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Zero to Enterprise Sales Hero in 4 Hours
Rating: 4.7 out of 5(8 ratings)
1,016 students

Zero to Enterprise Sales Hero in 4 Hours

Secrets from a Salesforce MVP... Now it's your turn to Dominate!
Created byJulian Brown
Last updated 3/2023
English
English [Auto],

What you'll learn

  • Cold Call Senior Executives with Impact
  • Email Prospect Effectively To Senior Executives
  • Understand The Power Dynamic
  • Build Value Propositions That Resonate
  • Control Your Deal Strategies
  • Handle Objections Elegantly
  • Master Presentation & Storytelling
  • And 10 more modules just as valuable...

Course content

1 section17 lectures4h 3m total length
  • Introduction - Getting into Peak State24:38

    Learn to get into peak state to boost sales by cultivating mindfulness, exercise, diet, organization, gratitude, and doing good deeds for others.

  • Unique Value Propositions20:08

    Four easy steps to unique value propositions—make it unique, compelling, in the prospect’s language, and time bound with consequence—driving net benefit and escalated sales.

  • Sales Strategy9:57

    Master sales strategy by planning and outmaneuvering competitors with seven approaches: Mayweather's surgical deals, wing keel advantage, the notebook, Churchill rally, Normandy obfuscation, the puppy dog pilot, and Secretariat-like dominance.

  • Cold Calling17:52

    Master cold calling by applying power-focused rules, tone control, and pressure-on/off tactics to secure meetings with decision-makers. Introduce the value proposition, respect etiquette, and navigate executives and their assistants.

  • Email Marketing8:31

    Research targets and craft door-busting, highly targeted emails using empathy and the four-step formula—title, acknowledgement, link to your business, and a clear call to action.

  • Finding, Qualifying & Nurturing Deals22:24

    Find, qualify, and nurture deals with a constant hunting mindset and a consultant-led sales professional approach. Triangulate opportunities and surface six qualifying questions to drive momentum and next steps.

  • Building your professional brand14:49

    Develop a trusted professional brand by mastering small moments of reliability, punctuality, and disciplined, cohesive teamwork, with timely follow-up notes to reduce risk and win buyers.

  • Qualifying Solutions & Handling Objections14:55

    Qualify solutions through prospect research and discovery, articulating significant, time-bound problems; handle objections with open questions, authority, and strategic demonstrations that reduce risk and build trust.

  • Intermission
  • Account Plans17:55

    Keep one-page, live account plans to align your team and reflect reality through changes. Utilize power maps, uvp, actions, and mutual plans to drive forecast accuracy and customer centricity.

  • Sales Presentations12:48

    Learn the art and science of powerful sales presentations by mastering stagecraft, body language, voice control, and a two-factor approach to show complete deal control and trust.

  • Tenders16:40

    Analyze how to navigate tenders, decide to bid, and shape strong, compliant bids that solve the customer's problem, anticipate the incumbent, and deliver a compelling executive summary.

  • Negotiations15:09

    Learn a value-based negotiation method using a collaborative matrix to quantify value, differentiate your offer, and negotiate bilaterally with the prospect by trading value points, not just price.

  • Closing8:05

    Learn to close by delivering ten essential pre-close steps, avoid premature closes, and use the 'what's the next logical step?' question to guide a confident final close.

  • Contracts13:09

    Develop expertise navigating contracts with empathy and a commercial markup. Understand early contract processes, jurisdiction, and legal constraints to close bigger deals responsibly.

  • Sales Forecasting11:11

    Learn to craft accurate, buoyant sales forecasts by managing deals, pipeline hygiene, and momentum, while applying a disciplined, evidence-based approach across accounts and stages.

  • Storytelling10:43

    Learn storytelling as a powerful sales tool, crafting a theme that evokes emotion, ensuring audience connection, and driving action through stagecraft, voice, and authentic delivery.

  • Retail4:32

    Develop ethical retail skills by asking customers about their outcomes, rightsize solutions, and easing pressure to build genuine relationships and tailor options that fit their circumstances.

Requirements

  • An open mind, and a hunger to suceed

Description

I could tell you, all day just how good the training is, but I'll let my customer do the talking... and he's one of the hardest markers on the Planet!


"This is Magnum Opus and is a MUST for anybody who ever dreamt of mastering the art and science of Sales. It's bold, ambitious, raw, and incredible in the way he makes quite complex concepts, simple and easy for anybody to comprehend and put to work. I can not endorse it highly enough, and I have now mandated it as our Sales Vernacular across all Revenue rolls at Simple."


Aden Forrest,

CEO, Simple


Introducing QuotaKrusher - A brand new video based, eLearning course,

Brought to you by Julian from quotakrusher dot com


Cold Call Senior Executives with Impact

Email Prospect Effectively To Senior Executives

Understand The Power Dynamic

Build Value Propositions That Resonate

Control Your Deal Strategies

Handle Objections Elegantly

Conduct Value-Driven, Bi-Lateral Negotiations

Master Presentation & Storytelling

Identify & Leverage Hidden Executive Power

Manage Commercial Contract Mark-Up's

Develop Smarter Mutual Close Plans

Master Tender Management Practices

Elegantly Close Bigger Deals

Lead Your Virtual Team From In Front

Create & Control Your Deals

Forecast Accurately


About Your Instructor: Julian brings a wealth of experience, hard won and hard earned, including MVP-ing across two continents for the Enterprise Sales Team at Salesforce. Importantly, this was in 2009, well before Salesforce became such a prolific household name. So if you want to sell, I mean, really sell, based on a refreshing & accomplished perspective, with valuable insight on the human condition, and all the shortcuts that come with it... then let's get started!

Who this course is for:

  • Anyone interested in the gentle & noble art of persuasion