This course outlines the hidden problems of business, discusses a revolutionary redesign for continuously profitable, healthy, durable, and community-supporting commerce, and then prepares the student to direct intelligent reform inside existing organizations. 24 focused learning sessions engage a wide variety of topics fundamental to potent sustainable business such as the myth of today's recycling systems and the misrepresentation of climate change by both sides of the debate. No business issue is beyond scrutiny and all conclusions are solidly supported. You will intuitively appreciate this brilliant new approach to business as well as the professional opportunities that await knowledgeable, creative, out-of-the-box thinkers and leaders in a variety of business sectors. During our time together, you will improve your ability to apply paradigm-changing business practices in a variety of business settings. In the end, you will have acquired an intensely positive professional vision and actionable competency that will prove more and more valuable as you move through your professional career.
This lecture introduces the instructor and summaries the course content and the outcomes the student can expect from taking this course. A description of the type of student who is best matched with this course is also included.
Students will become familiar with a number of vital benefits for humans provided solely by a healthy natural world business community. They will begin to understand some of the differences and failures of common human business practices when compared to natural world business systems.
Students will learn how human industrial processes routinely operate quite differently that all other business done on the planet. We will discuss fugitive persistent toxins and how these dangerous materials end up in the food we eat, water we drink, and air we breath. Students will also understand the nature of these toxins and how only a few molecules of the substances often are responsible for initiating the cancer process or other serious health effects inside our bodies.
Rarely does the price you pay for something equal its cost. This lecture explains how we routinely pay a portion of other people's bills and how much of the cost of what we purchase is paid by others as well. This process of cost externalization constantly influences our purchasing patterns, overall health, and quality of life.
Chemicals that cause birth defects, organ failures, and cancer are tasteless, odorless, and invisible. This lecture describes the major types of persistent toxins and how they needlessly get into the air, water, and food and how they degrade the quality of our lives.
Students will understand the major advantages and disadvantages of the major fossil fuels technology from a business and personal perspective.
Students will understand how nuclear power plants work as well as the advantages and disadvantages of fission nuclear power from a business and personal prospective.
Students will become familiar with the natural global climate change process as well as the likelihood that humankind influences future global climate. Timely human actions that would significantly reduce the risk of man further affecting climate change are considered particularly because of their numerous positive secondary effects.
Students will come to understand the vital role of food production and the myriad of negatives associated with our current petroleum-based, mechanized agricultural system. They will realize the importance a healthy and fecunt food supply plays for each of our own lives and for incalculable generations to come.
Students will learn that putting out the recycling bins, improving energy efficiency, and erecting a LEED certified building will not remedy our serious endemic problems in business. As the name of the lecture states, we will now begin to redesign business from the ground up with the intention of putting a profitable, durable, healthy, nurishing, and beautiful provisioning system across the planet.
Students will begin to appreciate the opportunity biomimicry offers in our massive redesign of business. Recognizing the value of consciously emulating nature's proven provisioning characteristics into human endeavor, students will be inspired to think unconventionally about the specifics of truly effective nature-based technology and processes.
Students will learn about a new twist on an older concept of the triple bottom-line. Helping guide the evolution of a simultaneous production of three distinct kinds of value, this front-end design tool will be discussed along with examples of TTL value production in newly conceptualized day-to-day business process.
One of the most ignored and serious problems of business is material processing. Students will come to understand a revolutionary plan for all manufacturing materials used that will save money, eliminate fugitive material processing toxins, improve soil fertility, and relieve the shortage of certain key trace metals.
With all the information available on energy from a variety of sources, this lecture sets a clear and intelligent direction for energy technologies to follow. Energy strategies that give us the greatest prospect for solving our energy situation are discussed.
The contributions of locally owned and operated businesses toward a sustainable business sector is introduced. Students will understand four major inherent advantages of local-based economies for the sustainable business movement.
Develop effective and accurate systems that measure sustainable business progress over time within a variety of organizations.
We will discuss today's deeply ingrained political policy systems that do not interface well with SB evolution and the appropriate supporting role government plays for the private sector and sustainable business reform.
The format of this lecture is different from the previous 17. Students are asked to imagine life in the U.S. after 40-50 years of meaningful sustainable business work and progress and are guided through the process. In this first of three transformational exercises, students are asked to imagine life inside their sustainably designed homes of the future.
In this second of three similar formats, students are asked to imagine sustainable transportation strategies 40-50 years into the future. Then students are guided through a typical sustainable restaurant dining experience.
In this third and final lecture of this section, students will experience (through their guided imagination) what it will be like to work at a sustainable company of the future. This exercise pulls together a wide variety of previously discussed ideas and concepts and vividly fills a number of gaps in the students' understanding of the essence of sustainable business.
Students will learn about three serious challenges to intelligent business reform and suggestions for overcoming the ever-present obstacles.
Students will come to understand how to identify the darker side of the sustainable business movement and how to dismantle the sails of the SB movement pretenders and deceivers.
You will walk through a sound process for directing and managing the incremental evolution of a conventional business to a sustainable company. You will be able to use this approach inside any type of organization: small/large, for-profit/non-profit, manufacturing, service, or even government agency.
We will tie together the major intelligent components of the sustainable business revolution and summarize the transformational opportunities that are possible for all life on Earth for all time.
Worked for the U.S. Forest Service and the Illinois Department of Natural Resources for over 20 years. Earned a Ph.D. in Environmental Science from Oklahoma State University in 2000. Designed and implemented the first Bachelor of Science in Sustainable Business degree program in the world in 2003 at Aquinas College in Grand Rapids, MI. Chairperson for the Sustainable Business Department at Aquinas College for 11 years and currently hold the position of full professor and the Steelcase professor of sustainable business. Traveled extensively throughout the state of Alaska, guiding six college field course through three national parks.