Email Copywriting Strategy

Write Your Email Copy So Your Subscribers Last A Lifetime
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  • Lectures 20
  • Length 1.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 11/2015 English

Course Description

Are You Frustrated Because You’re Not Sure HOW To Write Email Copy?

Let’s face it, it’s easy to be a “churn and burn” marketer and just spam the heck out of your subscribers.

But, you probably realize that writing in that way will never yield any fruitful rewards.

You realize by now that the true rewards are reserved for those who interact with their end users in a way that invokes trust, confidence, rapport, and prestige.

If You’d Love To Pick My Brain, Ask Me Anything You Want About Email Copywriting, As Well As Learn What Mentality To Have As You Artfully Compose Emails, You’ll Love This Course!

I’m not going to hype this course with any fanfare or ballyhoo.

You either realize what I have to offer (5 years of email marketing experience, countless subscribers who swear that my style rocks), or you’re just not interested in being a longterm email marketer.

So If You’re Frustrated That Your Email Subscribers Opt-Out...

Or even worse - if they mark you as spam, or just plain ignore you...

Then enroll in this course now - so you can finally have the prestige and rapport that’s only possible when your susbcribers know you, like you, and trust you.

You’ll Also Have Me To Support You One On One!

I’m not ashamed to mention that I live on my computer 24/7.

I come from the tech world where customer support was always the top priority; so I can’t help it! Helping you is literally ingrained in my DNA.

So if you’d like to study alongside me, and have an email copywriting coach for the cost of a few peanuts...

Then you’re going to love every second of this course, and the relationship we develop shall last indefinitely, if you let it.

Talk later, and I’ll see you on the inside.

Mike “The Email Poet” DeVincent

Enroll Now, So You Can Finally Interact With Your Subscribers In A Way That Builds Massive Rapport While Establishing Massive Goodwill And Prestige!

What are the requirements?

  • You'll need to have a basic level of email copywriting understanding. This course is largely theoretical and high level strategy, so you'll learn HOW to write, not WHAT to write

What am I going to get from this course?

  • "Talk" to your subscribers in the easiest way possible
  • Tap into the perfect mentality to have when you write emails
  • Easily and automatically bond with your subscribers
  • Invoke crystal clarity regarding what to focus on as you write emails
  • Alienate yourself in a good way, so your subscribers stick with you for years, if not their entire life
  • Make your end users anxious using scarcity and take aways

Who is the target audience?

  • If you'd like to pick my brain (a 5 year email veteran) as to what mentality I have when I write email copy, you'll like this course
  • If you're not sure HOW to write to your subscribers, you'll love this course
  • If you'd like to ask me any copywriting question that you'd like, you'll definitely benefit tremendously from this course
  • If you're already an advanced email copywriter, and know how to treat your subscribers well, DO NOT get this course
  • If you don't love email marketing, DO NOT get this course

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction To Email Copywriting Strategy
Why I Created This Course And Why You Should Watch Every Single Slide
Email Marketing Is A Lifestyle
How Do You Talk
Section 2: Digging Deeper Into How To Write At A High Level
Friends Are Worth More Than Subscribers
Learn How To Talk
What Type Of Menality To Have When You Send Emails
How Do You Treat Your Friends
Sample Emails
9 pages
Section 3: Practice Exercise - Interact With Me And Ask Questions
Practice Exercise
Section 4: Connecting With Your Subscribers By Asking Questions
How To Easily And Automatically Bond With Your Subscribers
Sample Question Emails
2 pages
Section 5: Standing Out, Invoking Scarcity And Developing Prestige
Alienate Yourself In A Good Way
Never Focus On Yourself
Make Your Subscribers Anxious
95% Of Email Marketers Are Jackasses
People Love Entertainment. They Actively Seek It. They Crave It
Section 6: Closing Thesis
Pretend Like You're Watering Flowers
How To Go Forward
Section 7: Course Attachments
Email Copywriting Cheat Sheet
8 pages
Section 8: Bonus Lecture

In this juicy bonus lecture I'm going to share a huge boatload of bonus gifts, cheat sheets, checklists, reports, and ebooks. Topics include: email list building, email copywriting, social media automation, course creation, my personal Solo Ad Rolodex, and a ton of other awesome goodies.

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Instructor Biography

Mike DeVincent, IT nerd and experienced marketer

I'm an IT nerd who grew up in, and resides in the greater Boston area.

I've worked IT for some of the biggest and coolest organizations on the planet.

My passion for being an entrepreneur, in conjunction with significant experience in the technology world has lead me to have quite the fascinating array of skills.

I'm an avid blogger, publisher, and instructor with a passion for entrepreneurship, IT security, and technology.

I'm also a seasoned email marketing veteran, sending emails daily since 2011 which equates to over a million promotional emails sent.

My goal on Udemy is to help you better harness your interest in business and technology, so you can finally have the freedom and confidence that's only possible when you realize your own potential, even if it's far wilder than what you had in mind.

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