Creating a Responsive HTML Email

Create attractive, responsive, HTML Emails, that work in over 30 combinations of the most commonly used email clients.
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  • Lectures 34
  • Contents Video: 1.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 8/2013 English

Course Description

Did you know that over 46% of email is now read on mobile devices?

Designing HTML email can be quite challenging, considering the limited capabilities of many email clients (readers). In contrast, most new email readers supports many of the latest trends in web design. What to do?

Enter Responsive HTML Email. This course will show you how to design and construct an HTML email design that will render properly in such email readers and Outlook 2003 and Gmail, all the way through modern Android, Apple, and Windows phones. We will also explore online tools and services that will help you test your campaigns. Learn what is possible with HTML email.

Running Time: 88 minutes

What are the requirements?

  • A modern web browser, capable or viewing responsive design
  • An HTML/code editor (free or commercial)
  • Willingness to do some coding
  • A little bit of patience

What am I going to get from this course?

  • Learn to create an HTML Email layout compatible with a wide range of email clients
  • Discover techniques to design elements that will "gracefully degrade" in older email clients without loosing the design integrity
  • Add CSS to your HTML Email to take advantage of newer email clients and varying screen sizes

What is the target audience?

  • Designers, marketers, or anyone tasked with creating HTML Emails across a range of screens and devices.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction and Set-up Files
About this course.
Preview
00:42
00:53

The exercise files are located in Section 1, Lecture 4 (look for the resources links).

Setting expectations for you and your clients.
Preview
01:31
Beginning the project.
01:49
Section 2: Creating the Graphics
Creating the Banner and Background Graphics.
03:26
Creating content graphics for multiple screen sizes.
02:20
Section 3: Creating the HTML Email
Creating the Base HTML Structure.
03:37
Formatting and styling the logo row.
02:24
Formatting and styling the headline row.
02:32
Formatting and styling the content row.
02:51
Formatting and styling the promos row.
02:55
Formatting and styling the callouts row.
02:47
Formatting and styling the footer row.
01:10
Section 4: Creating Buttons with HTML and CSS
Converting links to buttons with CSS.
02:06
Creating a call-to-action button.
04:33
Section 5: Adding CSS to the Email
Adding the media queries for medium and small screens.
04:22
Switching the headline and banner for smaller screen sizes.
03:14
Adjusting the layout for content and footer for smaller screens.
03:04
Adjusting the promos for smaller screens.
04:45
Adjusting the promos for callouts for medium screens.
05:35
Adjusting the promos for callouts for small screens.
05:29
Section 6: Pushing the Envelope
Setting custom inbox preview text.
01:39
Adding animation to your email.
Preview
01:59
Using web fonts in your email.
02:20
Adding HTML5 video into your email
06:13
Encoding and embedding base64 images
04:44
Using High Definition (Retina) graphics in your HTML Email
Preview
10:50
Section 7: Validation and Testing
Validating the code of you HTML email.
01:42
Testing your HTML email with an online service.
Preview
05:09
Suggested adjustments for Yahoo! Mail.
Preview
01:12
Suggested adjustments for Blackberry 5 OS.
00:54
Suggested adjustments for Lotus Notes 6.5, 7, and 8.5.
01:14
Section 8: Where to go from here
Where to go from here.
Preview
00:58
Recommendations for alternate layouts
Preview
02:31

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Instructor Biography

Chris Converse, Designer and Developer at Codify Design Studio

Chris has over 22 years experience in graphic design and interactive media, with a unique focus on both design and development. Chris possesses development skills across such languages as HTML, CSS, JavaScript (including jQuery and AngularJS), and PHP, making his design execution optimal across various media. In addition to designing and teaching online, Chris speaks at number of industry-related conferences, including HOW Design, Adobe MAX, Adobe ADIM, AIGA, and the Creative Publishing Network.

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