Email Marketing Made Easy: How to Build an Email List Fast

How to build your email list to grow your business, sell more products, and increase your income and influence.
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  • Lectures 23
  • Contents Video: 5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 11/2014 English

Course Description

Build Your Email List and Attract Your First 1,000 Email Subscribers in Just 30 Days!

Hi there, I'm Tom Corson-Knowles, #1 bestselling author of more than 20 books including Email Marketing Mastery and The Kindle Publishing Bible. I want to show you how I built an email list of more than 10,000 loyal subscribers.

But, even more importantly, I want to show you how to build a sustainable, profitable online business that brings in consistent monthly income. Over the past 10 years of building online businesses, I've sold millions of dollars of products and services online and learned a thing or two about marketing and building a seriously profitable online business.

This course if for you if you're looking to grow your business using email marketing.

Whether you're a complete newbie to email marketing or you've been marketing for years, this course will help you get your email marketing systems set up properly.

Here's what you'll learn in this email marketing course:

  • What an Autoresponder is and why you MUST have one to avoid legal problems and wasted time
  • How to set up your Autoresponder properly to maximize sales and follow CAN-SPAM laws
  • How to write emails that make your audience like you, trust you and buy from you
  • How to get started with email marketing for free if you have no budget
  • and much more!

Common Questions

What if I don't have a product or service to sell?

If you don't have a product or service to sell yet, don't worry! It's never too late or too early to start building your email list. The average prospective customer takes 7 "contact points" or messages to convert into a paying customer.

You can start building up "points" with your audience by adding value and helping them before you ever even have a product or service to offer.

By adding value and creating relationships first, when you do launch your first product or service, you'll already have a loyal following who will gladly buy from you and tell their friends about your business!

What if I I'm slow with technology and have no idea how to use HTML or code?

That's perfect! This course was designed for beginners and advanced email marketers alike. If you have no experience and are slow with technology, start off with Lecture 3 where I explain in detail everything you need to know to get started.

Then, all you have to do is follow my step-by-step video tutorial trainings to build your email list and get started.

If you're ready to build your email list to 1,000 subscribers and more and take your online success to a whole new level, just scroll up and click "Take This Course" now!

You can start watching the video training right away and have your email list set up and ready to go in an hour.

Here's to your success,

Tom Corson-Knowles

What are the requirements?

  • A computer, tablet or smart phone

What am I going to get from this course?

  • How to set up your email marketing systems like a pro
  • How to use an Autoresponder and advanced email marketing solutions
  • How to use analytics and data to make better marketing decisions
  • How to attract 1,000+ email subscribers in your first 3 months
  • How to avoid wasting money on expensive and overpriced email marketing solutions

What is the target audience?

  • Beginners who want to learn how to use email marketing
  • Anyone NOT using an Autoresponder for email marketing
  • Email marketers who want to grow your list even faster
  • Email marketers who are not yet using analytics and split testing to improve your conversions and sales

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction
10:40

Welcome to Email Marketing Made Easy! This is your introduction video to the course.

Grab your pen and a notebook and get ready to take notes!

15:07

In this video, I share why I created this course for you.

Section 2: Email Marketing Basics
05:21

In this video, you'll learn what an autoresponder is, how it works and why you need one for your email marketing.

04:54

In this video, Tom shares his two favorite free autoresponders:

www.Launchrock.co

www.Mailchimp.com

05:43

In this video, Tom shares info about opt-in forms and squeeze pages (also called lead pages) to help you build your email list faster.

You can sign up for Leadpages at http://goo.gl/4pJPMF

02:54

In this video, Tom explains the difference between HTML and plain text emails.

03:46

In this video, Tom gives a brief introduction to his favorite autoresponder, Aweber.

www.Aweber.com

09:06

In this video, Tom shares how to write and send broadcast emails to your entire email list or to sections of your email list.

16:57

In this video, Tom discusses how to set up follow-up series (also called autoresponder series) to deliver the right content at the right time to your email subscribers. Once you set up your follow up series system, your email marketing will do the rest of the work for you.

15:19

In this lecture, Tom explains what a Squeeze page is and how to use them to grow your email list 10x faster.

Resources:

Leadpages

05:31

In this video, Tom discusses email subject lines and especially what spam words to avoid so that your subscribers receive your emails instead of having them go into spam folders.

Read more about spam words and subject lines below:

http://kb.mailchimp.com/campaigns/previews-and-tests/best-practices-for-email-subject-lines

http://blog.hubspot.com/blog/tabid/6307/bid/30684/The-Ultimate-List-of-Email-SPAM-Trigger-Words.aspx

http://emailmarketing.comm100.com/email-marketing-ebook/spam-words.aspx

01:48

In this video, Tom walks you through what an opt-in looks like and how a subscriber can add themselves to your email list.

14:01

In this video, Tom shares how to create an opt-in form to start building your email list on autopilot.

04:00

In this video, we cover what double opt-in is and the pros and cons.

03:25

In this video, Tom discusses a few key email metrics you need to keep track of and understand including email open rates, click-through rates (CTR) and spam complaints.

04:36

In this video, Tom shows you how to add subscribers manually to your email list.

You would want to use this technique when you collect emails from:

Phone calls

Public speaking

Someone emails you and requests to be on your email list

Someone requests to be on your email list via some other method

Note: Never add someone to your list unless they request you do so!

06:28

In this video, Tom shows you how to backup your email lists, autoresponders, and broadcast messages and why you need to use at least 2 forms of backup: a cloud-based backup service like Dropbox.com, box.com, or Google Drive and a physical backup like an external hard drive, flash drive or USB drive to protect your business.

Section 3: Advanced Email Marketing Strategies
09:31

Nothing creates success like integrity. Doing what you say you will do is one of the rarest and most valuable assets for success.

Nothing will destroy a business and reputation faster than a lack of integrity.

09:53

Most of us focus on short-term results and success. This lack of long-term focus makes 99% of authors and content creators undervalue their own intellectual assets and work. This video will change your whole perspective on what your content is worth!

14:02

Guest blogging is how I built my first 1,000+ email subscribers without spending a dime on marketing. It's a super powerful strategy for SEO, building traffic to your website, and building your email list (assuming you have a website that converts visitors to email subscribers).

Always remember to customize your messages to blogs in your market and provide them with high quality, unique articles that help their audience and readers. If you do that, you will succeed with guest blogging if you apply it consistently in your business. Every month, you should be posting at least 2-4 guest articles on other sites to see consistent results with this method.

05:27

When you set up your email marketing systems right from the beginning, even mistakes can make you more money and help you grow your list.

Section 4: Bonuses and Additional Training
Bonus! Webinar on Email Marketing for Authors and Entrepreneurs
01:20:44
48:46

Links and Resources Mentioned:

Free WordPress Site Builder: http://everthinggenius.com/network

Free Tweet Scheduling: http://socialoomph.com

Free coupons and discounts (some cost money): http://zenclusive.com/

Free Emal Reminder System: http://www.nudgemail.com/

Free SEO tool: http://brandyourself.com/

Free Autoresponder Email Marketing Service: http://www.benchmarkemail.com/FreeEdition

Free Web Hosting: https://www.247zilla.com/

Free publicity: http://www.helpareporter.com/sources/free

Free password manager: https://www.dashlane.com/

Learn More

You can learn more from Dan in his free course on Zero Cost Marketing Strategies www.ez.com/udemy

To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com

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Instructor Biography

Tom Corson-Knowles, Bestselling Author of Schedule Your Success

Tom Corson-Knowles is an entrepreneur, blogger and international bestselling author. He started his first business at age 13, manufacturing SAD lamps out of his father's garage.

By the time he graduated from Indiana University Kelley School of Business at age 22, Tom was already earning a full-time residual income from a business he started from his dorm room.

After taking a few years off to travel and enjoy an early "retirement," Tom decided to jump back into the business world as an entrepreneur, investor, author, coach and consultant. Today, Tom shares what he learned on his way to becoming a successful entrepreneur through his books, video courses, seminars and advanced training programs.

Tom is the author of more than 20 bestselling books including The Kindle Publishing Bible, Schedule Your Success, Rules of the Rich, and Email Marketing Mastery.

Tom is also the founder of TCK Publishing, an independent publishing company that specializes in online marketing.

Learn more with Tom for free on the Publishing Profits Podcast show where he interviews bestselling authors and business tycoons every week to show you how to create the business and lifestyle of your dreams.

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