim to teach technology the way it is used in industry and professional world. We have professional team of trainers for technologies ranging from Mobility, Web to Enterprise and Database and Server Administration.