Social media has become an integral part of all marketing methods today. Whether you are a large corporation or a mom and pop store, social media can add to your bottom line. No wonder, it is seen as an intrinsic part of SEO efforts today.
SEO is about optimizing content to appear higher in search rankings. It could be on your website or on your blog, and in social media. Social media values are becoming more influential as companies try to earn better search results. Search engines now use social values, or retweets, Facebook likes and shares, and Google+1s, to help determine organic search rankings. The bottom line is integration. When you integrate SEO and social, you’ll boost your search engine relevancy.
But the question is, ‘How to integrate SEO with Social?’ It is important to have a good content strategy along with an active social media presence, links from your website to your social profiles and vice versa and social share buttons on your website or blog so people can share your content easily.
In addition to helping create a bigger footprint for your brand, social media also enables high quality content creation and link building. Both of which are crucial for SEO. In fact, newer methods, such as infographics, white papers etc have broadened the reach and depth of a SEO campaign.
This course will provide help users to understand some of the best practices for social media optimization and how to optimize its impact towards improving your rankings. It is recommended for internet marketers, social media professionals, SEO experts and all entrepreneurs.
(Note: Since this is a Webinar recording, there could be slight audio/video issues. We apologize for the same )
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Today We have gone a talk about the Social Media which is very hot and buzz right now. Everybody wants Social Media, wanted to know how can he get benefit from Social Media for SEO.
The Examples and the URL’s which are giving are More going to be about the website which we have for example we have anything which you should have for your Social Participation.
How Social Media Affects the Search?
Just kind a give an idea about the pattern about the discovery, consumption and sharing. Let say the There is person needs a digital camera. They asked their friends from Facebook, search as Google and then they asked for recommendation.
Let see What is Google plus Authorship and how it can help you to get better clicks even from ranking #3 or #4 and getting better clicks through them you are #1 and #2.
Now going back to the Common Mistake, which normally we see and these are based on the experience we have the common mistakes to avoid when you are doing Social Media.
Best Practices but how to do that?
You can optimize your social media profile of course the key to social media profile be as descriptive as possible. Ver y very important we have seen lot of brand missing is always fill outer or information structure section of the any social media platform.
How to handle content for social media? Outsourcing or doing it in-house ?
If facebook is not crawled by Google, then why it is important from search point of view?
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