Niche Marketing made easy
3.7 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
238 students enrolled
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Niche Marketing made easy

Learn how to identify and market your business to a niche market.Building your customer base and achieving higher sales.
3.7 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
238 students enrolled
Created by Wolf Matejek
Last updated 4/2013
English
Price: $25
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Discover "how to find your niche"
  • Realise the importance of having a niche
  • Marketing successfully within your niche
  • Getting in touch with your prospective buyers
View Curriculum
Requirements
  • No special requirements, apart from wanting to learn more about Niche Marketing
  • A willingness to take action
Description

In this course I am outlining to you the importance of having a market niche to focus on, rather than marketing your small business, services and/or products to the masses.

If you are in the process of building your business and you wonder how you can find more customers interested in your services or products AND who are able to pay our fees, then this course will give you a head-start over your competition.

It really doesn't matter what kind of service or product you offer, unless you target the right buyers, you will struggle to make a living. This course is set out in easy steps that you learn and you will be able to put into practice with little effort.

In addition and as a bonus I have also included the audio files of this course for you to download and listen to on your mp3 player.

Who is the target audience?
  • New business start-ups
  • Existing small business owners
  • Therapists, Coaches, Entrepreneurs
  • Product creators
  • Service providers
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Curriculum For This Course
Expand All 12 Lectures Collapse All 12 Lectures 01:41:19
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Welcome to your session
1 Lecture 04:08

Welcome to your niche marketing training course. It is an informative course with explanations, tips and tricks of how to market your business, services or products to prospective buyers. If you are interested to learn how you can increase your profits, do join me on this journey.

Not only will I talk you through the video and steps involved, but you will also be able to download the slides of each session as a PDF as well as the mp3's of all sessions.

Preview 04:08
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The Benefits of Niche Marketing
3 Lectures 23:36
You will discover the benefits of marketing your business to a niche, which may not be apparent to you right now. But they are definately worth knowing about.
Preview 04:18

Before you can market within a niche you will need to know the various types of niches available to you. In this session it all becomes so much clearer.
Preview 13:00

In the last session you discovered the various types of niches, now it is time to make your niche selection process go smoothly.
How to select the right niche
06:18
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The 5 step method
5 Lectures 01:00:35
In this first section of the '5 Step method' you'll find out how to identify your niche and target the prospctive buyers within it.
Identifying & targetting
05:51

How to research and find your niche is topic 2 in this section.
Finding your niche market
07:44

Testimonials are worth their weight in gold. What are the best types of testimonials and how to get them, is being discussed in this third part of the '5 Step Method'.
Collect testimonials
08:10

What are the best tools to use in your niche marketing strategy? And how to  create them?
Creating niche marketing tools
28:36

Finally you will learn how to put the previous information into a neat package to contact the buyers in your chosen niche.
Contact your niche market
10:14
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Important
2 Lectures 10:53
Keeping in touch with your prospective buyers, without spamming, annoying or losing them.
Communicate often
07:06

Now that you know how to niche market... Don't stop! The market is yours to dominate.
More niches are better than one
03:47
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Ready to rumble
1 Lecture 02:07
Quick re-cap on what you have learnt. Time to go and grow your business.
Go forth and grow your business
02:07
About the Instructor
Wolf Matejek
4.3 Average rating
6 Reviews
573 Students
3 Courses
Entrepreneur, Business Coach, Author & Trainer

Wolf has for more than a decade been helping passionate people like yourself, in building their own successful and profitable service businesses.

He states his reasons for wanting to help people to be the best they can, as: "You are the person that inspires me to use my business coaching, mentoring and training skills in making your business a success."

As a trainer Wolf has travelled across the world, delivering programmes on a diversity of subjects including soft-skills, motivational programmes as well as bespoke IT applications.

His website can be found at http://www.wmresourcesltd.com .