Learn The Science Of Creativity And Bring Your Ideas To Life

Learn how to put the principles & science of creativity into action. Solve problems and do innovative work.
1 reviews
  • Jazz Pianist, Aerospace Engineer, rocket scientist, composer, watergun designer, inventor, singer, artist, Sam Spitzer still is not absolutely sure what he wants to be when he grows up. While working as a Propulsion Engineer with the Federal Aviation Administration he was responsible for the safety of over half a million passengers per year, and allowed him to explore, understand, and crawl around in the guts of the Boeing 737NG. His first hand knowledge and experience with creativity comes from the creative lives he’s led: Sam has designed and built regeneratively cooled liquid fuel rocket engines, and plays and teaches jazz piano. In addition to being a jazz pianist, vocalist and composer, he makes the world’s most powerful water guns and mints his own “art coins” just for fun. Sam regularly participates in the world renowned Centrum's Jazz Port Townsend as both a vocalist and educator.

  • Lifetime access to 31 lectures and 4 quizzes
  • 2+ hours of high quality content

Learn The Science Of Creativity And Bring Your Ideas To Life

Learn how to put the principles & science of creativity into action. Solve problems and do innovative work.
1 reviews


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How many times have you heard that certain people are just “born creative,” and certain people “aren’t.” This course debunks this misconception by showing you that creativity is a process with clearly defined steps, that you can learn and apply towards ANY project. Using techniques taken from brain science to rocket science, you’ll learn that everyone, including you, is born creative. If you think of yourself as creative already,this course will make you more efficient and productive with your creativity. If you think of yourself as one of the “not creative” people, this class will show you that you ARE creative, and how to bring that creativity to fruition.

Examples of what is in this course:

  1. What you need to know about every step of the creative process, from coming up with an initial idea, unpacking and expanding upon it, to shaping and refining it
  2. The seven key principles of creativity
  3. Common roadblocks to creativity, and the remedies to get you through these roadblocks
  4. The brain science of the unconscious, how it applies to creativity, and how to give your brain the right data it needs to figure out the problem or next course of action
  5. Case study examples of creative projects
  6. Quizzes to test your knowledge
  7. Exercises to practice what you are learning

and much, much more!

About This Course:

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All future upgrades and lectures are included for FREE

Click the "Take This Course" button at the top right of this page now and get started right away. You don't want to delay learning how to apply science to be as creative as you can be with solving problems and creating new projects.

    • You should be curious about creativity. This course has something in it for everyone, from beginners who many not consider themselves at all creative, to those who think they are somewhat creative, all they way to very creative.
    • Over 31 lectures and 2.5 hours of content!
    • Learn the brain science behind creativity, and how to help your mind and body work for you, not against you.
    • Learn the principles of creativity that you can apply to any project.
    • Learn the roadblocks to creativity that you may encounter, and remedies to overcome them so you can move forward.
    • Learn how to use a creative process to maximize the quantity and quality of your creative activities.
    • Designers, musicians, artists, writers, problems solvers, engineers, developers, visual designers, managers, inventors, marketers, business owners, entrepreneurs.
    • Humans.


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  • SECTION 1:
    Introduction To The Art And Science Of Creativity
  • 1
    Why Take This Course?

    Welcome to this course! This first lecture gives you an overview of what the course is all about, how this program will teach you to be more creative, and about the science and process that underlies creativity.

  • 2
    About The Instructors

    A brief description of the course instructors, and their backgrounds.

  • 3
    What's In This Course?

    This lecture describes the content and major sections of the course. It's a brief overview of the entire course

  • SECTION 2:
    About Creativity
  • 4
    Three Types Of Creativity

    This lecture talks about three primary types of creativity and how they apply in everyday life.

  • 5
    "I'm Not Creative"

    This lecture debunks the myth that some people are born creative, and others just aren't.

  • SECTION 3:
    The Program
  • 6
    Introduction To The Creative Program

    This section of the course is all about learning that there is a process behind creativity that can be learned and applied. It is called "Working The Program."

  • 7

    In this lecture, we talk about "seeds," the initial ideas behind creative works, and how to recognize and capture them.

  • 8
    Capturing A Seed Example -- Nicole Atkins

    This example is an excerpt from an NPR interview with singer/songwriter Nicole Atkins describing how she valued and captured a seed behind one of her hit tunes.

  • 9

    In this lecture, we discuss "noodling," the process by which a creative seed is unpacked and expanded.

  • 10

    This lecture discusses the concept of refining a creative project or idea once it has transitioned from an agglomeration of noodles into a single working entity.

  • 11

    This lecture discusses how to know when a creative work is finished.

  • 12

    In this lecture you will learn about the value of pauses during the creative program, and how to tell if the pause is legitimate, or is tending towards a roadblock.

  • 13
    Quizzin' the program
    10 questions
  • SECTION 4:
    Case Study Example 1
  • 14
    Case Study Example: Writing a Book

    This lesson shows how the creative program applies to creating and writing a book.

  • SECTION 5:
    The 7 Principles Of Creativity
  • 15
    Introduction to the 7 Principles of Creativity

    This lecture introduces you to some helpful principles to foster creativity.

  • 16
    Clay On The Wheel

    We discuss the idea of having enough creative "stuff" to work, before you are able to work it.

  • 17
    Don't Crush Green Shoots

    In this lecture, we might just find out why not to be instantly critical of an idea.

  • 18
    Third Time's The Charm

    Here, you will learn the value of creating multiple versions of one idea, and the key importance of watergun technology.

  • 19
    Rocket Science Ain't Rocket Science

    As we all know, learning something difficult is often compared to "rocket science." Here we discuss how anyone can do rocket science, and therefore, take on any task, no matter how hard.

  • 20
    Getting Gone

    Techniques to get out of your own way and let your creativity flow.

  • 21
    Odd Gifts And Aggravations

    Sometimes creativity can be recognized in odd happenings, if one takes the time to notice.

  • 22
    Helping Hands

    Here, we discuss the importance of getting back to the basics of the human body to encourage creative ideas.

  • 23
    Quiz On The 7 Principles Of Creativity
    10 questions
  • SECTION 6:
    Case Study Example 2
  • 24
    Case Study Example: "To The Leaves That Fall" Song

    This case study shows you how working the creative program eventually results in a finished song from a single small idea.

  • SECTION 7:
    Roadblocks To Creativity
  • 25
    Introduction To Roadblocks

    This lecture introduces you to certain thoughts and beliefs that we call "roadblocks to creativity":

    • I'm just not feeling creative.
    • Self Doubt.
    • Comparison.
    • It was luck, a one-off, I can't do it again.
    • I HAVE to get it right the first time.
    • I HAVE to do it linearly, in the RIGHT order.
    • It has to be perfect.
  • 26
    Roadblock Remedies

    We begin to discuss techniques to recognize and work with roadblocks to creativity.

  • 27
    The Problem With Perfection

    This lecture discusses when a desire for perfection is useful and when it can stop you cold.

  • 28
    More Roadblocks And Their Remedies

    Dealing with the dreaded LINEAR MONSTER, learning how to "work stuck", and the "10/15 solution".

  • 29
    But Wait! There's more...Roadblocks And Their Remedies

    How to use rewards in your creative work, followed by a discussion of the philosophy and usefulness of failure.

  • 30
    Quiz On Roadblocks And Remedies
    5 questions
  • SECTION 8:
    Case Study Example 3
  • 31
    Case Study Example: "Lost Forever" Song

    This case study illustrates how working the program results in a song from a simple short seed idea/poem. Pay special attention to the value of collaborative input at various points of the creative process.

  • SECTION 9:
    Techniques To Encourage Creativity
  • 32

    This lecture discusses the value of framing a task with constraints.

  • 33
    Tools For Creativity

    A discussion of helpful tools to record and foster creativity.

  • 34
    Quiz On Techniques To Encourage Creativity
    5 questions
  • SECTION 10:
    Before You Go
  • 35
    If Not You, Who?

    Why your creativity is so very important to the rest of us.


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  • Sumi Saini
    Pretty decent course on creativity theory

    I enjoyed the theory and clear steps the course lays out - made a lot of sense and were valuable insights. They were easy to understand, decipher, and take notes on too. The instructors have a good chemistry and the videos are engaging and not boring (although the varying volume within and between videos is annoying; having to keep turning your volume up and down all the time). However, "The Art and Science of Creativity" is heavy on the "Art" and extremely sparse on the "Science". Also, the higher price of this course ($189), doesn't seem to match the mere 2.5 hours of content. And lastly, the case studies and examples are pretty weak and not really applicable to most non-music people (was nearly always music-based, songwriting examples). The course was heavy on theory and lacked relevant examples of the application of this theory. But even still overall, a good course. I did learn a good amount. Thank you!

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