New Bonus (July 2016): After you complete the course, I will read over your draft cover letter and offer comments for free.
Not getting job interviews? Write a great cover letter that gets you the job you want! Badly written job cover letters eliminate 90% of job applicants. Most applicants are not competing against other applicants for scarce jobs — they are competing against themselves!
Take this university-level course, taught by an experienced business communication professor, that outlines the secrets behind every step in writing effective cover letters.
Give yourself the best chance to get the job you want by making a great first impression with an effective cover letter.
Write a cover letter in just over one hour as you follow detailed lessons that outline the main problems found in real cover letters produced by actual job applicants.
The course presents a logical process that works through the 3 parts of a job cover letter: the header, the body, and the footer.
In this comprehensive course, I help you:
Udemy offers a 30-day guarantee: if this course doesn't satisfy your needs, you can get a refund -- there's no risk to you!
Provides an overview of the course lessons.
Shows how to deconstruct a job advertisement to ensure you are responding to all of its parts.
Use the company's website for clues on what to write in your cover letter.
The basic details of writing well and editing a cover letter.
Formatting principles to ensure an easy-to-read cover letter.
Shows common problems with the header of the cover letter.
Lists ways add specific details, factual evidence, and stories of success.
Shows how to make a good first impression in the opening paragraph of the body.
Introduces the most important section of the cover letter
Describes the vague statements typical in bad cover letters.
Explains the problem of simply listing the positions you've held.
Discusses the problem of simply describing your skills.
Outlines mistakes commonly made in the the footer of the cover letter.
Review this checklist when you've completed your writing.
Completes the course with a few final thoughts on getting the job you want.
Dr. Duncan Koerber has taught writing and communications courses for the past 10 years at six Canadian universities to thousands of students.
Oxford University Press recently published his writing textbook, Clear, Precise, Direct: Strategies for Writing (2015). Available on Amazon, the book considers the seven most common errors (interfering factors) in writing and how to improve them (enhancing factors). His second book, Crisis Communication in Canada, is in the revision process for University of Toronto Press.
Currently a full-time assistant professor at Ryerson University in Toronto, Canada, Duncan Koerber worked for nearly 10 years in reporting and editing roles for the London Free Press, the Mississauga News, and the University of Toronto Medium. He has freelanced for magazines and newspapers, including the Toronto Star.
Duncan Koerber has been a successful freelance editor, earning a 95% success rating on Upwork.
Duncan Koerber has a bachelor of arts degree in English, Professional Writing, and Political Science from the University of Toronto (2001), a master of arts degree in Journalism from the University of Western Ontario (2003), and a Ph.D. in Communication and Culture from York University and Ryerson University (2009).
His academic writing, which focuses on media and journalism history, writing pedagogy, and public relations crisis communication, has been published in the Canadian Journal of Communication, the Journal of Canadian Studies, Journalism History, Media History, Composition Studies, Canadian Journal of Media Studies, and Sport History Review.