Facebook Marketing: How To Improve Your Fan Page Performance
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Facebook Marketing: How To Improve Your Fan Page Performance

Quick and easy way to reach more people with Facebook Page Insights.
4.0 (191 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
11,742 students enrolled
Last updated 11/2015
English
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Current price: $10 Original price: $200 Discount: 95% off
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Includes:
  • 36 mins on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • How to improve the performance of your fan page by harnessing the power of data
  • Six hacks to reach more people on Facebook & sell more products instantly!
  • View key metrics about your page’s performance and make necessary improvements
  • Learn which posts have the most engagement
  • See data about when your audience is on Facebook
  • How to use a 100% free tool to increase the organic reach of your fan page
  • Crafting content that resonates with your fans
  • … and much more!
View Curriculum
Requirements
  • Following the step-by-step instructions of the training
  • An Internet connected computer
  • A Facebook fan page
Description

Facebook Marketer’s Guide to Improving Fan Page Performance

There is great power behind Facebook’s free tool, Facebook Page Insights. This course will put that power in your hands. You will gain valuable insight about your audience, make necessary adjustments to your fan page, and greatly improve its performance.

Increase the reach of your posts, learn which posts have the most engagement, and know how to use a social media strategy that works. This course will empower you with all you need to put your fan page in forward motion.

Optimize Your Fan Page with Facebook Page Insights

  • Generate More Revenue by Reaching More Fans
  • Gain Access to Key Data and Metrics About Your Fan Page
  • Find Out Whether or Not Your Social Media Strategy Works
  • Create High-Quality Content that Resonates With Your Fans


Reach More Fans and Turn Them Into Customers

The way to generate more revenue is to sell more products. And the way to sell more products is to earn the trust and respect of your customers. And the way to get more customers? Reach more people.

Facebook Page Insights will do the legwork for you. It is your untapped resource that will give you the information you need to effectively extend your reach and connect with your audience.

Contents and Overview

The course will kick off by explaining the three main benefits of using Facebook Page Insights as well as how to access the tool. You’ll receive a tour of the tool so you understand all the key metrics and what features are available to you.

Next you’ll discover six hacks that will help you make sense of your data so you can make adjustments to increase your page performance. You’ll be able to identify your page’s weak points so you know what to improve.

Now you’re ready to learn how to spy on your competitors. You’ll gain insight on what you’re up against and adjust your strategy accordingly. At the same time, you will see who is sending traffic to your fan page. This way you can identify new partnership opportunities.

One great thing about Facebook Page Insights is the ability to see when your fans are online. Choose a customized posting strategy that will resonate with that fan.

Towards the end of the course, you’ll learn how to use the tool to create and share content that goes viral. Crafting high-quality, shareable content is the ticket to broaden your audience quickly. Finally, you’ll learn how to gain valuable insight into the demographics of your fan base. Then, you can refine your strategy even more.

When the course is over, you’ll know exactly how to analyze your social media strategy, learn your audience, and adjust your fan page to get the best results. Harness the power that Facebook Page Insights is offering, and start growing your business.
Who is the target audience?
  • Businesses of all sizes
  • Fan page owners
Students Who Viewed This Course Also Viewed
Curriculum For This Course
Expand All 13 Lectures Collapse All 13 Lectures 35:35
+
Fundamentals Of Facebook Page Insights
4 Lectures 08:53

Welcome to Facebook Page Insights Mastery! Thanks for being my student! In this training, you’ll discover how to drastically increase the performance of your Facebook fan page with a 100% free tool.

Preview 00:55

In this lesson, we’ll cover three benefits of working with Facebook Page Insights. Ready? Let’s go!

Preview 01:16

Now it’s time to take action! In this short video, I’ll show you how to access Page Insights on your desktop PC.

Preview 00:45

Are you ready for a quick tour? Let me walk you through the basic features of Page Insights.

Preview 05:57
+
How To Improve Your Page Performance
9 Lectures 26:42

In the following videos, we’ll cover six hacks to make more sense of your data and to improve the performance of your fan page instantly.

Preview 00:22

Facebook Page Insights helps you spying on your competition. Let me show you how to do it.

Preview 03:30

There are always some fans who will unsubscribe, but you want to look out for spikes. Here’s why and how to do it!

Hack #2: Monitoring Your “Unlikes”
03:23

In this video, you’ll discover who’s sending traffic to your fan page. How about new partnership opportunities?

Hack #3: Bonding With External Referrals
01:53

Most marketers & fan page owners don’t know when their fans are online. As a result, they can’t optimize their posting strategy. A deadly mistake, that’s easy to avoid.

Hack #4: Why Knowing When Your Fans Are Online Matters
03:45

Have you ever wondered how to create viral content that gets shared like crazy? Facebook Page Insights can help you with that!

Hack #5: How To Create Viral Content
03:58

Knowing your audience matters. Here’s how to gain valuable insights about the demographic structure of your fan base.

Hack #6: Define Who Your Fans Are
04:02

Congratulations, you made it until the end of this training! Now it”s important that you don’t sit on what you just learned and take action!

Conclusion
00:38

Have you ever heard about Likealyzer? Let me show you another free tool that will help substituting expensive social media marketing experts immediately.

BONUS - Working With Likealyzer
05:11
About the Instructor
Sandor Kiss
4.3 Average rating
8,944 Reviews
128,502 Students
80 Courses
Teaching 126,000+ Students, Performance Marketer

Hi, I'm Sandor!

I am passionate entrepreneur and performance marketer with ten thousands happy students.

Let me tell you my story...

At the age of 16, I founded my first online business. After being a full-time CPA marketer for more than 5 years, I decided to shift gears and use my skills to build companies.

Ever since, I have been lucky enough to do what I love the most: entrepreneurship, travelling the world, pushing my comfort zone and discovering things that I couldn't learn in the classroom.

One year ago, I decided to take the next step and share my knowledge with those who are ready to start their own business. This decision brought me to Udemy, where I am able to combine my biggest talents: entrepreneurship, marketing and teaching.

My teaching philosophy on Udemy is simple: I am crafting trainings that I wish I had available to me when I started my first company.

My courses serve a very important goal: helping you to transform your life and becoming a successful entrepreneur and marketer.

I've seen the impact a solid business can have on someone's life. That's why I can only encourage you not to miss out on this opportunity.

As of today, I've sold more than 250,000 trainings, established multiple successful online businesses and coached hundreds of students.

So, that's my story. But now, I just want to ask you a simple question.

Do you want some help?

Do you want to establish your own business, become an entrepreneur or simply generate more revenue from your current business?

Great, because I am sure I am going to be able to help you. Feel free to check out my course portfolio and let's see if we can work together.

Best Regards,

Sandor Kiss

Patrick Dermak
4.3 Average rating
4,523 Reviews
87,350 Students
39 Courses
Entrepreneur, Performance Marketer & Coach


I am passionate entrepreneur, performance marketer and one of Udemy's top instructors.

Let me tell you my story:

After graduating from high school, I had the passion to become a lawyer. During law school, I worked for leading law firms like Baker & McKenzie, Freshfields, Deloitte and the German Ministry of Justice.

I was a top student and really enjoyed what I had been doing. But somehow it didn't feel right, I needed to take a break and rethink my life.

In my third year of law school, I decided to spend a year abroad and take the chance to obtain a Master's Degree in Intellectual Property Law in the wonderful Silicon Valley.

I packed my stuff, booked a flight to California, but had absolutely no clue how much my life would turned upside down.

Long story short: I found the inspiration I had been looking for all my life.

Almost every person I met was a founder. Some of them failed 9 times in a row, but they kept on trying until they succeeded. Some of them were just 18 years old, some of them were 70.

I wanted to become just like them. I had no clue how to get started, but what I did have was plenty of passion and energy to make things happen.

I spent the daytime in the library studying for my exams and worked at night to build my first business.

It took me almost one year to succeed working 100+ hours a week, but I stuck at it and eventually got it right and established my first successful online business. I didn't make millions, but it gave me the necessary confidence to keep going and realize what I truly wanted:

To build businesses and change the life of other people.

Today, I am the CEO & co-founder of Baydream Media, a digital media publishing company. Besides that, I am the co-founder of Adbaker and Madfox Media, two performance marketing agencies with offices in Munich, Cologne & New York. Together with my team we are consulting with start-ups, medium and large sized companies. My primary field of expertise is Facebook advertising, funnel design and customer relationship management.

One year ago, I decided to take the next step and share my knowledge with those who are ready to grow their own business. This decision brought me to Udemy, were I am able to combine my biggest talents: entrepreneurship, marketing and teaching.

By today, I've sold more than 250,000 trainings, established multiple successful online businesses and coached hundreds of students, revealing the power of scaling businesses with Facebook Ads.

Feel free to check out my course portfolio and let's see if we can work together.

Best,

Patrick