Do you have your eye on your dream job and want to make sure you put your absolute best foot forward when you reach out to request an interview? I know that situation well and I've been there myself. It can be a paralyzing and demoralizing position to be in and with this course I want to show you exactly how to craft a winning Cover Letter that you can perfectly pair with your resume to ensure that you are making the most positive impact possible when you reach out to that potential employer. With Cover Letter Writing For Business Professionals, you'll get step by step instruction from an accomplished Business/Marketing Executive and Personal Business and Professional Development Coach!
I will walk you guys through the process, giving you tips, strategies and professional insider insights that will give your Cover Letter the professional touch and proactive attitude it needs to make an impactful impression on potential employers. You will see a big uptick in call back ratios after you follow this course's steps toward improving your Cover Letter. Subsequently, you will be able to narrow your search and seek out only the job openings you are most interested in. You will also learn exactly what to include and what not to include that will make potential employers so excited they will want to dig right into your resume!
By the end of this course you will be ready to take your skills and expertise to any employer's doorstep with extreme confidence knowing that you have fully articulated why you are the ideal candidate for the job. So don't procrastinate for another minute, come join this course by signing up below and lets get started!
In this lesson I will introduce myself to you as an instructor, we will get our feet wet with the course curriculum that will be covered throughout these training sessions and touch on the importance and benefits of including a strongly written Cover Letter when reaching out in response to potential job openings.
I am very excited to help you create well structured, reader-friendly and highly engaging Cover Letter. Let's get started!
As you may recall from my Resume Writing Course if you’ve taken it, prospective employers will use your resume to learn about your education, skills, and work history, as well as who you are and how to reach you. Your Cover Letter, however, has a slightly different purpose.
As the name implies, a cover letter is a document that introduces you and accompanies your resume. It is what a hiring manager will see first.
In competitive job markets, hiring managers may get hundreds of resumes in response to just one position. Going through all of those can be very time intensive. To alleviate the time strain, most hiring managers will quickly read over or scan cover letters to decide which resumes they would like to examine more closely.
These are the main parts that make up a cover letter (basically, it is constructed in standard 'block business letter' format):
Three major components to drafting a highly effective Cover Letter:
Employ these tips & strategies when writing your Cover Letter:
There are several things job seekers can do in their cover letters that can actually hurt their chances of getting an interview. We will cover the most common mistakes that job seekers make so that you can avoid making them yourself.
I'm handing the reins over to you in this lesson. We're going to put your newly gained knowledge to the test and have you create your own Cover Letter from scratch. I'll walk you through each section step by step and by the end of this lesson you should have a solid first draft of your Cover Letter! Congratulations, you guys are doing great!
I've included links to some additional Cover Letter writing resources, a link to my Resume Writing course and additional writing and career development resources to help you further advance your knowledge base.
Please reach out if you have any questions or suggestions, it's been great working with you!
I bid you all adieu. It's been a great ride and I've had a ton of fun teaching and helping you create an effective, actionable Cover Letter that will take your entire presentation to the next level! I hope you have found this course to be informational and beneficial to you. I wish you all the best of luck and look forward to working with you again soon in some of my other courses!
Hi there! I am an Ad-Tech Product/Project Manager, Business & Career Development Executive, as well as a Graphic & Web/UI Design professional with 10+ years of agency and corporate experience researching, pitching, developing, implementing and managing strategic marketing efforts for brands across a variety of industries and media channels. My current position as a Web Development Product Manager requires me to draw from my experiential knowledge base in facilitating the improvement of existing product feature sets while also seeking to develop new products/offerings to bring to market.
My overarching goal is to spark strategic innovation in finding cutting-edge solutions for clients/users by creating a more visually engaging, efficient and dynamic user experience for them. I continually strive to apply my skills toward helping to more meaningfully tackle creative challenges, increase the relevance of consumer interactions, drive brand lift and exceed key performance benchmarks. The answer is not always obvious in today’s constantly evolving digital climate. It is crucial to continually evaluate emerging technology and media platforms and adapt integrated strategies to better solve for business needs.
Over my professional career, I have taken the lead in managing multiple Fortune 500 clients. In a Business Development capacity I have driven long-lasting relationships from the ground up, creating a profitable partnership for the business by tilting the LTV above CAC cost; examples include Citrix, Edelman and BBDO. Moreover, I have led multiple design and development projects in either a Product and/or Project Manager position. Most recently I spearheaded efforts for the launch of the new Poptent Marketing site.