Digital Marketing, WordPress & Blogging for Beginners
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Digital Marketing, WordPress & Blogging for Beginners

Learn digital marketing skills, step-by-step guide on how to setup your own WordPress based website and start blogging
5.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5 students enrolled
Created by Tamal Anwar
Last updated 12/2014
English
Current price: $10 Original price: $20 Discount: 50% off
30-Day Money-Back Guarantee
Includes:
  • 2.5 hours on-demand video
  • 3 Articles
  • Full lifetime access
  • Access on mobile and TV
What Will I Learn?
  • Setup digital properties
  • Setup professional online identities
  • Setup a professional website with WordPress
  • Create effective blog posts
View Curriculum
Requirements
  • Computer & internet knowledge
  • Have access to a fast internet connection
  • Have money to spend online (~$100) for the first year
  • Have credit card/PayPal or Payoneer card to make purchases online
Description

This course will take a beginner and turn him/her into an expert in digital marketing. The course material will cover topics like building personal branding online, websites with WordPress and blogging. At the end of the course you'll be able to setup digital properties, professional online identities, and create effective blog posts.

Who is the target audience?
  • Beginners in internet marketing
  • Professionals/Entrepreneurs who like to work online
  • Highly motivated individuals who have passion in learning
Curriculum For This Course
Expand All 40 Lectures Collapse All 40 Lectures 02:31:04
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Introduction to This Course
3 Lectures 03:21

A domain name is the most important asset of your online business.

  • Always try to get a .COM domain name
  • Avoid dash/hyphen (-) and numbers (0-9) in your domain name
  • Keep it short and memorable
  • Get creative when coming up with domain names
  • Register for many years at once when possible
Preview 01:37

How to Use The Course Materials
01:03

Personal Branding Checklist
00:40
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Setting Up Your Online Real Estates
4 Lectures 15:55

A domain name is the foundation of your online business. Here I have outlined some easy to follow instructions on how to register a domain name from GoDaddy & NameCheap. You will need a credit card or a PayPal account in order to make a payment. If you have a Payoneer MasterCard, you can use it in the checkout area.

Preview 03:57

Domain names are easy to obtain from online domain marketplaces or even from local internet service providers.

Everything You Need To Know About Domain Names
01:03

You need a web hosting account in order to host your website online. Now days web hosting is easy and cheap. Here I have outlined how you can register for a web hosting account through HostGator & FatCow.

HostGator 1 cent coupon code: FreeFromTamal

Signing up For Web Hosting Account (HostGator & FatCow)
06:44

You need to link up the domain name and web hosting account together in order for it to work. Here I have shared how you can configure domain name servers with both GoDaddy and NameCheap. Please note that it takes upto 48 hours for the name server changes to take effect.

Configuring the Domain Name with Web Hosting Account
04:11

Let me check what kind of a learner you are!

Digital Marketing Test 1
1 question
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Your Email Address
5 Lectures 19:19


Creating a Professional Email Signature
05:05

Setting Up A Custom Email Address
01:41

Using Your Custom Email with Gmail
08:01
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Setting Up Your Website: WordPress 101
15 Lectures 53:13

WordPress is the worlds most popular content management system, available for free and supported by developers around the world. With the WordPress CMS you can easily create powerful websites with a click of a button. No coding required!

Preview 02:31

Forgot how to log in to your website? This video shares how you can log in easily to your WordPress dashboard. Just type: www.yourdomain.com/wp-admin to log in.

How to Log-into Your WordPress Backend
01:17

An overview of the WordPress admin area and how to update to the latest version.

Welcome to WordPress & Update to Latest Version
02:40

Here are some recommended settings and option you must set after setting up WordPress.

Posts > All posts

Delete the Hello World! post by clicking on "Trash"

Pages > All Pages

Delete the Sample Page page by clicking on "Trash"

Settings > Permalinks

Set the permalink settings to "Post Name" structure and save changes. This will make the posts/page URL's easy to read and will be search friendly.

Settings > Media

Set all sizes, thumbnail size, medium size & large size to 0 (zero) and uncheck and crop checkbox. This will disable WordPress to make un-necessary copies of the same uploaded images. Save changes.

Settings > Discussion

Uncheck the link notifications/trackback option. This will help you get rid of trackback spam. Save changes.

Settings > General

Change the Site Title & Tagline to suite your need. Select your Timezone. Save changes.

Users > Your Profile

Set your First Name, Last Name and from the Display name dropdown, select your full name as the display name instead of the admin username. Save changes. You can also change the color scheme of the admin panel from this page.

Recommended Settings in WordPress
04:19

There are thousands of custom themes available for you to use on your WP site. Here I will show you how to select a template from the themes directory.

Changing the Theme/Design of Your Website
02:01

Posts & Pages are the two common formats of content you can publish through WordPress. Although they look identical but are different in nature. Here I will show you how to publish content in your WP site.

Adding a Blog Post or Page in Your Website
06:30

The navigation menu is the most important element of your website. Here I will show you how to use the built in WordPress navigation menu to display your important webpages.

Adding Menu Items in Your WordPress Site
02:59

By default the WordPress CMS shows up the blog section on the front page. In order to make your website look professional, we will need to separate the blog section from your home page.

Separating The Blog Section from Your Website
03:32

WordPress has many features built in but you can extend it's functionality by adding custom plugins. Here I will show you how to install plugins by adding a login lockdown plugin.

The plugin featured in this video is called "Login LockDown" link to the plugin below.

How to Install a Plugin into WordPress
04:21

Let's change a theme one more time with the upload feature. You will need the theme package in a .ZIP file in your computer.

The theme I used "Indicate" download link is the the external resources below.

Uploading a Custom Theme/Design with Theme Uploader
03:40

Images are important media in the modern websites. Here I will show you how to insert images into your WordPress site.

How to Add Images in Your WordPress Site
04:52

Look how easy it is to embed YouTube videos into your WordPress site! No embed code required.

How to Add YouTube Videos in Your Website
02:54

Let's add a contact form into your website and allow people to send you emails!

Adding a Contact Form Into Your WordPress Site
05:17

Here I have shared how you can put your site offline to visitors. Under construction mode.

UnderConstruction plugin by Jeremy Massel

Find the plugin link in the external resources section.

How to Make Your Site Offline From Visitors
03:53

Want to know how to insert a link/hyperlink into your website that goes to another site? Here it is.

How To Insert a Link in Your Content
02:27
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Attracting Customers To Your Website: Blogging 101
13 Lectures 58:28

Blog Headline Writing Cheatsheet
01:53


Where to Find Images to Use on Your Blog
02:49

Properly Formatting Your Blog Post
06:57

Breaking the Post by Adding a "Read More" Button
03:07

Future Dating a Blog Post
02:42

Working With Categories & Tags
05:34

Adding Social Sharing Buttons in Your Posts
06:18

Post Permalink Tips
02:23

Setting up a Feedburner Account for Blog Feed
02:43

Setting Up Email Subscription From Feedburner
06:32

Pinging Your Blog To Search Engines & Blog Directories
02:07
About the Instructor
Tamal Anwar
3.7 Average rating
54 Reviews
4,405 Students
6 Courses
Freelance WordPress Developer

Hi this is Tamal Anwar Chowdhury (তমাল আনোয়ার চৌধুরী), better known online just as Tamal Anwar.

I’m a freelance web designer in my late 20s and I am based in Bangladesh.

I am a blogger, I wrote about blogging and internet marketing from 2008 to 2015 at one of my early blogs.

I learned how to design websites in 2004 and published my first website in 2007.

After that I moved onto blogging. I used a free blog and made money from it. I then created a new blog to share the things I learned so far. That website was BlogKori Dot Com. I received some requests from my blog readers to help them with their websites. That’s when I started working as a freelance web designer.

After so many years I worked on more than 100 website projects. Learned tons of stuff (still learning) and applying them to build modern and functional websites.

At the moment I do web design, I build custom themes for WordPress, I write articles in this website and make video training on Udemy.

Want to get in touch with me? Send me a line..