Home Business - Easy Web Design with WordPress
4.5 (8 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Home Business - Easy Web Design with WordPress

The NO Programming approach to creating a Professional Website for Promoting products & Services Online
4.5 (8 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
945 students enrolled
Created by Craig Pennell
Last updated 9/2016
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Current price: $10 Original price: $55 Discount: 82% off
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  • 3 hours on-demand video
  • 3 Articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Set up a full WordPress installation on a hosted service with all its flexibility
  • Research niche marketplaces and use affiliate marketing tools to 'monetize' your website.
  • Quickly build WordPress Websites that can be used for online business, promoting a hobby or developing web skills.
  • Have a foundation for creating a professional website that is able to compete in almost any chosen marketplace
  • Learn to begin to develop a long-term strategy for your website.
View Curriculum
  • No experience necessary, no coding skills required.
  • A reasonably good PC or Laptop with a good internet connection is required.
  • Some basic computer skills such as Word is beneficial

The Easy Website Builder Course that will introduce you to a Whole New World of Opportunity

** Includes over $30 worth of downloads and resources **

This course is a hands-on workshop aimed at beginners who want to learn to quickly build modern, responsive websites that can be used for a wide range of purposes including home business, blogging, affiliate marketing and much more.

Discover why WordPress is such a powerful Website builder...

Because this course uses the full version of WordPress, there is no experience necessary to start creating professional websites fast, so don't let any technical fears hold you back.

The course concentrates on utilizing specially developed website templates to create a framework to build on, so early on you'll have a website up and running that can then be adapted to your needs.

So far this course has received above average rating for web development courses, and some great feedback...

"Clear actionable information presented with honesty and step by step
instructions. I feel so much more equipped and empowered to make my
website a reality. The template has meant I can set-up and go go go" ...KP

East to Get Started

We will use a full version of WordPress, not the free blogging service.  This means you will need a hosted service, which will be covered in the first few lectures.

After the introductory videos, there are a series of 'live example' screen-based walk-through videos that take a step-by-step approach to creating fully working websites with the templates.

Included is a resource pack with 3 different website templates that are designed to be easily modified to make your own professional website. I'll walk you through customizing your site to make it your own unique piece of the web.

Next we move into the marketing side of things and look at niche-markets, affiliate marketing and how to use the tools provided to 'monetize' your site.  For many lectures there are further resources provided online.

Finally we wrap it up by covering how to develop a long-term strategy for your site, how to get noticed by the search engines, and how to choose domain names and hosting services.

You also get full access to an online resource that gives extra information on the main stages of building your website.

This course is about much more than simply building a website, it's about helping you discover the possibilities for yourself both professionally and personally.

Who is the target audience?
  • This course is especially for beginners who want to quickly build a website for a home business, hobby, or skills development.
  • If you need a website to promote your business, generate income or advertise a service, this is a great place to start.
  • If you need a fast, easy introduction to the worlds most popular website builder, this is for you.
  • No programming skills or experience necessary, you don't need coding to create amazing websites with WordPress
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Curriculum For This Course
25 Lectures
Welcome and Overview
1 Lecture 05:57

This course is designed completely with the beginner in mind, and walks through using WordPress to build websites quickly and simply using pre-made templates.  I will start with the foundational aspects of the course and give you an overview of what we are going to cover.

Preview 05:57
Laying Foundations
5 Lectures 40:05

Introducing WordPress (full version) as the basis of all the work we are going to be doing. 

Learn why WordPress is such a solid foundation for almost any kind of website, and why I'm so excited by the possibilities it can open up for you.

Throughout the course I'll show you how WordPress forms a solid platform to build on, for a home-business, side-business, a hobby, or as a personal development tool.

Preview 04:58

Free or Premium Hosting?

Every good website needs a good Domain Name, but choosing one can be hard work.  I'll cover some of the things you need to take into consideration.

For the purpose of this course I will show you how to you how to get a free Domain Name on a sub-domain in the next lecture, so that you can get a fully-working 'test' site up and running as quickly as possible. 

When you are clearer about the direction you want your website to take, you'll be equipped to get yourself a real Domain Name.

It's important to remember that Domain Names, and Hosting are two separate services but are often provided through the same company.

Preview 10:21

WordPress Free Hosting Services for Building a 'Test' Website.

Learn how to set up a free WordPress installation on a sub-domain with a free hosting service.  Using a free sub-domain allows a certain freedom in that you can make all the mistakes you want without worrying about it.  

Once you are more certain of what you want your website to be about, and know how to choose a domain name, you can go ahead and move over to a LIVE site (covered near the end of the course).

Note that using a subdomain, I talk about the website as a test site.  It is still fully functional and fully accessible to anyone who has the website URL, and would eventually be 'trawled' by the search engines, so in theory at least may come up in a Google search.

Website Hosting & WordPress Login

An introduction to affiliate marketing and how to go about researching niche marketplaces for your business or hobby website.

A brief overview of affiliate programs, looking at Amazon.com as the recommended starting place.

If you are building a website for the purpose of starting a home-based business, you need to be sure you research your niche market thoroughly and understand how to match your interests and ideas with a need in the marketplace.

I will also cover keyword research, a vital part of building a picture of your niche market.

Preview 13:19
WordPress Environment & Templates
3 Lectures 21:16

Now you have logged in to your first WordPress website, I'll give a brief overview of the WordPress dashboard and how to navigate around.

WordPress provides an easy-to-use interface between us and our website that takes away the need to know any coding, and does a lot of the hard work for us.

Most of the 'work' is done through the 'visual editor' that gives us a standard text editor similar to MS Word, and you'll find it has all the tools you need to create professionally laid-out pages for your website.

Quick Introduction to WordPress Environment

Introducing the Theme-Packs we are going to be working with to give us a fully working website 'template'.

These theme-packs have been specially developed to give you a head-start building a professional WordPress site, and can be easily adapted to suite any number of niches and marketplaces.

There are currently three different themes, each with sample data to populate the site.  Choose the one that is closest to your needs and we'll cover how to fully modify it to create your own unique site.

Overview of the WebPressive Theme Packs

Currently there are 3 theme-packs available to download from www.webpressive.com/involve-theme

Install WebPressive Theme Packs
Monetizing your Website
2 Lectures 09:26

Affiliate Marketing can either form the basis of an online business, or simply be used as a way of generating some extra revenue through your website. 

Either way, you'll know how to use Amazon and eBay tools to generate links that can be added into your website (in a later lecture).

Affiliate Marketing Programs - Amazon & Ebay

The Adcodes feature is unique to the webpressive theme-packs and allows easy integration with Amazon Native Shopping Ads to create fast affiliate shopping pages.

Introducing the Adcodes Feature
Website Customization
7 Lectures 53:20

Images and Photos can form a great fist impression on the visitor.  Now we'll cover how to change those big slider images.

I'll use a live example to show you how easy it is to start turning any of the basic theme-packs into your very own eye-catching website.

Changing Images & Sliders

Walkthrough of how to quickly generate product shop pages using Amazon Affiliate tools and the Adcodes features.  

This is a great way of seamlessly building out an online shop that integrates with Amazon.

This also works with some Ebay affiliate links.

This lecture also introduces you to "Shortcodes", which is a quick way of adding in a function or data into a web page.  These shortcodes help to simplify adding in the code that we looked at in Lecture 9.

Preview 07:00

Each theme comes pre-loaded with example Info or Content Boxes, which are quick links that can enhance the functionality of the site. 

This walkthrough shows you how to modify and change the info boxes, add symbols and insert links to other pages.

Changing Info Boxes

Modify how people Navigate around your website with custom menus and links.  Menus are a very important feature of any website, so make sure you put some thought into what you want to include and what you don't need in your menus.

Changing Menus & Links

Changing Sidebar Widgets

Want to make you website even more unique?  These next two lectures will show you how easy it is to create a custom logo

Creating a Custom Logo

Adding Your Logo
Getting the Word Out
4 Lectures 47:59

I recommend developing a strategy for your website that includes writing articles, blogs, reviews etc with an intentional purpose.  These tips will help you form a long-term vision for where you want to go.  

Developing a Strategy

Understand the basics of Search Engine Optimization (SEO) with a look at how the pro's do it, and what makes for good material, as far as Google sees it.

SEO Basics

This video goes into some more detail regarding writing articles, and how to use some of the WordPress editor tools to format your post.

Blog Article Tips

Social Media Overview
Going Live
2 Lectures 08:37
What to Look For in a Hosting Service

Hosting with a Different Provider
Onwards & Upwards
1 Lecture 02:03
Wrap Up
About the Instructor
Craig Pennell
4.3 Average rating
182 Reviews
8,717 Students
6 Courses
Entrepreneur, Author & Creative

Training with a Purpose

Craig is an Entrepreneur, Writer and Online Instructor. After a career in IT and Project Management, Craig decided to change the direction of his life by building a multi-faceted Online Business.

At the heart of every course that Craig teaches is the underlying desire to help individuals unlock their potential and create their own opportunities.

Personal Development has been an important foundation in Craig's business, and he encourages everyone to make personal growth a priority.  

Craig lives on the Mediterranean coast of Spain with his wife and three children.