If you’re looking to make money online, or even if you just want to increase the profits of your existing business; creating an eCommerce store is an excellent strategy. Scratch that: this is 100% the best way to make money online and that goes for hobbyists, entrepreneurs, bloggers and small businesses alike.
Bold claim? Sure is! But read on to find out why we can be confident in making it.
So just what is eCommerce? Of course the term refers to online commerce: i.e. selling products online.
But while eCommerce could mean selling an eBook from a landing page, it is most often used to refer more exclusively to online shops that sell multiple products and that have a particular layout and set-up. The most popular example of an ‘eCommerce store’ is undoubtedly Amazon. This acts just like a high street store and allows you to browse products at your leisure and add them to a shopping cart. The only difference is that you can do all this from the comfort of your home and once you check out, the products are the simply delivered to you wherever you are.
It’s a familiar concept, but what makes it so important?
Why eCommerce is the Future
#1 eCommerce is Growing
The first thing you need to recognize is that eCommerce is growing. In the early days, people were uncertain about spending money online and found that it was daunting handing over their card details and trusting in a supplier that they couldn’t meet face to face.
But now look at companies like Amazon and eBay. These are household names around the world and everyone from the young and tech savvy to the elderly are now happy to shop with them. These companies have helped many people to put aside any concerns they might have had regarding eCommerce and to trust in buying online.
And eCommerce is growing as well doing massive business.
For proof, you need look no further than stats from ‘Cyber Monday’. Cyber Monday is a national holiday of sorts where online retailers are anticipated to lower their prices. It follows Black Friday but these days it tends to do nearly as much business – and it’s growing rapidly.
For example, in 2014 Cyber Monday created a total of $2.59 billion sales online. That’s no small number but in 2015 this was increased to $3.19 billion. That’s a huge increase. $2.28 billion of these were on desktop (versus $2.04 billion last year) while $838 million were through mobile devices (versus $548 million).
Across all devices, Cyber Monday increased by 21%!
Seeing as Amazon is probably the best known online retailer, how is its growth going? Well, the company sold a total of $107.01 billion worth of products in 2015. The company employees 230,800 and there are 304 million active Amazon customer accounts. The brand is worth $47.73 billion and this is only expected to continue to grow as well.
The story is the same across the board. People are becoming more and more familiar with eCommerce and high-street stores are struggling. This is undoubtedly the future of selling and it’s easy to see why.
#2 It’s Convenient
So what is it that has led to such growth in eCommerce? Well, the simple fact of the matter is that online sales benefit everyone. The only reason online sales haven’t already dwarfed physical sales is probably the fact that some people still don’t trust shopping online or aren’t sure how to go about it. Over time this concern will be eroded more and more – while tools like PayPal will make it easier and safer than ever before.
When you sell products online, it means that you don’t have to employ staff and you don’t have to rent the same amount of physical space. You’ll need somewhere to store your products (unless you’re drop shipping) but other than that, your only costs will be hosting, shipping and web design.
Lower overheads mean more profit for you but they also mean lower prices for customers. Customers now have the ability to order products online conveniently but on top of that, they’ll be getting them for a much lower price.
There’s also greater versatility in terms of what you can sell. With an eCommerce store you can sell physical products which will require some up-front investment. But
There’s also a lot less up-front cost. If you wanted to set up a high-street store, then you would need to be willing to spend a large amount of money to rent the physical space, to invest in the stock and to manage staff etc.
However, if you are setting up an online store then all you’re going to need is some inventory to sell (perhaps not if you are going to be selling digital products or acting as an affiliate) and a website. It takes just a few clicks to set up an eCommerce store and that means you can have one up and running in minutes for a negligible cost.
#3 It’s the Best Way to Monetize a Website
The last two examples explain why businesses should launch their own eCommerce stores and why you might consider launching an eCommerce store as your business. But you should also sit up and take notice if you run a blog or website already and you’re just looking for a way to monetize it.
Why? Because it’s actually one of the most effective methods there is of making money from a website.
Until now, you likely have been relying on one of several methods to make money online. Perhaps you’re making ads from advertising on your website (Google AdSense for example) or maybe you’re making money by selling an affiliate product.
In either of those scenarios, it’s important to recognize that you have placed yourself at the bottom of the ‘foodchain’. In other words, you’re being paid by those advertisers and product creators in order to send business their way. The fact that they’re happy to continue paying you, means that they’re making more money that that from you. In other words, they’re earning more from your visitors than you are! You’re getting a small share of their profit but they’re taking home the lion’s share. And in fact, you’re essentially doing their work for them!
And that’s why you’ll typically earn about 1-50 cents per click on an advert. Meaning in turn that you’re going to need hundreds of thousands of visitors to your site a day to make any reasonable money. Compare this with selling your own products and making $20-50 ach time. Of course it’s much easier to get someone to click on an advert than it is to get them to buy something – but not as much easier as you think if you have decent products and you’re running your store well. The bottom line? You can make a living from a website with just a few hundred daily visitors instead.
If you have an eCommerce store, then the buck stops with you. Now you’re making the maximum profit from your customers because you’re selling something to them and keeping the difference. What’s more, is that you’re keeping your visitors on your site and engaged with your brand. You’re not sending them away, you’re keeping them right where you want them and making a real difference to the way they see you.
Finally, selling eCommerce products is better than selling digital products or affiliate products because it’s something that anyone can appreciate. Only a very specific type of person buys eBooks about making money online. Phone cases and clothes though? That has a much broader appeal!
Try putting an eCommerce store on your existing website and just see what a difference it makes to your profits. And the potential for growth is MASSIVE.
What You’ll Learn
So with all that in mind then, it’s definitely worth learning how to create an eCommerce store so that you can start maximizing your online earnings. And potentially, so that you can turn your small website into your very own global brand selling products that get you really excited!
That’s where this course comes in. Here, you will learn:
How to run an online store and create an effective business model
In short, you’ll learn how to create an eCommerce business or add eCommerce to your existing model in simple, easy steps. From there, you’ll then be shown multiple ways you can increase your profits and turn that business into a huge success.
Are you ready? Let’s start selling online!
What is eCommerce and Why You Should Take Notice?
Why eCommerce is the Future? What You’ll Learn
For High Street Stores, As a Side Business, For Bloggers and Marketers, Some Examples of eCommerce Business Models and Where to Find Products to Sell
start building an eCommerce store!
An Introduction to WordPress, Setting Up, Installation, Themes and Set-Up
Correction for Lecture 5 concerning WooCommerce
The Top eCommerce Platforms to Choose From, Hosted Solutions and Self-Hosted Solutions
Brief Introduction to Shopify
Brief Introduction to WooCommerce
Laying Out Your Store
Pricing Strategies, Persuasive Writing and Split Testing
SEO, Content Marketing, Social Media and PPC
Recap on What You Learned so Far
eBook including the complete section
ًWill walk you through the overview of Shopify and making comparison to you why Shopify is the best.
In order to get started with Shopify, you have to sign up for one of the monthly / yearly plans. We will make a detail comparison to you and help you to choose the one that's budget friendly.
After choosing your plan, We will walk you through the dashboard of Shopify and teach you how to configuration your account.
Shopify has taken care every technical stuff, the next thing you need to do is choosing an appealing template and you're ready to go. Besides, We will teach you how to set up your payment and shipping methods too.
You do not simply sell anything online. There is a method to do it strategically. We will teach you how to identify the hot selling products that are in high demand, trending and popular that people will pay you for it.
Shopping cart and buy button are the most important elements in your e-store. In order to make sure that your payment will be in your bank account on time without any problems, We will teach you how to create a buy button correctly.
We guess this will be the most exciting module in this training course - you can launch your e-store in literally a few hours and start seeing results coming in!
Selling your own products isn't the only way to generate income. In case you don't have your own stock and you wish to become an e-commerce merchant, We will teach you how to become an affiliate or dropship seller through Shopify.
What if you already have an e-store at another platform but you wish to switch to Shopify? No worry! We will guide you through the process to import your e-store to Shopify at ease!
Facebook is a platform that no one can ignore. As the style of Facebook changes every once in a while, We will show you the latest methods to draw massive traffic from Facebook to your Shopify e-store.
The growth of Instagram is consistently increasing day by day, so this is the best chance to generate traffic from Instagram to your Shopify e-store!
If you're familiar with internet marketing, SEO is a term you can usually hear. You may know about the theory of SEO but you can't do it to bring results. We will teach you a simple and easy method to master SEO at ease to increase traffic to your e-store.
Visuals are always the best thing to attract people's attention, We will teach you the effective methods to draw traffic with video. Even if you don't possess the skills of videpgraphy, you still able to do it easily!
If you recruit affiliates to promote for you, you can increase your sales for 200% and above! However, affiliates are picky of choosing who is worth promoting for more income. We will teach you how to capture their heart and promote relentlessly for you.
Mobile shopping is getting hotter these days. Besides using laptop or desktop, people spend most of their time with their smartphone for social purpose and for shopping too! We will teach you how to use Shopify Apps to drive more traffic to notice your e-store.
When someone mention Pinterest, you will definitely associate it with beautiful pictures and sophisticated photos. Images sell better, so We are going to teach you how to utilize Pinterest to attract visitors to your e-store.
We will teach you how to use Reddit to drive more traffic to notice your e-store.
There are some optimization works you have to do to increase your exposure for more traffic. Don't worry, this is not a difficult task, We will teach you the most simple and easy way to optimize your Shopify store.
Wordpress is the foundation for your eCommerce store. Learn how to quickly install it right away.
Leave this video with an understanding of how to configure your Wordpress installation so you can maximize the effectiveness of your site.
If you don't setup WooCommerce correctly you will be in for a rude awakening later on.
Learn step-by-step how to add products to your store including the all important categorization of your content.
This video will teach you some of the best traffic methods for your eCommerce store.
Learn the day to day operations of this business by following this insightful video.
Dropshipping is technically a ‘fulfilment model’. Fulfilment in a business term of course means delivery, so in this sense, Drophipping is the manner in which orders are delivered to customers.
The Ability to Sell Physical Products, Flexibility, Reduced Risk, Branding – How to Run Your Dropshipping Business and Strengthen Your Brand and White Label Dropshipping
Crucial Tips for Finding and Working With Dropshippers
How to Choose Your Niche and the Perfect Niches to Pick
Now you have your niche, the next thing to do is to pick an actual product. From here, you can then find the manufacturer to help you provide that.
A brand is much more than just a logo and is rather an ethos – a mission statement and an approach to business. That logo simply tells people that the product or service they’re receiving adheres to the same standards as whatever else they have used from you in the past.
Quick Tips on Creating Your eCommerce Store and Pricing and Placement to Boost Sales,.
This is what you’ll use to sell your individual items in their store listing but it’s also what you’ll use on a ‘sales page’ to promote items that are of a particular high value and that you really want to shift.
In this video We are going to give you an introduction of what Alibaba is and what are the pros and cons of using Alibaba.
The process of setting up your Alibaba account and also you’ll learn what Trade Assurance is and how important this is to you.
Learn in this video how to find products in Alibaba which you can sell and what information you should be looking for in a certain product.
Discover how to determine which companies you should be dealing with on Alibaba and reduce the risk of getting yourself in a scam in this video.
In this video, learn what you should keep in mind when you contact potential suppliers and how to successfully negotiate with suppliers.
Know what you should and should not be doing with your samples and learn what you should look for when checking your products in this video.
Learn in this video how you can negotiate with your selected supplier once your sample checks out.
Know why always using the online order form from Alibaba is best for you when ordering from your chosen supplier in this video.
Learn important information about making payment through the Alibaba Secure Payment gateway and other payment-related stuff.
Learn in this video what you should do regarding having your products shipped to you. Discover what Amazon FBA is and what it means for you and your products.
Know what are the things to do when your product arrives, like inspecting the products and recording the unboxing using video.
Learn what a good product is and know how to find it in this video.
Discover in this video how to find marketable products in Alibaba which you can mark up by 100% and learn other sources of information for product and market research.
Best practices that top sellers do as well as their advice regarding searching for awesome products on Alibaba.
Learn how to narrow down your choices on good products the right way in this video.
Discover in this video the practices that only seasoned sellers do when searching for suppliers in Alibaba.
In this video, you’ll learn awesome marketing and sales strategies that successful marketers use which you can then apply on any exchange.
Know where to list your products and sell them successfully for more profits and success in your business in this video.
Discover in this video how to successfully sell your Alibaba sourced product using an advertising model and rapidly generate cash in the process.
Learn how to model yourself only after successful products or offers, figure out what you did right and repeat that and much more.
How To Register For Amazon Affiliate Program
How To Get Amazon Affiliate Approval
How To Identify Bestsellers On Amazon
Keywords Research (Google Adword, Google Trend)
Your Amazon Affiliate Site Blueprint
Ultimate Copy Formula For Your Website Post
How To Get Traffic To Your Amazon Affiliate Site
How To Optimize Your Landing Page
How To Scale Your Amazon Affiliate Business
Setting Up Your eBay Store
How To Identify Hot Selling Products?
Essential eBay Vendor Tools
How To Source Items?
How To Sell On eBay?
Price Point Strategy On eBay
eBay Traffic Building Strategies
How To Scale Your eBay Business
Social Media Content Strategy
Targeting Your Traffic
How To Build Your eCommerce Mailing List
Building Up Your Affiliate Army
Online To Offline
Secrets To Boosts Your eCommerce Sales
OMG Mastermind are a small passionate team of Internet Enthusiasts.
We have been working with persistence through the past half-decade to research and develop new and innovative home business strategies, with particular attention to online Entrepreneurs and Internet Marketers.
Our aim is to provide the Best Online Courses in the Niche of Internet Marketing, Online Business and Personal Development.