How to: Retail, Bridal and Special Event Makeup Application

Everything you need to know to become a Professional Makeup Artist for Retail, Bridal & Special Events.
  • Lectures 59
  • Video 9 Hours
  • Skill level intermediate level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion

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Course Description

In this “Becoming a Makeup Artist: Bridal, Retail & Special Event Makeup” course, you will learn everything you need to know to work as a professional makeup artist in the Retail & Bridal Industries.  This “Becoming a Makeup Artist” course includes written lectures, photographic slideshows and video demonstrations. If work worked diligently the material in this course can be covered in less than two weeks.

Take this Becoming a Makeup Artist course and learn bridal retail & special event makeup application.

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What are the requirements?

  • Students participating in this course will need a basic professional makeup kit, note pad & pencil along with access to models and/or a makeup mannequin head

What am I going to get from this course?

  • Over 59 lectures and 8.5 hours of content!
  • By the end of this course you will understand the makeup techniques of the retail industry
  • By the end of this course you will understand the makeup techniques of the bridal industry
  • In this course you will learn proper client hygiene
  • After taking this course you will understand the different face shapes of your clients
  • After taking this courseyou will understand the different eye shapes of your clients
  • After taking this courseyou will understand the different lip shapes of your clients
  • In this course you will learn how to mix and match foundations to your clients skin tone
  • In this course you will learn to properly blend for bridal and retail clients
  • In this course you will learn the products of bridal & retail
  • In this course you will learn the business of bridal & retail
  • In this course you will learn different bridal looks for a variety of situations

What is the target audience?

  • This course is intended for a student who has already taken The MKC Makeup Essentials Course or has solid makeup application experience

Curriculum

Section 1: Introduction to Retail, Bridal & Special Events Makeup
8 slides
In this lecture you will be introduced to the Retail, Bridal & Special Events Makeup Course.
03:41
In this video Margaret Kimura will introduce you to the Retail, Bridal & Special Events Makeup Course.
Section 2: Hygiene
14 slides
In this lecture you will be re-introduced to professional makeup artist hygiene.
06:19
In this review from Makeup Essentials, Margaret Kimura will introduce you to the basics of professional makeup artist hygiene.
Section 3: Face Shapes
13 slides
In this lecture you will be introduced to face shapes and different application techniques used for the different shapes.
03:29
In this video Margaret Kimura will introduce you to the heart shaped face.
04:17
In this video Margaret Kimura will introduce you to the long shaped face.
04:57
In this video Margaret Kimura will introduce you to the pear shaped face.
02:41
In this video Margaret Kimura will introduce you to the oval shaped face.
03:53
In this video Margaret Kimura will introduce you to the round shaped face.
02:57
In this video Margaret Kimura will introduce you to the square shaped face.
Section 4: Eye Shapes
17 slides
In this lecture you will review Eye Shapes and the appropriate makeup for each shape.
13:22
In this video Margaret Kimura will review Eyes.
13:59
In this lecture you will review Eye Shapes and the appropriate makeup for each shape.
Section 5: Lip Shapes
10 slides
In this lecture you will review Lip Shapes and the appropriate makeup for each shape.
07:21
In this video Margaret Kimura will review Eye Shapes and the appropriate makeup for each shape.
Section 6: Color Matching
6 slides
In this lecture you will be introduced to Color Matching.
03:59
In this video Margaret Kimura will introduce you to color matching light skin tones.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment color matching for light skin.
06:05
In this video Margaret Kimura will introduce you to color matching medium skin tones.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment color matching for medium skin.
05:16
In this video Margaret Kimura will introduce you to color matching dark skin tones.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment color matching for dark skin.
Section 7: Custom Colors
3 slides
In this lecture you will be introduced to creating custom colors.
03:18
In this video Margaret Kimura will introduce you to custom colors.
Section 8: Blending
5 slides
In this lecture you will be introduced to blending.
02:07
In this video Margaret Kimura will introduce you to blending eyes.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Blending Eyes.
03:15
In this video Margaret Kimura will introduce you to blending cheeks.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Blending Cheeks.
03:43
In this video Margaret Kimura will introduce you to blending lips.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Blending Lips
Section 9: Color Schemes
2 slides
In this lecture you will be introduced to color schemes.
2 slides
In this lecture you will be introduced to complimentary colors.
6 slides
In this lecture you will be introduced to color use.
12 slides
In this lecture you will be introduced to specific color schemes.
15:25
In this video Margaret Kimura will introduce you to color schemes.
Section 10: Career Goals
6 slides
In this lecture you will be introduced to makeup artist career goals.
Section 11: Makeup Artist Image
5 slides
In this lecture you will be introduced to the makeup artist image.
Section 12: Retail
11 slides
In this lecture you will be introduced to the business of retail.
14 slides
In this lecture you will be introduced to product selling.
Section 13: Retail Product Demonstration - Video
11:37
In this video Margaret Kimura will introduce you to a typical retail look.
Section 14: Bridal
15 slides
In this lecture you will be introduced to the business of bridal.
Section 15: Bridal Looks
14:33
In this video Margaret Kimura will introduce you to a typical bridal natural look.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Natural Bridal Look
35:37
In this video Margaret Kimura will introduce you to a typical bridal vintage look.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Vintage Bridal Look
15:32
In this video Margaret Kimura will introduce you to a typical bridal glamor look.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Glamorous Bridal Look.
31:25
In this video Margaret Kimura will introduce you to a typical bridal provocative look.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Provocative Bridal Look.
27:54
In this video Margaret Kimura will introduce you to a typical bridal modern look.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Modern Bridal Look.
Section 16: Special Events
12 slides
In this lecture you will be introduced to the business of special events.
04:42
In this video Margaret Kimura will introduce you to a typical special events look.
06:36
In this Video/Lecture Mashup, Margaret Kimura will review the assignment Special Events Look.
Section 17: BONUS LESSON - Face Charts
03:48
In this video Margaret Kimura will introduce you to face charts.
Section 18: Testing
2 slides
In this assignment you will be required to complete a final exam covering everything you have learned in this program.
Section 19: Closing Statement
03:00
In this video Margaret Kimura congratulate's students, reviews the program that has just been completed and makes recommendations.

Instructor Biography

Makeup/Hair & Author Margaret Kimura , Believe in yourself, have faith in yourself, strive.

Margaret Kimura was born and raised in Los Angeles, California. Being of a Japanese heritage seemed at first a stumbling block. In her insightful book, "Asian Beauty", she reveals, "Beauty is a subjective notion at best, but that doesn't seem to matter when you're an Asian-American teenager growing up in Southern California, where beauty is synonymous with long blond hair and blue eyes. Finding out where I fit into the beauty equation twenty years ago was difficult and painful at best. Yet from this conflict, she pushed on and taught herself about the world of cosmetics. " I've never set limits for myself. I'm self-taught, so I've always made my own rules instead of following someone else's. Maybe it's because I had to deal with issues of beauty when I was a teenager, and so I learned very early how to bring out the best in everyone I work with."


Since her father was a music producer, and her mother a television commercial producer, Margaret was raised steeped in the entertainment world. She first began working with makeup while most other girls her age were still playing with dolls. Margaret and her friends fell in love with the fashion industry, hoping one day to work as models or photographers. At the tender age of 12, they began copying fashion editorials, recreating the photographs they saw in magazines. Eventually, her close friend started working for the Wilhemna Agency as a model, and Margaret was the one who helped her shoot, style and put together her portfolio.


Wilhemna, impressed with the shots, began sending over models to be shot by Kimura, unaware of her young age. After graduating from high school at 15, she saved up her money and moved to Milan with a close family friend as her guardian. In Europe, she honed her craft under the tutelage of professionals, which caused her to form the opinion that the best way to learn is to be, taught by mentors, not instructors. "You can't learn makeup from a textbook." These teachers inspired her to, go way beyond [her] craft. Kimura takes this notion even further, by advising, "Become a role model and be an example. Be the person you want everyone to be."

For ten years she worked in fashion, spending time in Paris, Tokyo and New York and then returned home to Hollywood, where she used her skills in film, videos, commercials and fashion print. Some of her clientèle have included such celebrities as, Audrey Hepburn, Lisa Ling, Tom Hanks, Andie MacDowell, Snoop Dogg, Arnold Schwarzeneggar, and many others. Apart from this illustrious work, she also has obtained much success in the business world, working in marketing for a number of diverse companies as an image consultant. This modern-day Renaissance woman has also developed makeup lines for Estee Lauder and iNouvi.

Recently, she has started her own make-up line called Margaret Kimura Cosmetics and is the founder of the MKC Beauty Academy of Hollywood. Her first book "Asian Beauty," is a guide aimed specifically at women of Asian and mixed ethnicities. She felt that there was a high need for Asian women to learn about their beauty and have more examples to follow. When it comes to her career goals and achievements, she is most proud of, "the fact that I have been doing this for 27 years. I can mentor people. My greatest achievement is that I am a teacher."

Like every makeup artist, Margaret has her own unique and individual style. When asked what sets her apart from other artists, she answered, I think it is the fact that I focus on innovative style. I don't think there is a right or wrong way to do makeup. Known best for her use of the "Shadows & Light Technique," she uses lighter tones to bring out one's best features and darker tones to downplay others. Kimura has been noted to say "I know how to cover up flaws, but not who they are." She also emphasizes on the importance of blending, a skill which is most definitely one of the reasons she has such a high male clientele.

Though she has the talent to work in every area of the makeup industry she claims her application style comes from her print background, which is her first passion. "There are many different elements to makeup. One is the creative aspect, which I see as an art form that I feel allows me to be very three dimensional with my creativity. It allows me to transform a pre-existing canvas."

The beauty and fashion industries can sometimes be touted as superficial and shallow. However, an artist of the likes of Margaret Kimura brings intelligence, honesty and reality into it. Her perceptions on society, beauty, and life are all outlooks I can relate to and connect with. For all her endeavors, she has already achieved her goal of leaving a positive mark in the beauty world. I chose to write this paper on her for those very reasons.

In my telephone interview with her, I was able to ask what advice she would give to aspiring makeup artists. Her reply was, "Believe in yourself, have faith in yourself, strive. Do not let anyone tell you what you can or cannot do. Feel your passion and never, ever believe there is a cap to where you can take this. The sky is the limit."

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