You may be in business or you may be thinking of starting out as an internet marketer or an affiliate marketer. The key thing in any online business is to have a list and / or build a list of interested prospects / potential customers and to communicate with that list on a regular basis.
It's all very well have 'likes' and 'followers' or even 'subscribers' to your channel - but if you want to 'make sure' that a message is delivered to your target customers - you need to communicate with them directly ... straight into their inbox! Email marketing remains THE most effective way to make money online. Having one millon likes on your fanpage is useless, if you have no idea who those people are or how to get in touch with them at the click of a button!
The thing you should always remember is that 'the money is in the list'!! And your list, is your list. People who are associates on social media platforms such as Facebook or Instagram, are not 'yours'... they belong to Facebook or Instagram. The key is to get them to opt into your list, and to encourage them to want to hear from you... which means giving them things of perceived value and to nuture your list carefully.
Email marketing fell out of fashion for a while, but its made a resurgance as internet marketers experiemented with other methods, but soon realised that email is the most effective way to build your online business. One name on your list is said to be worth approx one dollar in terms of potential sales that can be made with the right emailing technique, so a database of 20,000 names could potentially be worth $20,000 in annual sales to you - when you know how to treat the list right.
On this course we bust popular myths. We look at email content and frequency... we cover what types of emails to send and when and how... everything is step by step. No previous knowledge is assumed.
This course covers how to export your contacts list from wherever they might be now, so that you can start building a list (you don't have to start from NIL)! The more names you have, the more your list is worth. We show you how to compare and contrast the popular email responders out there - what to look for and how to effectively compare prices. We'll show you how to get a free trial of the email software we look at, so that you can copy exactly what you are shown.
In an internet marketers toolkit, an email software is a necessary item. It's not a 'nice to have' but an essential. It's what your entire business model is based around, so if you are interested in making money online, becoming an affiliate marketers or just learning more about internet marketing, then this is the course for you.
Lisa Newton BA MSc AAT has a masters degree in Investment Management and a first class honours degree in Accounting with Marketing. She formed her first company in 2004 with £150 in the same month of graduating from City University, London UK. Lisa has never had a full time 9 to 5 job in her life. She's a serial entrepreneur and author who holds directorships in various industries including telecoms, property management, publishing, hair & beauty as well as finance. She has won various awards in Business including: Young Entrepreneur of the Year Award 2007, in 2008 Enterprising Business Award, in 2016 BE Mogul Award and has been nominated and shortlisted in numerous others. In 2011 and in 2012 one of her companies won Best Accounting Franchisor Award. In 2015 and 2017 one of her companies won Best Bookkeeping Business London (Accountancy International Awards).
Lisa's books include: How to write a book in two weeks, Constant Cashflow, Make the most of your money, How to start your own bookkeeping business, Cosmic ordering with Vision Boards, How to Franchise Your Business and Quickbooks Online The Handbook. Some of the books are in audio-format on itunes and audible.
Lisa hosts her own show The Authors Podcast which can be found on the iTunes channel.
Lisa supports the charity The MS Society. A speaker, coach, consultant and an avid networker, Lisa enjoys meeting people and working on projects with like-minded individuals.
In her spare time, Lisa likes traveling, dancing salsa, writing books, learning languages, meditation, yoga and cosmic ordering.