Facebook Marketing: How To Build A Targeted Email List

Discover a quick and easy solution to add highly-targeted subscribers to your list instantly!
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  • Lectures 18
  • Length 1.5 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2015 English

Course Description

Entrepreneur’s Guide to Building a Targeted Email List

This course will teach you how to build a list of targeted subscribers quickly and easily with Facebook ads.

Whether you’re running an offline or online business, selling product or services, it is essential to have a list in place to generate a consistent stream of revenue. The money is in the list.

Generate Quality Leads by Using Facebook Ads

  • Learn How to Promote Your Content to Effectively Sell Your Product or Service
  • Convert Cold Traffic to Subscribers and Customers
  • Generate Traffic on Demand and Turn Buyers into Multi-buyers
  • Know How to Perform Successful Product Launches


Capture Targeted Traffic in the Most Competitive Niche Markets

Social list building is crucial to succeed in today’s world. But it takes strategy. The number one reason why Facebook campaigns fail is due to the lack of knowledge of the target audience.

This course will show you how to research your target audience, create winning ad copy that resonates with them, track conversions, and scale your campaign like a professional advertising agency.

Contents and Overview

The course will kick off with the fundamentals of social list building so you are equipped to get the most out of the course with no prior experience.

Then you’ll move onto identifying your target audience so you can structure your campaigns effectively. You’ll discover Facebook’s free tool, Audience Insights, that will reveal important details about your ideal client.

Next comes conversion tracking. Facebook has a feature that allows you to track your conversions so you can see what’s working and why, and adjust your strategy accordingly.

You’ll then learn how to build converting Facebook ads quickly and easily. The image is the primary element of an ad, and the instructor will share his proven ad image tricks so you can be sure yours really grab your audience. Then, you’ll learn how to create compelling ad copy to get your audience to click.

The course will wrap up by showing you how to scale your campaign once your ads do convert. You’ll leave the course with the ability to create effective ad campaigns that turn your efforts into an unstoppable list-building machine.

What are the requirements?

  • Computer with Internet access
  • Following the step-by-step instructions and taking notes
  • $10 advertising budget for your first campaign
  • Working squeeze page / opt-in page

What am I going to get from this course?

  • Build a list of relevant subscribers in less than a week like the top 1% of Facebook marketers
  • Why you must build a list if you want to succeed
  • Discover how to build a list of highly-targeted subscribers with Facebook ads
  • How to use Facebook Ads to get leads for less than $1.00 per conversion
  • Learn how to drive laser-targeted traffic to your squeeze page with a limited budget
  • Leverage your campaigns with Conversion Tracking
  • Discover Facebook marketing strategies from a professional advertising agency
  • Quick & easy way to master indispensable skills like targeting, pricing & bidding, image selection and ad copywriting
  • How to split-test, optimize & scale your campaigns
  • ... and much more!

What is the target audience?

  • Beginner & intermediate marketers
  • Businesses of all sizes
  • Students in the process of establishing their first business

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Social List Building Fundamentals
00:51

Welcome to this training! I am really happy that you are here with me today. Are you ready to build your list? Let’s go!

02:36

Before we get started, I want to show you how this training is structured and how you’ll benefit from this class.

04:04

This course is no bs. I practice what I preach. Take a look at my Facebook Ads account and see how I collect leads for 99 cents per conversion.

Section 2: Getting Ready – Audience Research & Conversion Tracking
01:02

Do you want to know the No. 1 reason why many Facebook campaigns fail? It’s the lack of knowledge about the target audience. Let me show you why identifying your ideal client will turn your campaigns into a success story.

04:35

It’s action time! Let me show you the first step of using data to identify your target audience.

08:37

Have you ever heard about Facebook Audience Insights? It’s a 100% free tool that will unveil every detail about your ideal client. Let’s take your audience research to the next level!

11:56

In this lesson, I will show you how to create a customer avatar quickly and easily.

03:21

Do you know why I love Facebook advertising so much? Primarily because of a feature called “Conversion Tracking.” In this lesson, you’ll discover what conversion tracking is and why you should use it.

03:07

Let’s move on and install a little code on your thank you page. This will allow you to track conversions

01:13

You don’t want to install the conversion pixel yourself? No problem, because I will show you a website to get your pixel installed for only $5.

Section 3: How To Build An Email List With Facebook Ads
16:28

Great! Now it’s time to drive some serious traffic to your squeeze page. In this video, you can look over my shoulder and discover how I build converting Facebook Ads quickly and easily. Are you ready?

06:48

In this lesson, we’ll discover the bidding and pricing section inside your Facebook Ads account.

05:46

The ad image is the primary element of a Facebook ad. Let me show you how to get access to ShutterStock’s virtually infinite image library for free.

03:05

My three little ad image tricks will change the way you do Facebook advertising. I hope you are excited!

03:49

Before you hit the “Create Ad” button, I want to give you my formula to write a winning ad copy in no time.

07:23

Let me show you how testing different ads will turn your Facebook advertising efforts into an unstoppable list building machine.

05:36

You have an ad that is converting? Great, because in this video we’ll cover how to scale a campaign like a professional advertising agency.

00:43

Congratulations, you made it until the end of this course. Take action and start building your list today!

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Instructor Biography

Sandor Kiss, Teaching 99,000+ Students, Performance Marketer

Hi, I'm Sandor!

I am passionate entrepreneur and performance marketer with ten thousands happy students.

Let me tell you my story...

At the age of 16, I founded my first online business. After being a full-time CPA marketer for more than 5 years, I decided to shift gears and use my skills to build companies.

Ever since, I have been lucky enough to do what I love the most: entrepreneurship, travelling the world, pushing my comfort zone and discovering things that I couldn't learn in the classroom.

One year ago, I decided to take the next step and share my knowledge with those who are ready to start their own business. This decision brought me to Udemy, where I am able to combine my biggest talents: entrepreneurship, marketing and teaching.

My teaching philosophy on Udemy is simple: I am crafting trainings that I wish I had available to me when I started my first company.

My courses serve a very important goal: helping you to transform your life and becoming a successful entrepreneur and marketer.

I've seen the impact a solid business can have on someone's life. That's why I can only encourage you not to miss out on this opportunity.

As of today, I've sold more than 250,000 trainings, established multiple successful online businesses and coached hundreds of students.

So, that's my story. But now, I just want to ask you a simple question.

Do you want some help?

Do you want to establish your own business, become an entrepreneur or simply generate more revenue from your current business?

Great, because I am sure I am going to be able to help you. Feel free to check out my course portfolio and let's see if we can work together.

Best Regards,

Sandor Kiss

Instructor Biography

Patrick Dermak, Entrepreneur, Performance Marketer & Coach


I am passionate entrepreneur, performance marketer and one of Udemy's top instructors.

Let me tell you my story:

After graduating from high school, I had the passion to become a lawyer. During law school, I worked for leading law firms like Baker & McKenzie, Freshfields, Deloitte and the German Ministry of Justice.

I was a top student and really enjoyed what I had been doing. But somehow it didn't feel right, I needed to take a break and rethink my life.

In my third year of law school, I decided to spend a year abroad and take the chance to obtain a Master's Degree in Intellectual Property Law in the wonderful Silicon Valley.

I packed my stuff, booked a flight to California, but had absolutely no clue how much my life would turned upside down.

Long story short: I found the inspiration I had been looking for all my life.

Almost every person I met was a founder. Some of them failed 9 times in a row, but they kept on trying until they succeeded. Some of them were just 18 years old, some of them were 70.

I wanted to become just like them. I had no clue how to get started, but what I did have was plenty of passion and energy to make things happen.

I spent the daytime in the library studying for my exams and worked at night to build my first business.

It took me almost one year to succeed working 100+ hours a week, but I stuck at it and eventually got it right and established my first successful online business. I didn't make millions, but it gave me the necessary confidence to keep going and realize what I truly wanted:

To build businesses and change the life of other people.

Today, I am the CEO & co-founder of Baydream Media, a digital media publishing company. Besides that, I am the co-founder of Adbaker and Madfox Media, two performance marketing agencies with offices in Munich, Cologne & New York. Together with my team we are consulting with start-ups, medium and large sized companies. My primary field of expertise is Facebook advertising, funnel design and customer relationship management.

One year ago, I decided to take the next step and share my knowledge with those who are ready to grow their own business. This decision brought me to Udemy, were I am able to combine my biggest talents: entrepreneurship, marketing and teaching.

By today, I've sold more than 250,000 trainings, established multiple successful online businesses and coached hundreds of students, revealing the power of scaling businesses with Facebook Ads.

Feel free to check out my course portfolio and let's see if we can work together.

Best,

Patrick

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