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If you're just starting your web design & SEO business or you've already started but it hasn't quite taken off yet, this course will help you create and implement an action plan to find all the clients you need to be successful.
My goal is to not only show you exactly where and how to find targeted leads for your business but to help you to take action towards growing your business.
Inside we're going to determine who exactly you serve so you can find out where your potential clients are and get in front of them. After all, they can't hire you if they don't know you exist and the value you can provide.
You'll also find a web design & SEO marketing plan which you can download and complete as you go through the course so by the end of the course you'll be able to being taking action on your marketing plan.
By the end of this course you'll know:
But most importantly, here is where you can start taking action to finding long-term clients that will help you grow your business. No overnight techniques here. I'm here to help you build a sustainable business you can run for years to come.
I'm also very active in the course so if you have questions about any of the strategies we discuss as you go through the course or as you being implementing them, please ask me. I want to see you be successful in your business.
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction To Course|
What To Expect From This Course & What We'll CoverPreview
Web Design & SEO Strategic Marketing Workbook (Download And Use During Course)
The Most Common Problems Preventing You From Finding Clients
|Section 2: Understanding Which Clients You Serve|
Section Intro: Do You Know Who Your Idea Client Is?
Why Will Your Ideal Clients Hire You? Determining Who You Actually Serve
How To Determine What Your Target Audience Really Needs
What Is Your Pricing Strategy?
Challenge: Deciding On Your Target Clients
|Section 3: Using Your Website To Generate Leads|
Section Intro: Your Business Website As A Powerful Lead Generation Tool
Is Your Website Going To Convert Potential Clients? Lets Find Out
Transparency And Showing Your Process
Using Easy SEO "Tricks"
The Analytics Analysis
The Well Documented Portfolio
Lead Generation FormsPreview
Your 2nd Challenge: Does Your Website Reflect (And Convert) Your Ideal Client
|Section 4: Easy To Implement Client Lead Generation Strategies (No Money Required)|
Section Intro: Free Easy To Implement Client Lead Generation Strategies
Can't Find Work? Should You Work For Free Or Is There Another Way?
Going Where Your Target Audience Is
Everybody Knows Somebody
Client Pre-Sale Education
The Free Strategy Session
Don't Treat All Clients The Same - Profiting From Lower Priced ServicesPreview
Find Clients Who Are Already Paying For Advertising In Under 60 Seconds
Using Directories to Find Targeted Clients
The "Footer" Referral
Generating New Work From Old Leads
Your 3rd Challenge: Let's Start Implementing Your Plan
|Section 5: Advanced Client Lead Generation Strategies (No Money Required)|
Section Intro: Free Advanced Client Lead Generation Strategies
Watching The CompetitionPreview
Getting Creative While Reducing The Client's Risk of Hiring You
Developing A Valuable Side Project
Creating Partnerships That Do The Hard Work For You
Getting In Front Of Others…Literally
Collecting Leads And Profiting From Giveaways
Selling Products That Lead to Clients Paying For Services
Becoming An Award Winning Designer
Your 4th Challenge: Let's Step Up Your Client Lead Generation Plan
|Section 6: Websites To Help You Find Clients|
Section Intro: Useful Websites To Help You Grow Your Client Base
Locating And Using Platform & Expert Pages
Job & Speciality Boards Worth Paying Attention To
Sharing Your Knowledge And Expertise
Give Me Your Best Deal
Women & Minority Owned Businesses
Your 5th Challenge: Build And Expand On Your List Of Client Leads
|Section 7: Tools to Help You Find Clients|
Section Intro: Tools To Help Generate More Targeted Client Leads
Tools to Help You Find Out More About Your Leads
Social Media Management Tools
SEO Reports for New Leads
Your 6th Challenge: Get Your Tools Ready And Gather Even More Leads
|Section 8: Inexpensive Paid Advertising Opportunities That Pay Off Big|
Section Intro: Generating Cheap And Targeted Client Leads
Inexpensive Social Media Ad Options
Other Targeted Ad Options
Lead Generation Virtual Assistants
Finding & Using Free Advertising Dollars
Your 7th Challenge: Developing A Paid Advertising Plan That Pays You Back
|Section 9: Using Psychology To Turn Leads into Paying Clients|
Section Intro: Using Psychology To Turn Leads into Paying Clients
Forget Selling. Do These Things Instead To Get Clients To Take Action And Buy
Urgency The Smart Way
Confidence And Honesty - Have Your Confidence Wear Off On Potential Clients
Providing Options To Close The Deal
|Section 10: Wrapping Up|
Taking On The Right Clients
The Ultimate "Secret" To Finding Clients & Where To Go From Here
Full Course Resource List
Let's Continue Learning Together
Christine is the founder of the Portable Entrepreneur where she directly helps web design and SEO startups through education, coaching and services.
Christine has been a web designer for nearly 15 years - 10 of which she has been self-employed. Her work has taken her from working for some start-up dot com companies in the early 2000's to working as a contractor for the Office of the Under Secretary of Defense to her own home office.
In her time, she has built 100's of websites and blogs primarily on WordPress and Joomla. Christine has also provided training to individuals and businesses to help them manage their websites on their own with no knowledge of web coding.