The no-nonsense guide to social retargeting. We cut through the noise and deliver you concise instructions on how to achieve results. If you get stuck, we're here to help!
Why is retargeting so important? That's a pretty simple question. Once you know who is viewing your website, you're able to market to them in ways that you never before could have imagined.
The stats: Little more than 2% of traditional website visitors will convert to become a paying customers. Now imagine being able to boost responses to your adverts and increase conversions by up to 400%. Social retargeting is the secret ingredient required to achieve amazing results.
Throughout this course, we're going to explore the concepts and practical know-how of retargeting using Facebook. So many businesses miss out on this opportunity because they aren't aware that it even exists.
Consider being on your Facebook feed after viewing an acoustic guitar online and closing the browser tab and forgetting to buy it or bookmark it. Now imagine seeing a discreet advertisement that prompts you to go back and take a second look. A gentle reminder to make a purchase and a re-enforcement of the brand.
In-fact Social Retargeting is so important that a ComScore study unveiled many brands have reported seeing a 1046% increase in searches for their brands after using Social Retargeting – a clear sign of heightened brand awareness and recall.
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SO ME Academy is the UK's leading social media training organisation. We have taught over 29,000 students and continue to keep our courses relevant and up to date.
We help social & digital media come from the heart of your business. Social is by definition; attitude and behaviour which takes the needs of others into account. The key is to relate to people, engaged but respectful, open and honest. Great socialisers are natural, charismatic and engaging – so we think you should be too.
You are your own special little creation. We arenʼt pretentious enough to claim to transform your brand – itʼs great as it is; but we will help you onto the front foot by providing straight-to-the-point teaching and giving proactive advice when you need it most.
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