Email Marketing Domination: Write Emails That Convert
4.0 (4 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
358 students enrolled
Wishlisted Wishlist

Please confirm that you want to add Email Marketing Domination: Write Emails That Convert to your Wishlist.

Add to Wishlist

Email Marketing Domination: Write Emails That Convert

Learn how to develop an effective email campaign by writing emails that people will open.
4.0 (4 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
358 students enrolled
Created by Matt Schmidt
Last updated 1/2016
English
Current price: $10 Original price: $20 Discount: 50% off
1 day left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 3 mins on-demand audio
  • 3 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Develop a winning stratgey for an email marketing campaign.
  • Target aspects of an audience for an effective marketing campaign.
  • Understand ways to write emails that grab the attention of subscribers.
View Curriculum
Requirements
  • You should be familiar with what email marketing is.
  • Understand the value of email as a communication tool.
Description

Has this happened to you?

You’ve setup a list, added a few emails into your autoresponder, sent people to a squeeze page, given them a gift in exchange for their email. Then you sit there and wonder why people don’t open up your emails. You check your stats and wonder why you only get only a handful each day if any.

The truth is only certain people open emails from the right type of people. There is only so much time in the day and people are only going to engage those emails that interest them. You think the same thing your emails, and everybody else does the same thing.

So what does this mean for you and your email marketing efforts?

If you’re actively running an email campaign and you want to get your emails opened more often, you have to become someone that people respect, and actually want to hear from. This starts by respecting the people you want as subscribers.

You have to provide your subscribers with more information, with better information. You have to be more trustworthy, more respected, more well liked. It starts with writing the email they actually look forward to and will read through it. This course will show you how.

Section One looks at the basics of email campaigns.

Section Two covers the goals you need to consider in the email campaign.

Section Three shows what to consider when writing emails.

Section Four discusses specific types of emails to write.

Section Five has strategies for continued success in your email marketing campaign.

Success in email marketing comes down to the relationship your forge with potential subscribers. The method you write your emails keeps that rapport going.

Who is the target audience?
  • Small business owners who want to develop an effective email campaign.
  • Marketers who wish to improve the performance of email marketing.
  • Individuals who want to use email marketing for their business or cause.
Students Who Viewed This Course Also Viewed
Curriculum For This Course
Expand All 21 Lectures Collapse All 21 Lectures 01:03:56
+
Introduction
1 Lecture 01:54
+
Starting An Email Campaign
3 Lectures 09:53
+
Goals Of Email Campaign
4 Lectures 10:48
Purpose For Email Campaign
02:14

Organize Email Campaign
02:16

Building Credibility
02:50

Build Rapport
03:28
+
Writing Emails
4 Lectures 11:17
Writing Emails Part 1
03:33

Writing Emails Part Two
04:47

Writing Headlines
3 pages

Writing Your Own Emails
02:57
+
Writing Types Of Emails
4 Lectures 08:47
Writing Content Emails
02:28

Writing Free Gift Emails
01:25

Writing Promotional Emails
02:11

Writing Feedback Emails
02:43
+
Follow Up For Email Campaign
5 Lectures 10:17
How Often Do You Email?
02:55

Tracking Success
4 pages

Segmenting Your List
03:51

Continued Success
03:00

Conclusion
00:31
About the Instructor
Matt Schmidt
3.7 Average rating
182 Reviews
12,016 Students
25 Courses
Career Coach | Online Educator

Matt is a Certified Career Coach and Resume Writer with a Masters Degree in Human Resources Management. For over sixteen years he worked in employment and training programs helping hundreds of individuals reach their career goals. 

Matt offers courses in business and career development. His courses focus on areas like Linkedin, freelancing, job search, and career change. If you have any questions or would like to send a message, feel free contact him through the Udemy messaging system.