Have you created a product or service, but struggled to achieve the massive amounts of revenue you deserve?
Are you a marketer who's overwhelmed by the amounts of channels you can use, but not sure which ones are best for your business?
Do you want to learn the tactics I've used to help multiple startups go from napkins to millions of customers?
Do you want to make this happen fast?
Then you're in the right place! Join our community of entrepreneurs and marketers and you'll be able to start pumping customers into your business by applying the proven tactics and strategies we've outlined in this course.
If you spend 2 hours going through this course, I guarantee you will drastically increase your sales (literally, if you don't I'll give you a full refund).
We've designed this course to be actionable and to the point... Nothing to lose, everything to gain!
This is the most important metric of all when it comes to finding a scalable customer acquisition strategy...
Lifetime Value per Customer (LTV) > Cost per Acquisition (CPA)
Using Dave McClure's Pirate Metrics you will have a clear understanding of what to measure and what to focus on.
The metrics are Acquisition, Activation, Retention, Referral and Revenue.
To help make sure you clearly understand which metrics matter most and how to interpret them.
The psychoraphics and demographics behind effective customer personas.
A quick exercise and example for you to create your own effective Customer Persona.
We're going to go over the most important metrics within paid ads (CPC, CPA, CPM, RPM) and then which variables you can test and tracking (targeting, ad copy, ad images)
What makes Google AdWords unique and how can you approach it effectively.
How do you pick a paid channel to focus on based on the unique aspects of your business?
Make sure your on track about how to get the most out of paid ads.
A quiz to test your skills when it comes to Business Development
A quiz to make sure you're on route to crush it at social media for your business?
Check in as to how well you understand virality
Conversion optimization is a matter of understand which variables lead to conversion, and testing them to drive results.
These are things to keep in mind when making sure that you are doing a fantastic job converting visitors who come to your page.
Awesome landing page inspiration to improve conversion
Quiz to test your knowledge of conversion optimization
The core loop that you will be using to run experiments so you can find the most scalable and sustainable marketing channels.
A clear framework you can use to create and run an effective experiement
Here's how you figure out what you should be focused on testing and improving.
Sam Hysell graduated college a year ago, and has already been able to create his own business where he's able to do what he loves and travel the world while doing so.
Before starting his own business, Sam was flown around the world to teach aspiring entrepreneurs how to build successful new businesses by applying the lean startup methodology. Today he helps corporations be more innovative using the same tactics and runs a boutique content marketing agency.
I build brands, drive traffic, manage communities, grow userbases & analyze data. I've taken startups from ideas to hundreds of thousands of customers, and helped existing businesses go from thousands of customers to millions. I'm a believer and practitioner in all things data-driven and "lean startup". Test, then validate with data, then build, then win.