ALL NEW! ActiveCampaign QuickStart - Marketing Automation

Get up and running with email marketing automation quickly with ActiveCampaign. Marketing automation simplified.
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  • Lectures 43
  • Contents Video: 5.5 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 8/2014 English

Course Description

ALL NEW!!!

LATEST Course Updates:

September 2016 - Added a module on Site Tracking.

The new course is also designed to be more scenario based. Do you want to know how to take and optin for a lead magnet (free optin bribe), deliver that lead magnet, move that person onto an up sell sequence, if they buy, do some post purchase automation to stop the the up sell sequence and start an onboarding sequence?

Well it is all in here.

OVER 1900 SUCCESSFUL STUDENTS HAVE TAKEN THIS COURSE ALREADY

Take the course for 30 full days, risk free - there's a full, no questions asked ever refund policy!

This course will teach you how to quickly and easily get started with the powerful email marketing and automaton platform, ActiveCampaign. ActiveCampaign leaves other systems like MailChimp and AWeber for dead with its advanced marketing automaton features that allow you to build automated sequences to respond to your customers behaviour and match them with just the information they are looking for. And you can get started for half the price of AWeber!

If you run a website or a business and you want to gather leads, and create email marketing to turn them into customers, this course is for you.

You will get all the information you need to set up a complete email marketing system for your business.

Get the right message, to the right person at the right time.

What are the requirements?

  • Basic familiarisation with a computer, email and the Internet

What am I going to get from this course?

  • By the end of this course you will be able to capture your potential customers emails address and manage and automate your email communications
  • In this course you will learn how to structure and segment your 'list' of customers
  • Create forms to capture customer details
  • Mange contacts and learn about your customers
  • Set up email campaigns
  • Use reports to modify and hone your message
  • Create sales automaton to put your marketing on auto-pilot
  • Integrate ActiveCampaign with other systems like Stripe and Xero

What is the target audience?

  • Website owners who want to grow their audience and automate their sales process
  • Anyone who wants to create an email list for their business or website
  • Anyone who wants to engage better with their existing email list
  • Anyone who wants to automate and scale their business

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Welcome
09:39

Welcome to the newly designed and up to date course. Redesigned from the ground up to get you up and running with ActiveCampaign quickly.

08:47

Review of the different ActiveCampaign plans and some information on which one might be right for you.

05:08

Site tracking is a powerful feature that will not only allow you to track what pages your subscribers visit, but use those page visits as triggers for your automations. 

06:01

An overview of the ActiveCampaign dashboard and an orientation to the system.

Section 2: NEW - Using Tags
Introduction To Tags - The What & Why
Preview
16:23
Tagging Strategy
09:47
The Tag Manager
03:42
Section 3: NEW - Using Lists
Lists - Overview & Strategy
15:28
Create A List
03:34
Custom Fields
03:29
10:01

Covers importing (and tagging) contacts from a CSV file.

List Segments
05:14
Section 4: NEW - Using Forms
Forms - Overview
17:13
Creating Inline Forms
15:52
Integrating Forms
04:10
WordPress Plugin
05:00
Other Form Types
06:52
Section 5: NEW - Contacts
Contacts - Overview
05:12
Manually Adding Contacts
01:41
Contact Details
Preview
06:34
Bulk Editor
04:59
Advanced Search
05:09
Section 6: NEW - Campaigns
Campaigns - Overview
06:07
Standard Campaigns
12:49
05:38

Use the custom HTML editor to create your own emails.
My friend Ian Brodie has a great template for this, grab it in the link section.

Past Campaigns
01:56
04:16

Learn how to install your own templates into ActiveCampaign

Section 7: NEW - Automations
Automations - Overview
18:24
Lead Magnet Automation
11:55
Automation Drill-down
02:42
Upsell Automation
09:27
07:15

Learn how you can import ready-made automations straight into your account.

Post Purchase Automation
09:10
Organising Automations
05:08
Section 8: NEW - Reporting
Contacts
05:28
Campaigns
04:56
Automations
04:23
Section 9: Integration
16:09

There are several ways and levels that ActiveCampaign can integrate with other products. This module gives you an overview of how to integrate some popular services with ActiveCampaign

Section 10: CRM / Deal Pipelines
CRM Overview
09:33
CRM Pipelines
04:58
Working With Deals
14:12
CRM / Deal Automations
05:47
Section 11: Thank You
Thank You
00:44

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Instructor Biography

Barry Moore, Head honcho at The Active Marketer

Barry is a former a eCommerce and technology manager for some of Australia's most well known brands. He now owns and runs Brand Engine Media, a digital agency specialising in online marketing and conversion.

He also runs "The Active Marketer" a website dedicated to getting the most out of marketing automation.

An 18 year veteran of online business, Barry has extensive experience in Internet strategy, website development, online marketing, email marketing automation and conversion rate optimisation.

Barry is also a published author, presenter, host of "The Active Marketer" podcast and the co-host of "The Brand Engine" podcast, weekly shows dedicated to helping small business owners take control on their online presence, build their brand and automate their business.

In addition to running his own business Barry provides coaching an mentoring to those trying to establish their own brand online.

Barry has a BSc degree in communications and is an pilot and avid motorcyclist and surfer. When he is not on the Internet you can usually find him in the air or in the surf.

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