The Ultimate Guide to Finding New Web Design & SEO Clients

Create your unique marketing plan as we cover the exact lead generation strategies you can use to find new clients
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782 students enrolled
Instructed by Christine Maisel Business / Sales
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  • Lectures 65
  • Length 4 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 3/2016 English

Course Description

If you're just starting your web design & SEO business or you've already started but it hasn't quite taken off yet, this course will help you create and implement an action plan to find all the clients you need to be successful.

My goal is to not only show you exactly where and how to find targeted leads for your business but to help you to take action towards growing your business.

Inside we're going to determine who exactly you serve so you can find out where your potential clients are and get in front of them. After all, they can't hire you if they don't know you exist and the value you can provide. 

You'll also find a web design & SEO marketing plan which you can download and complete as you go through the course so by the end of the course you'll be able to being taking action on your marketing plan.

By the end of this course you'll know:

  • Exactly who your ideal client is
  • The common problems preventing you from finding clients
  • Where your ideal client is so you can get in front of them
  • How you can land new clients
  • Free easy to implement lead generation strategies
  • Advanced lead generation strategies
  • Low cost paid marketing options
  • Tools you can use to help you in your marketing

But most importantly, here is where you can start taking action to finding long-term clients that will help you grow your business. No overnight techniques here. I'm here to help you build a sustainable business you can run for years to come. 

I'm also very active in the course so if you have questions about any of the strategies we discuss as you go through the course or as you being implementing them, please ask me. I want to see you be successful in your business.

What are the requirements?

  • Students will need to make time to implement the strategies discussed in this course
  • Download the marketing plan workbook found inside the course to complete during the course
  • No marketing experience is required.

What am I going to get from this course?

  • Take action and begin implementing several lead generation strategies
  • Find the best strategies for finding targeted clients
  • Understand how to determine who you serve so you can target your marketing and find clients easier
  • Complete a unique marketing plan for your business that you can use to grow your business and acquire the clients you'd like
  • Understand the common problems that prevent new business owners from finding clients
  • Know where your ideal clients spend time so you can get in front of them
  • Use both free and paid marketing strategies to attract targeted web design & SEO leads
  • Find relevant websites to share your knowledge, find clients and be found by targeted clients
  • Know the available tools that can save a lot of time when marketing

What is the target audience?

  • Anyone who wants to start their own web design or SEO business
  • Web Design & SEO business owners who want to find more clients for their business

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction To Course
What To Expect From This Course & What We'll Cover
Preview
01:56
Web Design & SEO Strategic Marketing Workbook (Download And Use During Course)
00:10
The Most Common Problems Preventing You From Finding Clients
13:16
Section 2: Understanding Which Clients You Serve
Section Intro: Do You Know Who Your Idea Client Is?
00:50
Why Will Your Ideal Clients Hire You? Determining Who You Actually Serve
05:11
How To Determine What Your Target Audience Really Needs
12:09
What Is Your Pricing Strategy?
01:24
Challenge: Deciding On Your Target Clients
00:38
Section 3: Using Your Website To Generate Leads
Section Intro: Your Business Website As A Powerful Lead Generation Tool
00:35
Is Your Website Going To Convert Potential Clients? Lets Find Out
04:53
Transparency And Showing Your Process
02:49
Using Easy SEO "Tricks"
05:25
The Analytics Analysis
01:00
The Well Documented Portfolio
03:39
Lead Generation Forms
Preview
01:57
Your 2nd Challenge: Does Your Website Reflect (And Convert) Your Ideal Client
00:42
Section 4: Easy To Implement Client Lead Generation Strategies (No Money Required)
Section Intro: Free Easy To Implement Client Lead Generation Strategies
00:32
Can't Find Work? Should You Work For Free Or Is There Another Way?
04:49
Going Where Your Target Audience Is
06:27
Everybody Knows Somebody
03:09
Client Pre-Sale Education
05:22
The Free Strategy Session
02:18
Don't Treat All Clients The Same - Profiting From Lower Priced Services
Preview
04:46
Find Clients Who Are Already Paying For Advertising In Under 60 Seconds
04:53
Using Directories to Find Targeted Clients
01:22
The "Footer" Referral
01:54
Generating New Work From Old Leads
01:54
Your 3rd Challenge: Let's Start Implementing Your Plan
00:51
Section 5: Advanced Client Lead Generation Strategies (No Money Required)
Section Intro: Free Advanced Client Lead Generation Strategies
00:34
Watching The Competition
Preview
07:02
Getting Creative While Reducing The Client's Risk of Hiring You
07:03
Developing A Valuable Side Project
09:31
Creating Partnerships That Do The Hard Work For You
03:18
Getting In Front Of Others…Literally
06:33
Collecting Leads And Profiting From Giveaways
06:05
Selling Products That Lead to Clients Paying For Services
03:51
Becoming An Award Winning Designer
02:08
Your 4th Challenge: Let's Step Up Your Client Lead Generation Plan
00:52
Section 6: Websites To Help You Find Clients
Section Intro: Useful Websites To Help You Grow Your Client Base
00:16
Locating And Using Platform & Expert Pages
04:23
Job & Speciality Boards Worth Paying Attention To
10:44
Sharing Your Knowledge And Expertise
01:30
Give Me Your Best Deal
00:58
Women & Minority Owned Businesses
02:02
Your 5th Challenge: Build And Expand On Your List Of Client Leads
00:26
Section 7: Tools to Help You Find Clients
Section Intro: Tools To Help Generate More Targeted Client Leads
00:24
Tools to Help You Find Out More About Your Leads
04:08
Social Media Management Tools
02:33
SEO Reports for New Leads
04:02
Your 6th Challenge: Get Your Tools Ready And Gather Even More Leads
00:32
Section 8: Inexpensive Paid Advertising Opportunities That Pay Off Big
Section Intro: Generating Cheap And Targeted Client Leads
00:52
Inexpensive Social Media Ad Options
12:36
Other Targeted Ad Options
02:59
Lead Generation Virtual Assistants
06:29
Finding & Using Free Advertising Dollars
01:37
Your 7th Challenge: Developing A Paid Advertising Plan That Pays You Back
00:55
Section 9: Using Psychology To Turn Leads into Paying Clients
Section Intro: Using Psychology To Turn Leads into Paying Clients
00:37
Forget Selling. Do These Things Instead To Get Clients To Take Action And Buy
05:57
Urgency The Smart Way
05:41
Confidence And Honesty - Have Your Confidence Wear Off On Potential Clients
04:50
Providing Options To Close The Deal
03:15
Section 10: Wrapping Up
Taking On The Right Clients
02:54
The Ultimate "Secret" To Finding Clients & Where To Go From Here
02:00
Full Course Resource List
Article
Let's Continue Learning Together
Article

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Instructor Biography

Christine Maisel, Helping Web Design & SEO Startups

Christine is the founder of the Portable Entrepreneur where she directly helps web design and SEO startups through education, coaching and services. 

Christine has been a web designer for nearly 15 years - 10 of which she has been self-employed. Her work has taken her from working for some start-up dot com companies in the early 2000's to working as a contractor for the Office of the Under Secretary of Defense to her own home office.

In her time, she has built 100's of websites and blogs primarily on WordPress and Joomla. Christine has also provided training to individuals and businesses to help them manage their websites on their own with no knowledge of web coding.

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