Entrepreneurship: Do You Have a True Business Opportunity?

Business Ideas are a dime a dozen. Learn the difference between a great idea and a true business opportunity.
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  • Lectures 20
  • Length 42 mins
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 3/2015 English

Course Description

Having an idea for a product is not enough to be successful in our fast-paced global market. Understanding who your customers are, what the market demands, how your industry works, and where to find resources are critical skills in order to turn an idea into reality. In this course you will discover the secret to turning a business idea into a viable and sustaining product by developing a sound business idea to attract potential investors and clients.

What are the requirements?

  • Download the workbook file to fill in your quiz answers.

What am I going to get from this course?

  • Identify and understand the difference between a good idea and a true business opportunity.
  • Understand pain points in the market
  • Know how to meet a need
  • Determine credible experience
  • Evaluate your access to resources
  • Locate customers who are ready to buy
  • Value a sound business model
  • Dozens of succesful entrepreneurs giving you advice.
  • Video profiles of successful entrepreneurs
  • Business tips

What is the target audience?

  • Anyone exploring a business idea
  • First-time entrepreneurs
  • Established entrepreneurs looking to refresh their skills

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction
Intro: Who We Are
Preview
01:21
Ideas Versus Real Opportunities
Preview
02:04
The 5 Components
Article
Section 2: Meeting a Need
Entrepreneurs discuss Meeting a Need
Preview
03:30
What is a "pain point?"
Article
Will Lebeda - Founder, Energy Conservation Insulation.
Preview
04:26
Exercise: Meeting a Need
Article
3 questions

The following questions ask about meeting a need. If you can answer "true" to these questions, you may have an opportunity worth pursuing. If not, don't lose hope. You just have some work to do.

Section 3: Credible Experience
Entrepreneurs discuss having Credible Experience
05:06
What is credible experience?
Article
Exercise: Credible Experience
Article
3 questions

The following questions are about credible experience in the industry. If you can answer "true" to these questions you may have an opportunity worth pursuing. If not, don't lose hope. You just have some work to do.

Section 4: Access to Resources
Entrepreneurs discuss access to resources
02:20
Article

Your ability to find advisors, partners, materials and finances.

Exercise: Access to Resources
Article
4 questions

The following questions are about access to resources. If you can answer "true" to these questions, you may have an opportunity worth pursuing. If not, don't lose hope. You just have some work to do.

Section 5: Have Buying Customers
Entrepreneurs discuss having buying customers
04:42
Do you have customers at the ready?
Article
Exercise: Buying Customers
Article
03:14

Todd describes SiverFire Stoves products and target markets.

3 questions

The following questions are about whether or not you have buying customers ready to go. If you can answer "true" to these questions you may have an opportunity worth pursuing. If not, don't lose hope. You just have some work to do.

Section 6: Sound Business Model
Entrepreneurs discuss a sound business model
04:52
What is your business model?
Article
Exercise: Sound Business Model
Article
3 questions

The following questions are designed to see if you have a sound business model. If you can answer "true" to these questions you may have an opportunity worth pursuing. If not, don't lose hope. You just have some work to do.

Section 7: Final Opportunity Evaluation
27 questions

If you can answer "true" to most of these questions, your business idea just might be a great business opportunity!

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Instructor Biography

The Main Street Entrepreneur, Build your dream company doing what you love.

Since 1994, we have been meeting with and interviewing successful business builders. We have toured their facilities, met with their employees, observed their behavior, and recorded their stories. Our fieldwork has uncovered the critical practices successful entrepreneurs use to start and build thriving companies. When these practices are used in a new and growing venture, the probability of success goes up dramatically; when these practices are absent, the probability of failure is high. Our entrepreneurial training programs will teach you how to implement these critical practices in your own business. By mastering these concepts, you will greatly improve your odds for success.

Our team is comprised of individuals with extensive experience as entrepreneurs, business consultants and university professors. We also have an in-house film department that has interviewed and filmed hundreds of entrepreneurs around the world.

At The Main Street Entrepreneur, our mission is to provide the most innovative and engaging resources available to help aspiring entrepreneurs and business builders create successful ventures. We help turn ideas into opportunities, opportunities into business models, and business models into thriving organizations. While doing so we pledge to maintain values of exemplary leadership, continuous improvement, distinguishing service, excellent efficiency, total integrity, and a broader contribution.

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